Hi Folks.

A couple of days ago I sent you an email about the Passive Income Project (PIP) Training I'm starting on Tuesday, December 1st, for the first 20 people to jump on this offer.

I've signed up 10 people so far, so 10 spots remain and then it is closed until after the first of the year, when I will be releasing the entire class on DVD at a price that will be at least twice as much as what I'm charging now.

But you knew that already (or at least you did if you read the page at http://www.simple4xsystem.net/thepip.html  or if you watched the video on that page, which was just me reading the sales page to you).

What I want to tell you about right now is the story of Joe Karbo and myself, and talk about how that relationship (such as it was) influenced my answer to the best question anyone has sent me in a very long time.

To some of you, Joe Karbo might be a name that rings a bell from way back when.

Especially if at some point in the 70's or 80's you sent Joe a $10 check to hold while you read his mini-masterpiece "The Lazy Man's Way to Riches".

Some of you are probably smiling right about now.

I was one of the literally millions of people who sent Joe a check (a money order, actually, because I was 16 years old at the time and too young to have a checking account).

I was also well into a cycle where I was called "lazy" by just about everyone who knew me and had an opinion on the subject.

So when I had a chance to learn how to turn my inherent lack of ambition into cold hard cash I couldn't get to the post office fast enough to send Joe my money order.

A week later the book arrived and I was disappointed by how thin it actually was.  After all, turning laziness into a profession worth millions had to come with a longer set of instructions than what I was holding in my hands.

But I tore into the book, anxious to get started on my Lazy Path to Riches.

If you ever read Joe's book, you know that his method involved jumping into the mail order game and trying for a 2% return on anything he mailed out, and scaling up into larger and larger mailings in order to achieve that mystical lazy lifestyle he was so happy to live.

I wasn't all that proficient a cusser at that point in my life, but I was stringing some fairly nasty words together right about then and they were all aimed in Joe's direction.

Because at the tender age of 16 years, I just could not wrap my head around the idea of putting together a project I could then aim at various mailing lists in the hopes I could get enough of a response to avoid going bankrupt first time out of the gate.

Not to mention the fact I was earning about $100 a week at that point in my semi-full time job in a pizza parlor, and most of what I had left over after taxes and such went to a car payment or gasoline.  It didn't leave much money left over for postage and envelopes.

I was pissed, but I never did get around to mailing Joe and asking for my $10 back, so I'm assuming he cashed the m.o. and used it to help fund his so-called lazy lifestyle.

I kept the book and over the years read it a few times to see if I missed anything important.  I hadn't.

But while I never did get around to opening a mail order house, that book did plant a seed in me that took root and has continued to remain alive almost 40 years.

And that seed was the idea you could take an idea or a product or even a service and mass market it to a receptive audience, putting in all the work up front and then collecting on your efforts for years to come.

Just like the Beatles (or at least McCartney) are still cashing checks today for songs written 50 years ago, I had this desire to come up with my own material I could market the "lazy man's" way and make a lazy living.

So while I never followed even a single step as outlined by Joe Karbo (who made his millions before the word "internet" was known by more than a handful of people worldwide), it was his idea of working once and getting paid for years after that stuck with me and got me to where I am today.

So Joe, thanks for getting the ball rolling for me, and I hope you spent my $10 in good health.

And that leads me to a question I found in my Inbox this morning from someone who read my webpage at http://www.simple4xsystem.net/thepip.html

The question was this:  "I have tried this affiliate marketing (albeit on my own) with absolutely no success, is this something you have to have you know, an instinct for , a heart for as I have walked away from this idea of income thinking I can't do it,"?

What a great question.

Are marketers born, or can they be made?

I know for a fact there are some people out there who are natural born marketers.  They just instinctively know what to do with any product you put in front of them to get it in front of the right people, carrying the right message, in order to make sales and make money.

Those people make up less than 1% of the marketing pool, and probably a lot less than that.

The rest of us just had to figure it out on our own.

The good part is that it really isn't all that hard to start thinking like a marketer, and once you start to practice that skill, you'll find it just becomes easier and easier for you to take just about any product and build an income stream around it.

And with the advent of the internet, and particularly Facebook, we no longer have to worry if we need to risk everything we own on a single project in the hopes it works out and we make more money than we spend.

Just by way of a quick example, in this class I will teach you a trick I know using Facebook and a short video you don't own (yes, you can legally use it) to build out a list of prospects in the 5 or even 6 figure range that you can then market products and services to.

I did this two weeks ago in the Forex niche and now have a list of more than 50,000 whom I can send pretty much any kind of offers I think will be a good fit.

50,000+ prospects in less than 2 weeks.

And my total ad spend was $104.  $104 for 50,000 forex enthusiasts. 

My plan is to hold off on working with that list that until the class starts and you can watch me do this live.

But as part of the class I will be working with each of you to build up your own Facebook Custom Audiences that you can then migrate over to a true mailing list and then market to them over and over again for the next few years.

And once you have one Custom Audience built in one niche, you can jump to the next.

Rinse and repeat.

And this means you can market affiliate products, your own products, CPA offers, and just about anything else related to the niche where you built your list.

But as I noted above, I've already signed up 10 students and I have a strict limit of 20 on this offer as it will involve me spending a lot of time doing one-on-one mentoring over the next 4 weeks and 20 students is the absolute maximum I can take on right now.

So if learning the skills needed to be able to market products and services at will to hungry prospects sounds like something you want (or need) to learn, jump over to http://www.simple4xsystem.net/thepip.html and sign up now before the last 10 spots are gone.

I hope to see you in the first class on December 1st.

Jeff