Why do we need content editors? - IM NewsWatch, October 27, 2022

October 27th, 2022 at 6:31 am EST


 

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HubSpot Lists Best 17 Website Plugins

A plug-in is a piece of software that adds new features or extends functionality to an existing application. Commonly used on websites that are built with content management systems. HubSpot contributor Pete Boyle has published an article listing 17 useful website plugins for 2022. He says, “How to Assess if a Plugin Is the Right Solution for... [Read more]

Your Guide to Creating Consistent Experiences Across Multiple Websites, November 8 [Webinar]

Managing consistent experiences across multiple websites is an increasingly important part of modern business. Why? Because humans expect consistency in the digital-first world but don’t want to see the same thing over and over again. MarTech is hosting a webinar ‘Your Guide to Creating Consistent Experiences Across Multiple Websites’... [Read more]

21 Ways to Grow Email Lists [Guide]

Search Engine Watch has published a new guide ’21 Ways to Grow Email Lists’ featuring some useful email list-building techniques. The SEW team says, “Creating compelling messaging that motivates buyers is an essential component of effective digital marketing campaigns. It’s also obvious. An equally important component, though perhaps... [Read more]

Massfluence: Autopilot Communities, Courses, & Funnels in One #ad

With Massfluence, you can build new ‘gamified community’ websites for yourself and to sell to clients. You’ve heard it before: Potential customers only want to do business with people they know, like, and trust. That’s a high bar to reach, especially online, where people have trouble even knowing you. You would benefit from having a... [Read more]

Is Author Authority A Google Ranking Factor? [Answered]

In its series explaining various Google Ranking factors, Search Engine Journal contributor Miranda Miller has published an article explaining whether Author Authority is a Google Ranking Factor. She says, “When determining the overall quality of a webpage and how well it answers a search query, Google emphasizes E-A-T. That is Expertise, Authoritativeness,... [Read more]

Improve B2B Marketing Funnel with These Lead Gen Tools

A B2B marketing funnel is a blueprint that shows businesses how their customers interact with their brand from the first encounter. MarketingProfs contributor Benjamin Boman has published an article featuring six lead generation tools to improve ROI on your B2B marketing funnel. He says, ” Considering that the economic climate looks set for an... [Read more]

The Magical Combination of B2B Marketing and Instagram [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Magical Combination of B2B Marketing and Instagram’ featuring Jenn Herman. George B. Thomas says, “On episode 516 of Marketing Smarts, host George B. Thomas and Instagram expert Jenn Herman tackle the question, Why Instagram, and why now? “The... [Read more]

CBSitePro creates your Clickbank review website; low cost #ad

CBSitePro AI app lets you earn commissions using ClickBank Review Sites. The creators of this app report that 109 Beta Testers Have Made $166,051 In Affiliate Commissions using it. (Your results may differ and could even be $0, but that is an average of $1,523 per user.) CBSitePro creates a completely automated ClickBank Review Website in less than... [Read more]

Show Me the Money: The Role of Content in B2B Revenue Growth, November 16 [Webinar]

We all know happy customers are repeat customers – a particularly important point in this age where renewing business is as crucial as winning it in the first place. Whether for new buyers or existing customers, delivering compelling content is a critical way to keep them engaged. Content Marketing Institute is hosting a webinar ‘Show Me the... [Read more]

Why do we need content editors?

Content is king. It helps you reach your target audience and persuade them to take the desired action. It also enables you to strengthen your authenticity. Copyblogger’s Stefanie Flaxman has published an article explaining why marketers need content editors today. She says, “The title of this interview on Contently’s The Content Strategist... [Read more]

MarketingProfs Customer Experience (CX) Guide [E-book]

MarketingProfs has published the ‘MarketingProfs Customer Experience (CX) Guide’ explaining the importance of offering a great customer experience. The MarketingProfs team says, “Customer experience happens whether you’re intentional about it or not. That means you’re already doing CX every single time your customers or... [Read more]

Asigo 'dropshipping eServices' #ad

The official launch of The Asigo System is your opportunity to partner with Chris Munch and Jay Cruiz, the original inventors and innovators of “eService Dropshipping” to grow your very own “eservice dropshipping” store.... [Read more]

The Next Generation of Digital Assets: Brand Compliance, November 9 [Webinar]

As marketers are trying to get their arms around managing dynamic digital assets, they’re also facing challenges like maintaining digital rights, content compliance, expirations of licensing, and visibility into third-party platforms that feature their digital content. Content Marketing Institute is hosting a webinar ‘The Next Generation of... [Read more]

Reminder- Go Down the Content Rabbit Hole to Jumpstart Your SEO, October 27 [Webinar]

This is a reminder for a Search Engine Land webinar to be held on October 27. Search Engine Land is hosting a webinar ‘ Go Down the Content Rabbit Hole to Jumpstart Your SEO’ on Thursday, October 27, 2022. The SEL team says, “Join loyalty leaders from Merkle and Salesforce as they break down the latest trends in consumer loyalty... [Read more]

TikTok Updates: New Features, Ads, Tools and More [Video]

Social Media Examiner has published a new video ‘TikTok Updates: New Features, Ads, Tools and More’ explaining recent TikTok updates. Watch this video to explore TikTok changes with Social Media Examiner with Jerry Potter featuring Keenya Kelly. Social Media Examiner  [Read more]

Zapable creates an app in 60 seconds #ad

Longtime readers will remember Zapable ads in past years. There is a new version just released and the creators (Chris Fox and Andrew Fox) are holding a sale through Sunday night for anyone who didn't acquire it in the past.... [Read more]

How Google Wants You to Create Meta Descriptions [Video]

A meta description is an HTML element that provides a brief summary of a web page. A page’s meta description tag is displayed as part of the search snippet in a search engine results page (SERP) and is meant to give the user an idea of the content that exists within the page and how it relates to their search query. Neil Patel has published a... [Read more]

Three Ways to Unclog Your Sales and Marketing Funnel, October 27 [Webinar]

This is a reminder for a MarketingProfs webinar to be held on October 27. If potential buyers are entering your sales and marketing funnel but not making it all the way through… well, you know better than anyone that it’s urgent you do something about it. MarketingProfs is hosting a webinar ‘Three Ways to Unclog Your Sales and Marketing... [Read more]

How to Set a Price Point That Maximizes Profit [Video]

HubSpot has published a new video ‘Pricing Strategies: How to Set a Price Point That Maximizes Profit’ sharing some useful tips to set the right price for your products and services. The HubSpot team says, “Pricing strategies account for many of your business factors, like revenue goals, marketing objectives, target audience, brand... [Read more]

Christmas Empire collection of PLR Christmas graphics #ad

This massive collection is available just in time for your Christmas marketing. Imagine how many things you can do with 250 images and the unlimited rights you get.... [Read more]

Six Ways to Grow Your TikTok Following

To achieve success on social media, you need to get more followers and TikTok is no exception. By expanding your TikTok followers, you can continue to flourish your business. HubSpot contributor Erin Rodrigue has published an article featuring seven ways to grow your TikTok followers. She says, “We’ve compiled a list of the best strategies... [Read more]

HubSpot Shares 27 Email Success Strategies

Email etiquette is the observance and communication of generally accepted standards of sense, grammar and politeness when sending email messages. HubSpot contributor Aja Frost has published an article featuring 27 rules to make a great impression through your emails. She says, “Business communications will often be straightforward and professional.... [Read more]

Measuring E-A-T? [Video]

MOZ has published the latest episode of Whiteboard Friday video ‘Measuring E-A-T?’ featuring Lily Ray. The MOZ team says, “The level of trust users have in your brand’s expertise is an important component when vying for that #1 spot, but Google has been ambiguous about what E-A-T (expertise-authoritativeness-trustworthiness) actually... [Read more]

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