Long gone are the days where you could "trick the system" by changing your book's publication date to make your book appear newer than it is. But does it matter anyway? We took a closer look at the 6,400 top displayed titles in the Kindle store.

Here are the key observations:

Do newer books sell more copies?

• Books that have been published less than half year ago exhibit about 60% higher sales than the rest of the published books
  
• The differences in average sales per day across all the other age brackets are not that significant
  

What about pre-orders?

• The paid preorders are part of the ranking system and represent 3% of the books displayed as the Top 6,400
  
• The average sales per day of these preorders are more than double than those of all the published books.
  

I find this a striking result. At least I have not paid much attention to preorders, yet. Perhaps I should. The numbers suggest that preorders are an effective sales vehicle for some authors and publishers. Such books can also be a good hint at upcoming trends.

What are your thoughts this? - I would love to learn from you:
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Best regards,

Alex

K-lytics.com · ebook marketing intelligence for success

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