Subject: Why folding your clothes can change your life
Why folding your clothes can change your life
February 13th, 2023 at 5:00 pm BSTFriend, A few years ago I came across a quote that resonated with me. It went something along the lines of: How you do one thing is how you do everything At the time, I didn't really know what this meant. How could the way I wash up impact the way ...
Struggling to make progress? This is for you
February 6th, 2023 at 5:00 pm BSTFriend, I have a confession. During my first year of copywriting I struggled to build my business. I would read everything I could on copy. I would spend hours writing rewriting to get things perfect. I would study self-help books to build my mindset ...
Why AI could be your new best friend
January 30th, 2023 at 5:00 pm BSTFriend, Unless you've been living under a rock for the past few weeks, AI is here and it's changing the copy game. It can be used to write essays, blog articles, and even landing pages (somewhat). While some people are playing the fearmongering game, ...
These 3 tips will help you stop procrastinating
January 23rd, 2023 at 5:00 pm BSTFriend, The future of business belongs to those who can focus. This is a big statement to make, but one that holds a lot of weight. You see, modern society is killing your focus faster than ever. Most people are spending upwards of 5 hours a day on t ...
These four "addictions" can 10x your conversions
January 16th, 2023 at 5:00 pm BSTFriend, If you want to become a great copywriter then you need to understand human psychology. And some of the most powerful psychological tactics come from a negative side of society: cults. You see, people assume those who join cults are already cr ...
It's 2023. Let's win.
January 9th, 2023 at 5:00 pm BSTFriend, It's January and many people are looking to hit new goals. Businesses are looking to make more profit. Brands are looking to grow their following. People are looking to change their lifestyles. This makes it a great opportunity for you to kic ...
Merry Christmas!
December 24th, 2022 at 5:00 pm BSTFriend, The past few weeks have been a little manic. Daily outreach. Completing client work. And catching COVID. So I'm going to be taking the next week off to rest, relax and re-energize for the upcoming year. During my week off I'll be planning my ...
Is this the best swipe file ever made?
December 13th, 2022 at 5:00 pm BSTFriend, I have some bad news- I've managed to catch COVID for a second time... As a result I'm not really in a state to be writing long emails. So instead, as an early Christmas gift I thought I'd share with you the best swipe file I've ever seen. It ...
3 reasons your copy isn't converting
December 5th, 2022 at 5:00 pm BSTAnd how to fix these mistakes... Friend, Sometimes writing copy can feel like completing a puzzle. You have all the pieces, but you need to find the right structure to convert. You'll spend hours editing to get the perfect copy... Only to find it do ...
Want me to critique your copy?
November 28th, 2022 at 5:00 pm BSTFriend, Do you want a free email critique? As a little black Friday gift be completing a critique for 3 people on my email list. You can send me up to three different direct-response style emails, and I'll give each an in-depth critique. To enter, si ...