Subject: 3 tips for improving productivity

3 tips for improving productivity

September 20th, 2021 at 5:00 pm BST

View onlineFriend, One of the biggest challenges copywriters face is remaining productive. With everything trying to grab your attention it can feel impossible to remain focused. Social media. The radio. Client messages. It can all feel too much. Her ...

What I've Learnt Working With Crypto Companies

September 13th, 2021 at 5:00 pm BST

View onlineFriend, Over the past month I've worked with some big crypto companies. I've had articles posted on websites that get over 15 million monthly visitors. It's been a major learning curve for me. But I've loved every moment. Here are the 3 bi ...

3 More Cognitive Biases To Boost Sales

September 6th, 2021 at 5:00 pm BST

View onlineFriend, A few weeks ago I wrote about cognitive biases. I had so many great responses that I thought I'd give you 3 more to add to your copy. Let's jump right in. Loss Aversion In 1979 a study, psychologists found that people prefer not to ...

What They Don't Tell You About Copywriting

August 30th, 2021 at 5:00 pm BST

View onlineFriend, When it comes to copywriting people always talk about the big wins. The freedom. The profits. The sales. What they don't talk about is the downside you need to go through to get there. The mental battles. The things you miss out on ...

3 Easy Ways To Increase Readability

August 23rd, 2021 at 5:00 pm BST

View onlineFriend, A mistake a lot of new writers make is overfocusing on techniques. In the process they miss an important factor: readability. It doesn't matter how good your copy is if nobody wants to read it. Here are 3 easy ways you can make sur ...

How To Overcome Imposter Syndrome

August 16th, 2021 at 5:02 pm BST

View onlineFriend, If you've ever created something you've likely felt like an imposter. Am I good enough to do this?How does my work compare to others?Why would they choose me over an expert? Technically, you're not wrong. You are an imposter. But g ...

3 Cognitive Biases to Improve Conversions

August 9th, 2021 at 5:00 pm BST

View onlineFriend, Before we start I wanted to thank you for subscribing to my Newsletter. In only a few weeks we've hit over 100 subscribers! Anyway, let's get started. Cognitive biases are criminally underused by smaller brands. They can be used to ...

3 Reasons Your Products Are Rejected

August 2nd, 2021 at 5:04 pm BST

View onlineFriend, When I first started copywriting my writing wasn't converting. I'd spend hours on a landing page, just to find conversions didn't improve. It was frustrating. How could I charge clients big money if I couldn't guarantee results? Th ...

How Do You Beat Short Attention Span?

July 26th, 2021 at 5:05 pm BST

View onlineFriend, Did you know, the average attention span has decreased by 25% in just 15 years? Our brains are being rewired to expect instant results. Have a problem? Contact customer support. Have a question? Google it. We no longer have to wait ...

4 Habits To Master Copywriting

July 19th, 2021 at 5:00 pm BST

View onlineOne of the biggest mistakes new copywriters make is writing 24/7. They think that in order to improve, they must write constantly. Not only is this wrong, but it can limit your progression. Something I learnt the hard way. When I first sta ...