Hi Friend,
I was a teenager back in the 1980s when there was one movie genre that "everybody" watched (or claimed to watch) and that I was not allowed to consume: horror.
In a small town where everybody knew everybody, it was to fool the owner of the local movie theater about one's age.
Of course, there were ways to circumvent the age restrictions: the occasional copy of a copy of a copy of a VHS tape you secretly watched when the parents had gone out for the night.
For me, that was usually a bad idea: The R-rated material delivered chills that stayed with me long after I had turned off the VCR and curled up in bed, wondering about what might be lurking in our basement, or just outside the window.
Until not too long ago, I had completely forgotten about those experiences. But some big-name magazines such as Forbes and GQ started talking about a new Golden Age of Horror in the wake of recent blockbuster horror movies and TV sequels.
But does the world of readers love horror as much as filmgoers, and has that interest risen in recent years?
It is often a good indicator when more and more K-lytics members start inquiring whether we could publish a report about a particular genre. And that is what happened in the case of horror fiction.
Admittedly, I had been dodging the requests for quite some time. Just try to define horror as a book genre "algorithmically" and delineate it from cousin genres such as dark fantasy, psychological thriller, serial killer crime fiction for research purposes; you are in for a geeky treat.
Well, I think I found some answers. As always, they are marketing-oriented and not about academic debates.
Let's have a look at the questions that we cover in 70-page research report:
FROM THE CONTENT
- What is the magnitude of Horror book sales on Kindle and in its relevant categories?
- What are the key differences and overlaps of the horror genre and the related dark fantasy market segment that marketeers and authors should be aware of?
- What has been the sales trend for Kindle categories related to Horror fiction over the last 5 years and last 18 months?
- What is the level of competition for books featuring Horror books in various categories?
- What does our “virtual bestseller list” for Horror fiction look like?
- What categories do the bestselling e-books in this genre use for optimal visibility?
- Which of these categories offer the best ratio of books sold vs. level of competition?
- What does top-selling cover art look like that you should show to your cover designer?
- What sub-segments/themes earn the highest royalties in the market?
- Who are the top-performing authors in our cross-category Horror bestseller list?
- Who are the leading publishers in the Horror fiction segment right now?
- What is the typical book page length of top-performing titles that readers expect?
- What are the trending search words (keywords) used by Kindle readers on Amazon for this genre?
- What are the most frequent words in top-selling book titles and book descriptions?
- What are the proven price points that are used in the genre?
- What is the performance of Kindle Unlimited books vs. Non-KU titles in the genre?
- What is the royalty share of serialized vs. standalone books?
- Additionally, get a database with all key data points for the Top 100 bestselling Horror titles across categories including all book descriptions for your inspiration and reference.
- Accompanying video by K-lytics founder Alex Newton
- Detailed step-by-step explanation of the research results
Be among the first and get the complete package for only $37 USD:
=> BUY NOW FOR $37 USD
Happy writing, happy publishing!
Yours sincerely,
Alex
K-lytics.com | e-book market intelligence for success
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