Subject: Countdown to Intersection 24 – The Conference Highlight of the Year!

Hi Friend,


The excitement is building - it's only three more months until Intersection 24 takes place in Rome! This year, we are looking into enterprises "on the edge". To that end, we have over 20 esteemed speakers lined up to share their insights and experiences with you.


One highlight to look forward to is Gulay Ozkan's keynote Focusing on the "Right" Things in a Time of Flux. Get ready for an insightful session where she will dive into how to identify and focus on the most crucial aspects during times of change.


Visit our website to discover the full program and more details.


Stay tuned for more updates. We look forward to seeing you in Rome!


Best regards,

Milan and Wolfgang

Thursday, September 19, 2024, 9:15-10:00


Gulay Ozkan will kick off Intersection 24 with her keynote Focusing on the "Right" Things in an Time of Flux.


Whether you are an entrepreneur or a corporate executive who wants to drive change, are you focusing on the "right" things? Are you aware of the balance between the future and now? Are you aware of the difference between what you think people need and what people actually need? Are you aware of new avenues where changemakers make a difference? In this keynote, Gulay Ozkan will address these questions to inspire and equip you with the insights needed to lead transformative initiatives effectively in this time of flux.


"The Enterprise on the Edge"

This is Intersection 24, the leading conference on strategic Enterprise Design. This year we're marking our 10th anniversary since our first edition in 2014.


What has changed since we started? We moved beyond discussing theoretical frameworks to collect dozens of cases of practical Enterprise Design. We released EDGY 23, an easy to use Open Source tool for co-creating better enterprises. We launched Intersection Group, a not-for-profit building a global community of practitioners coming from different angles and disciplines.


So what's next? This year, we are looking into enterprises "on the edge".

  • "Cutting Edge" enterprises: Those that seize opportunities, make changes happen and thrive. We're looking for stories of courageous shared ambitions that came to life and made a difference in people's experiences.

  • Enterprises "on edge": Those that face big environmental, societal or ecosystem challenges. We're curious about ways to understand and frame such challenges, reinventing enterprise identities and co-evolving enterprise architectures.

  • EDGY enterprises: Those that are making use of EDGY to build bridges and achieve shared understanding of enterprise elements and facets. We're collecting use cases across the globe to inspire each other and contribute to a rich and growing practice.

We share one challenge: To design and build enterprises that are more purposeful, useful and successful. We are thrilled to invite you to 3 days of inspiring talks, cases and workshops in Rome.

Get a feeling for the Intersection spirit by watching the talks from past editions on our YouTube Channel!


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