Hi Friend,
We’ve gotta talk.
If you’ve been diligently publishing blogs and posting on social media in the hopes that you’ll be "raking it in" so-to-speak, you’ve been focusing on the wrong channels.
Blogging is on the decline. BuzzSumo revealed that content marketing is 50% less effective than it was 3 years ago…and it’s still trending down.
Social Media organic reach isn’t dead, but it is on life support. That’s also trending down.
Learn how to solve this problem here:
https://www.onlinethinking.net/course/getting-started-with-mailerlite/
Don’t get me wrong—blogs and social media are still important content marketing efforts that should not be ignored. They're the means by which you ATTRACT followers and build a list of people who want to hear from you regularly.
BUT…
If you’re like most companies, blogs and social media posts are not reliable revenue streams.
So how do you provide something of value to your audience, and make your content marketing efforts worth it?
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I know what you’re thinking:
"Isn’t email dead?!"
The answer is, NO!
Email may be old-school. It may even seem boring to you, but that’s only because it’s not a shiny new object. But I assure you, email is ALIVE and kicking, because:
It’s a personal and business channel that people all over the world use every day.
There are more email users than social media users.
Email is STILL the highest-ROI marketing channel anywhere.
That’s why if you want to grow your business in 2020 (and beyond) I can guarantee it’ll be by doubling down on email marketing, with an email newsletter.
Go here to find out why.
Trust me. This may be the single most important thing you can do for your business in 2020.
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| Darryn Balanco
FounderOnline Thinking |
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