When the the Utah Genius organization awarded me their Lifetime Achievement Award, I needed to give the obligatory keynote speech. I decided to focus on how innovation and entrepreneurship work together. In this section of the keynote, I encourage the audience to help entrepreneurs strengthen their pitch by answering two questions. If you want to create a great pitch, you need to make sure it resonates with the people you share it with. I suggest you ask people you practice on to answer two questions,
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