Hey there!
Hope you had a great weekend / Easter?
Mine was pretty quiet but there was definitely too much chocolate...
Just as we were feeling like we were on top of it and the end was in sight, my sister-in-law arrived with a large egg in tow, lol!
Today hubby has been to a client meeting today a few hundred miles away...
Business can be a little slow for the first couple of months of the year, but he got the work, so we can eat this month...
Preferably not just chocolate! ;)
One of my marketing buddies, Mark Thompson, contacted me yesterday for help with an interesting experiment...
He's testing out a theory he has about list building. He reckons that Solo Ads have become a waste of time.
This is due to the fact that more people are using Solo Ads as a business model... This is how it works:
Person A builds up a list of leads from Solo Ads and once they've got to 1000, they start selling Solo Ads themselves...
Then Person B does the same... and so it goes...
Before long you've got a list of people who are sick and tired of being treated with no respect!
It makes sense that when Mark spoke to a guy who had a list of 17,000 built from ad swaps in the past 6 months...
He had 0.7% open rate. On a good day!
To put that into perspective, I generally get 15 - 20%. So you can see how poor 0.7% is - that's only 119 opens out of 17k!
Anyway, I'm helping Mark test out his theory for a new and intriguing way to build a list. He's going to test his idea against Solo Ads and Facebook Ads to see which one wins.
I'm not going to give away Mark's secrets, but I am delighted to be able to give him a hand :)
For the purposes of this experiment, I built a new squeeze page.
I'm not asking you to sign up - that would be pointless (you should already have the Undercover Resource Genie report which I'm giving away), but I would value your opinion on the page itself:
You can take a look here:
==> Click Here To See My Squeeze Page
Do you like the design? Does the headline grab you? What about the bullet points? Is there anything that could be improved?
If you could spare 5 minutes to let me know I would be very grateful and I'll personally reply to any comments :)
Ignore the advert for car insurance... I think the Instabuilder plugin is putting it in from Flexibility 3 theme... I spent a good hour or more trying to remove it yesterday...
I think I'll have to enlist the help of my friendly neighbourhood programmer... Lol!
So that's all for today. Look out for my email tomorrow for another WordPress tip... And I'll update you on whether I found a fix for that annoying link.
To your success!
Sally
PS. Remember that I'd love to hear your feedback on my squeeze page. You can see it here:
==> http://sallylazarus.com/undercover-resource-genie/
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About the Author: Sally Lazarus is an Internet Marketer, wife, mother and massive geek…
She started out as a programmer many moons ago, before the Internet as we know it today was born… No, not when dinosaurs roamed the Earth! She's not that old! How rude! :P
She's been working online since late 2011. She doesn't claim to know it all. She's still learning too, but she wants to share her knowledge with you and help you succeed online.
She's an ethical marketer and loves helping people to reach their goals. When she sends out a promotion it will always be well thought out, even if it means sending it a day or two after launch.
She will investigate it properly beforehand, get hold of a review copy or buy it herself. She wouldn't recommend anything that she didn't believe in or wouldn't use herself.
Her aim is to save you time by doing the research for you, to make it easier for you to figure out if a particular product is likely to be able to help you reach your goals.
Sally Lazarus:
>> http://sallylazarus.com
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