Subject: Use these tips to avoid bad clients
Use these tips to avoid bad clients
October 10th, 2022 at 5:00 pm BSTThey'll save you a few headaches... View onlineFriend, For every 10 good clients, you'll have one that's an absolute nightmare. You know, those clients who message you 24/7 expect 10 revisions and constantly interfere with everything you write? We'v ...
3 cold email mistakes you're making (And how to fix them)
October 3rd, 2022 at 5:00 pm BSTView onlineFriend, As a copywriter outreach is a constant battle you need to fight. You may be an expert, but if nobody knows about your services you're stuck in the mud. This is where cold email comes into play. It's historically proven to be the be ...
Why you need to take writing breaks
September 26th, 2022 at 5:00 pm BSTFriend, I have a confession... Over the past few weeks I've been a little burnt out. Motivation has been low and ideas have been few far between. Luckily I had a small break pre-planned. And this morning I woke up to this view.Pretty stunning, right? ...
Is scarcity overused in copy?
September 19th, 2022 at 5:00 pm BSTView onlineFriend, You're not a copywriter if you've never used scarcity in your writing. It's used by new copywriters right up to the guys at the top. But is it overused? Consumers are starting to become a little skeptical of scarcity tactics. On bo ...
The copy mistake killing your conversions...
September 12th, 2022 at 5:00 pm BSTAnd examples of how to solve it View onlineFriend, Thought I'd do a small copy re-write for you today. A common problem I see most copywriters make is they only scratch the surface of the message they're trying to deliver. They'll complete a clever ...
Your catalyst to copywriting success is...
September 5th, 2022 at 5:00 pm BSTView onlineFriend, If you want to build your copywriting business quickly there's one thing that'll help you stand out: SOCIAL PROOF Once you have social proof to support your claims the whole game gets easier. But different types of social proof are ...
Want me to critique your copy?
August 29th, 2022 at 5:00 pm BSTView onlineFriend, Interested in a free copy critique? This week I've decided to do something a little different. I'm going to critique copy for 3 people signed up to my newsletter. To enter, all you need to do is reply to this email telling me a bit ...
This mistake is burning out new copywriters...
August 22nd, 2022 at 5:00 pm BSTView onlineFriend, I've seen new copywriters quit for many reasons. They can't land clients. Run into cash flow issues. Quit after a few rejections. But there's a big mistake most new copywriters make that nobody talks about. It's a mistake I made wh ...
Every great copywriter thinks this way
August 15th, 2022 at 5:00 pm BSTView onlineFriend, I recently started working with a coach, and in our first week we focused a lot on mindset. I learned a lot but noticed one thing kept coming up. It's the difference between average copywriters great ones. And it's not what you thi ...
Is recession good for copywriting?
August 8th, 2022 at 5:00 pm BSTView onlineFriend, In case you've been living in a cave for the past year, it's pretty obvious we're going into a global recession. A recession is when GDP falls for two successive quarters (sorry US government). This basically means economic activit ...