Evergreen content is search-optimized content that is continually relevant and stays “fresh” for readers over a long period of time. Search Engine Land contributor Julia McCoy has published an article on why evergreen content important for SEO. She says, “Whether you read it now, two months from now, a year from now, or two years from now,... [Read more]

An FAQ page is a place on your small business website dedicated to answering questions your team regularly receives about your business. It helps you build trust with your audience and has SEO benefits for your website. WordStream contributor Amanda Rodhe has published a detailed article on creating an unquestionably great FAQ page. She says, “As... [Read more]

Semrush has published a new video ‘How to monetize free content with SEO’ highlighting useful strategies for content monetization. The Semrush team says, “How can your business continue to offer 100% free content while still being able to monetize and scale? That’s exactly what this online fitness publication did and in 6 short months,... [Read more]

Today, AI List Flipper goes live. It lets you create and publish flipbooks in seconds. Just 3 Clicks, and you have your flipbook. (ChatGPT/ OpenAi will write unique content for you if you choose. Or you can supply content from 7 included sources.) Your books are fully monetized and collect leads for you. Here’s how: AI List Flipper locks up your... [Read more]

This is a reminder for the CMI webinar to be held on April 26, 2023. Content Marketing Institute is hosting a webinar ‘The Authority Market: How Marketing Leaders Become CEOs’ on Wednesday, April 26, and Thursday, April 27, 2023, at 1:00 pm EDT. The CMI team says, “Join us on April 26 – 27, 2023 as we bring together some of the... [Read more]

With the availability of new tools and technologies, the content marketing domain continues to evolve. In new formats, it has been used widely to make an impact on the audience. Search Engine Journal contributor Andy Betts has published an article featuring 10 content marketing trends to watch in 2023. He says, “Marketers are competing on a new... [Read more]

Search Engine Journal has published a new e-book ‘SEO Trends 2023, According To 24 Experts’. Shannon Phelps says, “In the latest edition of our SEO Trends ebook, you’ll find answers to your most burning questions and tips to influence the way you optimize for search. We’ve gathered helpful insights from 24 of today’s top experts;... [Read more]

The limited-time sale on Mini Income Streams is well underway, but it ends later this week. If you couldn’t attend Rachel Rofe’s two live training sessions on the 20 Profitable Mini-Income Streams and her proven “5 steps to 100k with Mini Income Streams method”, for the next 48 hours, Rachel has made replays of both webinars... [Read more]

This is a reminder for the Adweek webinar to be held on April 26, 2023. Adweek is hosting a webinar ‘What’s Really Going On in Artificial Intelligence: Top Trends From Stanford’s AI Index’ on Wednesday, April 26, 2023, at 1.00 pm EDT. The Adweek team says, “Get insights on top AI trends in the just-released 2023 AI Index from... [Read more]

CTR (click-through rate) is the number of clicks that your ad receives divided by the number of times your ad is shown. Search Engine Land contributor Tadeusz Szewczyk has published an article answering the question ‘Is click-through rate a valuable SEO metric?’. He says, “Some SEO experts argue that Google can’t rely on links... [Read more]

WordStream has published a new guide titled ‘120 of the Best Words & Phrases for Marketing with Emotion’. The WordStream team says, “In our absolutely free guide, you’ll discover a list of 120 words and phrases to start incorporating emotion into your marketing touchpoints that will: Create urgency before the opportunity... [Read more]

If you want to build a complete affiliate site in just minutes, then you need this new software AI powered software called AI Creatr. It creates an affiliate site in minutes.... [Read more]

This is a reminder for the Search Engine Journal webinar to be held on April 26, 2023. Search Engine Journal is hosting a webinar ‘3 Simple Google Ads Tweaks That Immediately Boost Sales’ on Wednesday, April 26, 2023, at 2.00 pm ET. The SEJ team says, “In this upcoming webinar, Corey Zieman, CEO/Senior Strategist at Guaranteed PPC,... [Read more]

Neil Patel has published a new video ‘Proven Tips for Captivating Audiences and Boosting Business Growth’ featuring useful strategies to capture more audience and grow your business. He says, “Are you struggling to capture your audience’s attention? Do you feel like your business growth is stagnant? Then you won’t want... [Read more]

Rank Ranger has published a new episode of the In Search SEO podcast ‘Three Ways to Earn Online Customer Reviews’ featuring Garrett Sussman. The Rank Ranger team says, “They say that people buy from people. And in the digital world, people often buy because of favorable online reviews. So when is the right time to ask your customers... [Read more]

VidProposals 2.0 helps you create stunning video business proposals in just minutes.... [Read more]

WordPress is one of the most popular CMS platforms. It has been helping businesses and individuals set up their blogs with minimum technical knowledge. Search Engine Land contributor Casey Markee has published an article featuring the top nine WordPress technical SEO issues that need to be addressed. She says, “Here are some top priorities to... [Read more]

Research shows that customer acquisition costs have increased nearly 222% over the past eight years, including a 60% increase in the last year alone driven by changes across the mobile ecosystem. Search Engine Land is hosting a webinar ‘From Clicks to Conversions: Drive Performance with Marketing AI’ on Thursday, May 11, 2023. The SEL team... [Read more]

Search Engine Journal has published the latest episode of the Search Engine Journal Show podcast ‘3 Pillars Of Privacy-Centric Marketing: Steps You Need To Take Now’ featuring Lucas Long. Loren Baker says, “Privacy laws and best practices are ever-evolving, just like everything else in marketing. How do you ensure your organization... [Read more]

PLR STACK 2023 Bundle is a collaborative effort by more than 35 online business owners who have all contributed a product that will help you accelerate your content creation.... [Read more]

MOZ has published the latest Whiteboard Friday episode titled ‘Google vs. AI’ featuring Tom Capper. The MOZ team says, “Large Language Models have taken the world by storm in recent months. In today’s episode, Tom goes over some of the new threats to Google from recent advances in machine learning models like ChatGPT, and how Google... [Read more]

Today’s consumers care about issues much bigger than themselves. From socially conscious customers who renounce brands over political stances to eco-conscious shoppers willing to pay more for sustainable products, consumers have signaled the importance of tying their purchases to their values. Adweek is hosting a webinar ‘How Winning Brands... [Read more]

At the heart of marketing technology, customer data platforms offer marketers and advertisers a powerhouse of capabilities to drive relevant, personalized customer experiences. MarTech is hosting a webinar ‘Get to the Heart of Customer Experience With Data that Delivers’ on Tuesday, April 25, 2023. The MarTech team says, “What are... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How B2B Marketers Can Know If They’ve Chosen The Right Career’ featuring Christoph Trappe. George B. Thomas says, “On Episode 542 of Marketing Smarts, content marketing expert Christoph Trappe and podcast host George B. Thomas cover a good number of those... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Why B2B Marketers Need to ‘Prove It’ With a Trust-Building Content Strategy’ featuring Melanie Deziel. George B. Thomas says, “You can’t make a scientific claim without testing and proving your hypothesis. You can’t write a research... [Read more]

Email marketing has remained one of the most popular ways to reach and persuade an audience. Though, with time things have changed and we need to change the way we deal with marketing. MarketingProfs contributor Chad S. White has published an article answering the question ‘How Much Harder Has Email Marketing Become?’. He says, “I... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Email Marketing Strategy: Cultivating Prospects With Content’ featuring Alex Cattoni. The SME team says, “Looking for a guaranteed way to reach prospects and customers with your messages? Wondering how email could help you attract and retain... [Read more]