Hey Friend, hope you’re having an amazing day today so far.  

So this morning as I was doing my daily reading, I found myself jotting down a few notes that I really found inspiring.  

I decided to turn those notes into a 58 second video, called "The Most Important Lesson For Humanity."

Later on in the gym as I was running on the treadmill, I found myself listening to this new 58 second piece of content on loop for about 12 minutes straight. 

Why?   

Because I really liked it.  :-)

I then opened up my YouTube channel, and began to listen to the new feature video I put on my channel a few weeks ago. 

I found myself entranced, totally enraptured in my own story.  By the end of my run, when it was time to wrap up and head to the daily Traffic and Conversions Mastermind, we do with in our community… 

I found myself totally inspired, and re-converted to my mission and crusade in life.  

And that’s when it hit me.  

The first rule of good content, is to create something that is a smashing success, for the only guaranteed audience you’ll ever have.  

Yourself.  

If you create something that you love, and it benefits you and your mind and your life… 

It doesn’t seem to me that there’s any way not to win.  

And what I have found over the years, is that the things that I love, have a good chance of others loving them too.  

So that’s the first rule of good content Friend, make the audience of you, jump to a standing position, and clap loudly for the awesome and amazing work you just did.

Thanks for reading and whatever you do, always go for your dreams.

Paul Hutchings