You pay your CPA on gross initial orders. But how many customers actually stay on a subscription?
The industry standard for determining rebill rates can be misleading. To determine how many people stayed approved for every cycle versus the initial gross transactions that you paid for, it’s important to subtract out declines, voids, partials, refunds, and chargebacks.
BLAQ uses a better methodology and a proprietary algorithm to report a TRUE REBILL rate for every campaign, affiliate, and MID.
BLAQ helps you troubleshoot your campaigns more effectively by reporting a rebill rate that is more accurate, more predictive, and more actionable. |
