Video is one of the most essential elements in your marketing mix. It helps you move closer to your audience and persuade them to take an action. IMPACT’s Zach Basner has published an article highlighting the five most common mistakes people make on camera. He says, “In this article, I’d like to break down with you five of the most common... [Read more]

YouTube advertising can help you to engage with your most valuable audiences on the world’s largest video platform. With the right ad formats, you can attract new customers within your budget. Social Media Examiner contributor Joe Martinez has published an article highlighting three YouTube ad targeting options to expand your reach. He says,... [Read more]

Link building is one of the most essential processes to improve your SEO performance. It also helps you attract quality links to your site that may result in improved traffic. Neil Patel has shared some useful link-building advice in his new video ‘Don’t Build Backlinks This Year – Do This Instead’. He says, “Did you know that... [Read more]

Prime is a multichannel marketing application for bringing traffic to your site to grow your business. It contains the best collection of cross-channel marketing tools giving you 7 ways of generating traffic: 1. Messenger Chat BOT Marketing Tools 2. Email Marketing Tools 3. SMS marketing Tools 4. Social Media Marketing Tools 5. Push Notification Marketing... [Read more]

Efficient analytics helps you improve your marketing performance. With proper analytics, you can find out the mistakes you are making and correct them for better results. Social Midea Examiner has published a new video ‘Using TikTok Analytics to Improve Your Results’ to help you use TikTok analytics for better performance. The SME team says,... [Read more]

Quick Sprout has published an article highlighting the best web hosting providers. Lars Lofgren says, “Read in-depth reviews of these below — plus, tips for saving money, the best types of hosting for different situations, and my method for picking the right web host. The Top 10 Best Web Hosting Providers #1. Hostinger – Most Affordable... [Read more]

SEO is the largest contributor of pageviews but is typically underinvested compared to paid programs. A big reason why marketers underinvest in SEO is that they don’t achieve consistent results. It doesn’t have to be that way. Search Engine Land is hosting a webinar ‘How to Achieve Consistent SEO Gains’ on Thursday, November 4, 2021. The... [Read more]

Art Flair, Pallab Ghosal, and Ram Rawat are launching new SaaS software, Scroll N Bank, designed to bring you free traffic from the only 2.45 Billion user database in the world, Facebook. Flair, Ghosal, and Rawat say: “This new Push-Button App Exploits An Untapped 2.45 BILLION User Free Traffic DataBase & Makes Us $297 Per Client In 60 Seconds... [Read more]

Online search has become a skill today. With the right set of keywords and proper use of operators, you can find what you want easily on any search engine. AARP contributor Marc Saltzman has shared eight tips to use Google and other search engines more efficiently. He says,”With billions of web pages in cyberspace, you could waste a lot of time... [Read more]

Google Analytics 4 (GA4) has been with us as a completely different analytics tool with an increased feature set that promises to bring mobile app and web data together in a simpler and more powerful way. Adswerve contributor James Angerman has published an article on building your Google Analytics 4 skillset using new demo properties (GA4 demo properties... [Read more]

Your SEO campaigns must include content that resonates with your audience to generate the engagement and authority signals that Google is looking for. Semrush is hosting a webinar ‘Purpose-Driven Content and SEO: A Modern Strategy to Drive Organic Traffic and Conversions’ on Thursday, November 4, 2021. The Semrush team says, “Interested... [Read more]

Content is the one thing that bloggers, website owners, social media influencers, product owners, and even affiliate marketers never have enough of. Because good content attracts people to your site or social media accounts. You must have that traffic to build your sales today and your long-term business for tomorrow... [Read more]

How to start posting on different social networks is one of the most common questions every new social media user faces. To help you deal with Instagram entry, Sue B. Zimmerman has published a new video ‘Are you New to Instagram and Not Sure What to Say?’ explaining how to make your initial posts. She says, “Are you New to Instagram... [Read more]

Advertising on Google helps you extend your online reach and make more sales online. By tapping in the most popular ad formats, you can make the most of your advertising efforts. Koozai contributor Ellie Spinks has published an article highlighting 10 reasons your Google ads aren’t showing. She says, “Looking for your ad but can’t seem to... [Read more]

Today, content has several varieties. And we wish to achieve excellence in any of the content variety that we create. It can be possible with a clear plan and a strong idea. Content Marketing Institute contributor Ann Smarty has shared three pre-launch steps to make your content project stronger. She says, “This guide covers three key steps to... [Read more]

Abhi Dwivedi has just released a brand new Instagram automation app called Kiire. Growing Instagram accounts is a very time-consuming process. You need to: Create content and Stories to get organic reach, Answer tons of messages and comments every single day, and a lot more... [Read more]

Content Marketing Institue is hosting the Visual Storytelling Summit on November 3-4, 2021. This free event will cover video, visual storytelling, creative collaboration, creating improved digital experiences, and more. The CMI team says, “We’ll be featuring an encore performance of Amy Balliett’s Content Marketing World session “The Critical... [Read more]

Effective keyword research process helps you achieve targeted traffic to your website. It also helps you in creating content that can help you score high in SEO. Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage. Search Engine Journal is hosting a webinar ‘Keyword Research for... [Read more]

Email turns 50 this month. It has been one of the most powerful tools we have ever had. It has simplified our lives and being marketers, we are the ones who have utilized emails most often. Dominic Smith, Content Lead at Google Workspace has published this must-read article titled ‘Email is 50 years old, and still where it’s @’. He says,... [Read more]

Chris Munch and Jay Cruiz have released The Loci Cycle. It is a multi-faceted piece of marketing software that will aid in many marketing scenarios. For example, it’s reported over 1/3 of search results contain Google’s “Image Box” and the Image Box appears around ‘up top’ (above the fold) 75% of the time... [Read more]

Semrush contributor Michelle Ofiwe has published an article listing 35 insights that Google Analytics can give you about your website. She says, “In Google Analytics, a metric is a single, measurable piece of data. Metrics can appear in sums or ratios. Some common Google Analytics metrics include pages per session, screen views, bounce rate, and... [Read more]

The Google Analytics 4 (GA4) platform has been with us for almost a year now. It has been loaded with numerous features to help you improve your website performance. Builtvisible contributor Gary Stubbenhagen has published a comprehensive article on preparing for the GA4 switchover. He says, “Google Analytics 4 (GA4) turns a year old in just a... [Read more]

For many marketing teams in the digital-first world, video has crossed over from nice-to-have to must-have content status. But just having video content isn’t enough. With so much information available online, it also needs to stand out and be hyper-relevant if you’re going to grab and hold your buyers’ attention…and keep them from checking... [Read more]

SEO is the backbone of any business today. It helps you move beyond barriers to attract more and more customers and get more sales done. MOZ contributor Daniel Marks has published a detailed article titled ‘How to Invest in SEO’ to help you make the most of your SEO efforts. He says, “This post will not cover what SEO work is actually... [Read more]

Whatever your business may be, the inclusion of quality video content helps you boost it. In e-commerce too, you can grow your sales with video integration. TechBullion contributor Luke Fitzpatrick has shared seven e-commerce video SEO tips. He says, “Research suggests that video search results have a 41% higher CTR and they are 50% more likely... [Read more]

SEO key performance indicators (KPIs) are useful in identifying problems with your website and resolving them for better SEO performance. Conductor contributor Allie Bhutani has shared nine SEO KPIs to track for better website performance. She says, “You might consider using the following list of some of the most important SEO metrics for how... [Read more]

SEO is an endless journey. You need to keep yourself abreast of what is happening with search engines and content marketing to achieve SEO success. Ahrefs contributor Si Quan Ong has shared 180+ SEO terms and definitions you should know. HE says, “You’ve probably noticed that there’s a lot of jargon and abbreviations in SEO. So we curated... [Read more]