Writing books might seem like a Herculean task but it can provide impressive results for the growth of your business with minimal effort on your part. These are just four ways you can grow your business by writing a book.

• Gain New Clients, Followers, and Subscribers

There is a certain amount of prestige that goes along with writing a book. Self-publishing or independent publishing, as it is now known, is more popular and easier than ever. Getting a contract with a traditional publisher is harder than ever. Either way, you will gain a great deal of respect with the clients and prospects for your nursing business simply for having a book available in the marketplace.

This respect leads to new social media followers, email subscribers, and paying clients who need the invaluable service you provide. It all started with a blank page you filled with possibilities for yourself and your future clients.

• Expand Your Expertise

The fact that you’ve written a book on a subject makes you an expert in the field as far as most people are concerned. But the value of doing so goes deeper than that. In the process of researching and writing your book, you’ve become deeply involved with your subject.

You’ve put in the time doing research, expanding your knowledge, and breaking it down into digestible information you share with your readers. That will draw more people to you.

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