Subject: The magic of a quick win (works with drones too)

How about a quick win for you, Friend?

So you want to start flying a drone and get paid for it... or make it part of your job.

Bringing a new technology into a company isn't easy.  It will force the creation of entirely new processes, tools, and relationships.

There will also be people who resist the change.  Defenders of the status quo.

They mean well (probably).  But how can we neutralize their resistance or fend it off long enough until we get the results that prove drones are a benefit for your business?

The answer is to identify and produce a QUICK WIN for you, your boss, or your key stakeholders.

This was the strategy I used to sell the idea of dedicated employee time for our own innovation projects.  I organized a 4-hour innovation "sprint" for a Friday afternoon one month.  Just 4 hours, one time.

Here was the catch: the people who participated in this had to commit to finishing and DELIVERING their project by the end of that four hours!

I didn't know what would happen.  But I knew it wouldn't waste much time, money, and resources to find out.  Low investment and low cost of failure. 

That meant that whatever results we obtained would have high ROI.

And we got them!

Invention disclosures that people had been putting off for months.  New workshop presentations and invitations that people were waiting to get permission for--they just did it anyway.

It turns out that little experiment created such dramatic quick wins, it caught the attention of the company CEO. 

Holy crap!  (I said to myself)  Now I'm really in trouble...

This wasn't the kind of company and environment where the CEO sat in a desk with the rest of us.  He was thousands of miles away, overseeing a global empire of aircraft, spacecraft, and weapon systems.

Not that he would use any of those things against any of his employees... but still, I lost my breath when I saw he had written a direct (and public) comment to me on our company intranet page where I was promoting this event.

But this was the good kind of attention.  The kind that somehow (ha) immediately got a lot of support from other executives behind my project.

Back to you and your drones...

Who are the key people you need to convince or sell the concept of drones to in your business? 

Your task is to design a QUICK WIN to show them the logic (and emotion) of using unmanned aircraft.

Chances are, bringing drones into your company's internal processes is going to take too much time for that.  So we might need to "borrow" some success from an outside example.

The specifics all depend on your particular situation.  If you have a boss in your company, you need to show him or her a quick win.

If you are the person in charge, you still need to do this.  There will be skeptics and resistors among your subordinates.  Your clients don't want to see you fumbling around with this venture either.  That would be embarrassing for everyone.

Who around you needs to see a quick win? I'd be happy to chat with you about it so we can make a plan together.  Give me a call or reply to me here.  I'm serious about helping you have success with unmanned aircraft in your business.

Here's to your quick win,
  Brett

P.S. Why wait for my course on UAS Project Management to come out?  Give yourself a faster result and quick win by getting in touch with me now.  Let's make good things happen.  My number is 210-753-0843, now on US Pacific Standard Time.

"The standard pace is for chumps."
--Kimo Williams, jazz musician

(If you want to know the story and context behind that quote, Friend, it's a hilarious one.  And very enlightening.  Ask me and I'll tell you.)

Brett Hoffstadt, 1780 Creekside Dr., Folsom, California 95630, United States
You may unsubscribe or change your contact details at any time.