Hey Friend,
When I achieved my first six figure income online, it was in part due to the fact that I published company related content on the internet so that people who were researching my company, could find me and join me.
This is a highly effective strategy for allowing some of the best prospects in the world to find and join you.
There is an essential element to creating this type of content, however, and that is you MUST give people a reason to join YOU vs. every other affiliate or rep in your company.
If you don't do this, you're missing out BIG time on new customers and team members.
A simple way to do this is to offer some sort of exclusive bonus at the end of this type of content. (REMINDER: This is ONLY for the content related to your company)
I just published a new video around a question people are asking on the internet around my company.
If you watch this video, you can see a great example of how to do this for whatever you're promoting.
(you can even skip to the end if you're not interested in the content portion - I begin the CTA portion at around the 7:38 mark).
You may also notice another very interesting strategy I employed in the call to action.
Instead of linking directly to a sales video or a lead capture page or a join page...
I linked to something else.
Something far more valuable and helpful for the people who would be searching for this exact video.
This too, can help increase conversion with content you're creating that relates to the company you're currently in.
Hope it helps.
All the best,
Paul Hutchings