Subject: Most Families Do This Wrong

Worried about building the perfect college list?
Most families do it the wrong way.

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“The College List Drives Everything”

It's such a simple phrase yet it means so much and it was the inspiration for our 5 Day Build The Perfect College List Challenge last year.

We had so much fun offering that Challenge and we had such great feedback, we're doing it again. 

The 2020 “Build the Perfect College List” Challenge will start January 26 and run through January 30, 2020.



In this 5-day challenge, I've partnered with Russ Vitale (of Destination College Success), to teach you how to create an awesome list in just 5 days.

Russ will walk you through the steps to build college lists he uses with his private, one-on-one clients and you’ll learn valuable resources to use for researching schools in the future.

Here is what we’ll be focusing on each day:

Day 1: Financial Fit Factors - Figure out how much you can afford to pay for college, how much the government and colleges think you can afford and what colleges cost these days.

Day 2: Academic Fit Factors - Help your student zone in on some potential majors and explore what the best academic environment is for him/her.

Day 3: All Other Fit Factors - What other factors impact the type of school your student will thrive at? Distance, meal options, size, clubs, activities, internships, alumni network, and more.

Day 4: College Data - Numbers don’t lie. What data should you use to research and compare colleges, as well as find colleges with need and merit based aid.  

Day 5: Pulling It All Together - How to pull all this information together and use it in your planning as you go through the admissions and paying for college process.


Here’s just a FEW more things we’ll touch on...

Why it’s absolutely, positively, so important to visit schools​ – and it doesn’t mean only visiting in person. There are ways to “visit” a school online.

How to use your student’s potential college major to determine the competitiveness of college programs​ (hint: we’ll give you questions to help guide your student to figure out what they might be interested in majoring in.)

Our essential advice on the RIGHT number of schools your student should apply to– this number is different for every family and we’ll explain why!


The price for this NEW 5-Day Challenge, beginning on January 26 is $9.99. 

Why is there a fee?

Because we want you to be committed to showing up, learning, and doing!

And your fee won’t go to waste! You can use it as a credit towards any Road2College product or service in the future (and we've got some good deals for you coming up).

Are you in?

Parents of a current 10th or 11th grader, this should be a no-brainer. And besides, we'll make it fun too!!

My goal is always to provide you with affordable services, insightful information and access to actionable data to help you make more informed college decisions.

Feel free to respond to this email with any questions you have.

Debbie Schwartz
Founder, Road2College
I'm a parent, like many of you, navigating college admissions and paying for college. With an expertise in personal finance, analysis, and marketing, I'm working to give families the information and tools to make smarter financial college decisions.
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Debbie Schwartz, Road2College, 19072, Narberth, United States
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