If you have been a part of #StartupNation Superheroes for a while now, you know how BANANAS Kate and I are about marketing.
Marketing is one of the most interesting and sometimes most difficult things for business owners to master. Especially when you are a solo-preneur and you are attempting to do everything on their own.
It is also one of the most essential pieces about running an effective business.
We had the pleasure of speaking with Becky DeGrossa of Counseling Wise. Becky is a therapist herself and also helps other clinicians with their online marketing.
- Niche: Must first know your niches and the proper terms to target to ensure that there is market demand.
- Content: Then write your page correctly - make it long, there’s a flow to it - 7 point marketing message - optimize it
- Website: Then set them up on your site with a blog silo
This was a fantastic
podcast and Becky really outlines the essential 9 step process to really connect with your
IDEAL clients on your
speciality pages.
GIVEAWAY GOODIES
Make sure to check out our Show Notes page to download Becky's 3-phase Roadmap and a training of how to use it. In this training she walks through a case study with one of her clients to show you how she filled up her practice.
PS - Hey StartupNation, it is Kate’s birthday week and she has an opportunity for you to get More Clients!!! You have to watch your email box Tuesday morning. Look for the subject line, “Want a proven script to convert callers into actual clients?” This opportunity only lasts until midnight Wednesday 8.22.
PPS - Do you want even more help to get your ideal clients walking through the door? Are you unsure what you need for your marketing to do that? Join Kate and I's waitlist of our new Private Practice Marketing E-Course TODAY!