Hey Friend,

  Success is driven by what you do MOST of the time.

You hear me say this often in reference to enjoying life throughout the process of pursuing your fitness goals.

It was never about the one cookie, the one bad day, the week that went sideways, or the one night of drinking.

It was always about the other 80%.

For example, this past week I ate ice cream, candy, cookies, a bagel, and a whole bunch of other deliciousness.

Was I feeling bloated and not good about myself?

Of course (I'm human just like you).

But that subsided quickly because I'm 'built to fast'.

As a side note.. I also worked out 3 times, walked 5 times and still ate a bunch of protein.

Anyway, the 80% is what I do daily for the majority of my life.

I eat well, I train, I recover, I prioritize sleep as much as possible, and I fast when the time is right and when it fits into my schedule. I call this Flexible Fasting.

I'm not perfect all the time.

I snack sometimes. I eat ice cream sometimes. I LOVE potato chips. I have 'weak' moments just like anyone else.

But I'm pretty damn consistent 90% of the time and have been for a long time.

That level of discipline has afforded me a level of flexibility that I very much enjoy.

Now, I mention this because it wasn't always the case.

My expectations and reality used to be very different.

There was a time when I thought I had to be perfect ALL THE TIME.

That was a nightmare (and a totally unnecessary)

IBut if every weekend you feel like you're undoing your progress...

If every Monday you feel like you're starting over...

If most nights you feel like you're losing control...

Then you are consistently inconsistent.

Those things are part of your 80%.

The root cause may be tied to the fact that you're trying to be too perfect.

The root cause may be tied to the fact that you're always restricting yourself.

But the bottom line is that you have to be honest with yourself about what is truly "the norm."

A one-off trip or bad day or even a bad few days is not going to make or break your progress.

But if you're constantly having multiple "one-off" situations then they aren't actually one-off.. they are the norm.

The fact will always remain that success is driven by what you do MOST of the time for a LONG time.

One of the most powerful shifts that I see with my 1:1 clients in my coaching program is shifting from consistently inconsistent to more flexibly consistent.

What I mean is that we remove the perfectionist tendencies that often lead to the all or nothing rut...

And we shift to overall consistency with plenty of room for living and enjoying life.

It changes everything.

I recently had a siimilar conversation with one of my clients.

She didn't think it was possible to live that way.

And what she mentioned is that her biggest adjustment was in her mindset and approach.

She was able to find balance 80%, maybe even close to 90%, of the time.

She was able to enjoy herself while staying consistent but still had room to enjoy life.

The all or nothing mindset dissipated and her results skyrocketed.

The cool part is that I consistently repeat this process with each individual while making simple adjustments based on personality type, goals, and lifestyle.

It's why my Built To Fast program produces better results than any other program you can find.

And also why I end up saving our clients an incredible amount of time, energy, stress, and money.

It's an amazing feeling to never need another program or 'diet' again.

Just remember, if you are consistently feeling like you're "off track" or starting over.. that has become the norm.

The 80% likely needs to change.

Hit reply to this email if that resonates with you and I can at least point you in the right direction!

Kevin

P.S. I've put together a free, short guidebook on how my process works. It's caled FLEXIBLE FASTING and you can get a free copy by clicking the link here: FLEXIBLE FASTING