Why Content Marketing is Important for Your Business - IM NewsWatch Newsletter, August 5, 2020

August 5th, 2020 at 8:42 am EDT


 

IM NewsWatch

Wednesday, August 5, 2020

Strategies to Grow Clicks and Conversions on Social Media

To grow you business, you need social media. By growing your social media following, you can continue to enhance your sales.Topseos has shared eleven ways to grow your social media clicks and conversions.The Topseos team says, “Here are some essential tips you need to convert your followers to customers.Create Custom-Formatted TweetsApparently,... [Read more]

‘How to be successful with voice search’ Webinar September 1 [Webinar]

Voice and text search are similar from a technical perspective, a key phrase is entered via text input or via voice to text, and then the search is carried out.SEMrush is hosting a webinar ‘How to be successful with voice search’ on Tuesday, September 1, 2020 featuring Brendan Walsh, Olga Andrienko and Kelsey Jones.The SEMrush team says, “Due... [Read more]

‘Top 7 Facebook Marketing Strategies & Advertisement Hacks of All Time’ Webinar August 6 [Webinar]

Facebook continues to attract maximum social media users today. By creating an effective marketing strategy centered around the Facebook, you can boost your online sales.SEMrush is hosting a webinar ‘Top 7 Facebook Marketing Strategies & Advertisement Hacks of All Time’ on Thursday, August 6, 2020.The SEMrush team says, “Are you feeling... [Read more]

Asigo: eService Dropshipping (How can you dropship a service?) #ad

Asigo lets you be ‘The First To Market’ in the growing eServices industry, even if you aren’t an expert.Experienced online marketers Chris Munch and& Jay Cruiz have written a new report called The Rise of eServices, available at no charge, which introduces you to eServices dropshipping.They explain how they created a “$100k eStore”... [Read more]

6-Steps to Find Great Blog Post Ideas

Blogging has enormous impact on your marketing activities. By publishing quality content on your blog, you can build an authority for your brand.SEMrush contributor Eugenia Verbina has shared six steps to help you research and find topics for your blog posts.Verbina says, “How do you know if the topics you choose are capable of attracting and... [Read more]

Here’s Why Content Marketing is Important for Your Business

Content marketing enables you to reach your target audience and promote your products. An effective content marketing strategy can help you to establish yourself as an authority in your domain.SEMrush contributor Ashley Segura has shared four reasons why content marketing is important for you.Segura says, “Content marketing makes it possible... [Read more]

‘Strategies for the New Normal’ Webinar August 13 [Webinar]

The COVID-19 pandemic has created unprecedented challenges for the businesses worldwide. To come out of its impact and start growing again, you need to create a strong marketing strategy.MarketingProfs is hosting a webinar ‘Strategies for the New Normal’ on Wednesday, August 13, 2020 at 2.00 pm EDT.The MarketingProfs team says, “From marketing... [Read more]

Pizza Money: Local Restaurants need this service #ad

Dr. Ben Adkins just released Pizza Money. It shows you how to create your own SMS marketing service for restaurants in less than 25 minutes.Just show restaurants why they need it and offer it for a monthly fee. It takes only a few minutes a month to support a client, but the service will be a real blessing to them, and for that value, they should be... nbsp;[Read more]

Your Guide to Keyword Research for SEO

Ahrefs contributor Tim Soulo has published a comprehensive guide entitled ‘Keyword Research for SEO’ to help you improve search engine optimization with effective keyword research.Soulo says, “Keywords are the foundation of SEO. If nobody is searching for what you’re writing about, you won’t get traffic from Google—no matter... [Read more]

How to Stay Positive in Sales

HubSpot contributor Dan Tyre has shared 12 tips for staying positive in sales and continuously grow you business.Tyre says, “When the going gets tough, implement the following strategies to help you stay positive.How to Stay Positive in Sales1. Write out your annual goals and make them visible.Goal setting is one of the best reinforcements... [Read more]

HubSpot’s 5-Step Guide to Affiliate Marketing

Affiliate marketing helps you to build an online income stream by promoting other’s products and services. According to a HubSpot research, affiliate marketing spend will to $8.2 billion by 2022.HubSpot has published a five-step guide to affiliate marketing called ‘Everything You Need to Know About Affiliate Marketing’.The HubSpot... [Read more]

Krowd – when you want a crowd of website visitors #ad

Krowd software was just released by Venkata Ramana and Mark Bishop. In less than a week, over 3000 copies were sold. Here is how Mark Bishop describes his new product. What if you could unlock instant access to one of the biggest Free Traffic phenomenons of 2020 in the next 5 minutes?... nbsp;[Read more]

How to Get Started With Marketing Analytics: A 5-Step Framework [Video]

Social Media Examiner has published a new video ‘How to Get Started With Marketing Analytics: A 5-Step Framework’ to help you improve your marketing performance with marketing analysis.The SME team says, “Want to better understand if your marketing is working? Need to do more with marketing analytics?Measurement marketing expert... [Read more]

‘The Psychology of Personalizing Content: How to Drive Growth in Crowded Channels’ Webinar August 5 [Webinar]

Personalization is the key to achieve marketing success. You can excel in your content marketing by customizing your content according to needs and interests of your audience.Content Marketing Institute is hosting a webinar ‘The Psychology of Personalizing Content: How to Drive Growth in Crowded Channels’ on WednesdayAugust 5, 2020 at 2.00 pm... [Read more]

The Impact of COVID-19 on Marketing and SEO [Report]

Digital Marketing Depot has published a new report ‘The impact of COVID-19 on marketing and SEO’ based on survey of marketers.This report presents the findings on what marketers anticipate post COVID-19 pandemic.The DMD team says, “CMOs are trying to figure out what to do. They must decide how to respond to this unprecedented situation,... [Read more]

FunnelVio:Funnels in a flash, "point and click" easy #ad

Marketing funnels are key to the growth of any marketing business. You don't want to sell a single product to a customer. You want to offer them a series of related products that build on their original purchase and make these additional offers at a time and in a sequence that makes sense for them... nbsp;[Read more]

Facebook Algorithm to Favor Original Reporting [Podcast]

Search Engine Journal’s Christine Zirnheld has published a new podcast episode ‘Facebook Algorithm to Favor Original Reporting’ highlighting how Facebook is going to treat original reporting on its network.Zirnheld says, “This week on Marketing O’Clock, the team covers Facebook’s newsworthy algorithm change, free... [Read more]

Content Marketing in Times of Uncertainty [Guide]

LinkedIn has published a new guide entitled’Content Marketing in Times of Uncertainty’. This guide aims at helping businesses to focus on key content and advertising elements that should be focused during the COVID-19 pandemic.The LinkedIn team says, “Filled with advice from industry heavy-weights, B2B marketers and experts, this... [Read more]

Three-Step Guide to Creating Facebook Lead Ads

With Facebook Lead Ads, you can allow users to stay on the platform to submit your lead form. With this form of ads, you can avoid sending your prospects to external lead pages.Social Media Examiner’s Paul Ramondo has shared a three-step process to help you create Facebook Lead Ads.Ramondo says, “To learn how to create Facebook lead ads,... [Read more]

Stuff My Inbox: Give away xBoxes to build your email list (and business) #ad

This has been very popular software during the last week. Over 2000 people invested in it. Stuff My Inbox was created by Bryan Winters as a way that even beginners can build a successful business online. We haven't tested it, ourselved, but Winters says "it literally works every time." This new software generate a distinctive, game-changing website for you, a site that Winters hosts for no charge... nbsp;[Read more]

10 Steps to Start Your Own Podcast

Podcast publishing is a great way to create and share content online and simultaneously promote your product. Besides this, podcasting also enables you to get established as an authentic voice.Lifehacker’s Patrick Allan and Emily Long have published a step-by-step guide to starting your own podcast.Allan and Long say, “For many of us,... [Read more]

Strategies to Improve Your Google Ads Performance

Google advertising helps you to increase your brand awareness, reach more customers in the Google network, reconnect with visitors of your website and measure your ad performance.Search Engine Journal contributor Susan Wenograd has shared eight useful strategies to make more money from your Google ads investment.Wenograd says, “Here are eight... [Read more]

Bill Slawski on How Google Might Rank Image Search Results

Google continues to update its search engine algorithm for providing better search experience to its users. The recurring changes bring variation in how the search engine would rank your content.SEO by the Sea’s Bill Slawski has published an article titled ‘How Google Might Rank Image Search Results’.Slawski says, “As I was... [Read more]

Choose photos to evoke emotions in your marketing #ad

Experienced marketers know that when people's emotions are engaged, their buying interest increases. That's the reason behind SuoerGoodProduct's new collection of photos you can us on your website: Emotion Evoke Cloud Library Bundle. It includes tens of thousands of photos that have been carefully grouped into categories representing specific emotions. Indeed, there are over 200 categories, (that's right, over 200 emotions) that you might want to use in your marketing... nbsp;[Read more]

‘Agile Marketing and the Role of Content in the Age of Disruption’ Webinar August 13 [Webinar]

Agile marketing refers to the act of using data and analytics to find promising opportunities or solutions to problems that exist in organization’s marketing process.Content Marketing Institute is hosting a webinar ‘Agile Marketing and the Role of Content in the Age of Disruption’ on Thursday August 13, 2020 at 2.00 pm EDT.The CMI team... [Read more]

The Campaign Comeback: What to Do When Content Fails [Video]


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