Subject: Not getting results? Try this
Not getting results? Try this
May 22nd, 2023 at 5:00 pm BSTFriend, While most copywriting gurus focus on landing clients getting results for them is just as important. If you do it right you can have client relationships that last years. Get it wrong however and your reputation could be down the drain before ...
Have you experienced this?
May 15th, 2023 at 5:00 pm BSTFriend, Picture this. You finally decided to take your outreach to the next level by hiring an agency. You speak to the founder, Kevin, who promises you a minimum of ten meetings a month. During your onboarding call you realise Kevin is asking questi ...
Don't let AI replace you
April 24th, 2023 at 5:00 pm BSTFriend, AI is slowly taking over internet marketing. It's being used to write blogs, emails, ads and even landing pages. My prediction is that by the end of the year bad copywriters are going to be completely replaced by AI. They simply can't compete ...
How are you perceived by prospects?
April 17th, 2023 at 5:05 pm BSTFriend, During my week off I spent a lot of time reading up on copy and marketing. While there was a lot to take in, one topic that kept coming up was perception. And in particular, the importance of perception in business. Perception will dictate ev ...
Every setback is a new opportunity in disguise
March 27th, 2023 at 5:00 pm BSTFriend, Unfortunately I had a freak BJJ accident over the weekend. Long story short, I dislocated my elbow and was rushed to the hospital. Luckily I don't need surgery but the pain is still there. Because of this, I'll be taking 2 weeks to rest and r ...
Is comparison damaging your growth?
March 20th, 2023 at 5:00 pm BSTFriend, Throughout social media everyone looks like they're winning. Top influencers are living their best lives. Industry experts are dominating the market. And your competitors just can't lose. The thing is social media is a highlight reel. People, ...
The importance of performance without purpose
March 13th, 2023 at 5:00 pm BSTFriend, When it comes to productivity people need a purpose. This purpose is usually external. A deadline to meet. An upcoming race. A competition. Something that will get them up in the morning. This is how we're taught to think in traditional educa ...
Don't make this copy mistake
March 6th, 2023 at 5:00 pm BSTFriend, This weeks email is going to be a bit shorter than usual, but this tip can change your copy game. A big mistake I see a lot of new copywriters make is talking about the product instead of the product's benefits. They'll use facts that the bus ...
Do you have an alter ego?
February 27th, 2023 at 5:00 pm BSTFriend, I recently started listening to David Goggin's latest book Never Finished . In case you didn't know who he is, David Goggins is an ex navy seal, ultra marathon runner, and holds the world record for the most pull-ups completed in 17 hours (it ...
How to achieve long term success in business
February 20th, 2023 at 5:00 pm BSTFriend, Everyone's heard the stat that 90% of businesses fail. It's the stat people throw around when they don't really know what they're talking about. People who tell you this have rarely ever started or run a business themselves. But they're not w ...