MarketingSherpa has published a bundle of 6 checklists to help you optimize your email marketing. You can download this checklists and refer while creating your next email marketing campaign. The MarketingSherpa team says, “The MECLABS Institute Email Messaging online certification course walks students through a step-by-step methodology... [Read more]

A well-designed website, landing page, email or an infographic create desired marketing impact. By understanding the nuances of a good design, you can create attractive content formats an attract more customers. Marketing Experiments has published a new video ’21 Psychological Elements that Power Effective Web Design Infographic’ featuring... [Read more]

The COVID-19 pandemic is causing distress all over the world. Businesses are in trouble due to the uncertainty that has spread out. Marketing, being an integral part of any business, needs to be prepared to face such situations. Ignite Visibility’s John E Lincoln has published a new video ‘Your marketing response plan to get ahead... [Read more]

It is very important to stay in touch with your target audience. And it becomes all the more important during the crisis like COVID-19 pandemic. By exploring newer ways to reach your target audience, you can keep them updated with your products and services during the situations like this pandemic. Business 2 Community contributor Kristen... [Read more]

The COVID-19 crisis has affected people world over – personally and professionally. During this unprecedented crisis, it is a challenge to continue doing well in your marketing processes. Content marketing can help you to continue thriving your business during this crisis. Business 2 Community contributor Eva Webster has published... [Read more]

The success of your content lies in attracting more readers and viewers. By learning about the likes and preferences of your audience, you can create content that helps you to bring your them to your website again and again. Business 2 Community contributor Steven J. Wilson has shared four steps to help you create content that your readers like... [Read more]

A persuasive copy can help you to drive more profits and improve Return On Investment (ROI). It can help you to convince your prospects to take an action and make a purchase. Search Engine Watch contributor Zac Johnson has shared seven tips to help you improve your writing skills and copywriting technique. Johnson says, “Like all skills,... [Read more]

When it comes to video, everyone thinks of YouTube. According to Foundation Inc., YouTube has become second most popular search engine after Google. By crafting quality video content, you can give an edge to your marketing. Search Engine Watch author Ronita Mohan has published ‘Ultimate guide to video marketing on YouTube’ to help you... [Read more]

Instagram Live is a form of Instagram Stories, recorded and streamed in real time. It can help you to promote your products and services to your Instagram followers effectively. Business 2 Community contributor Margot Whitney has shared eight strategies to help you use Instagram Live for marketing. Whitney says, “There is data that... [Read more]

The COVID-19 pandemic has created several challenges for the businesses. It is compelling everyone to adopt new ways of working. In such circumstances, to save and flourish your business, you need to evolve the techniques that can help you to grow your marketing efforts. Marketing Land contributor George Nguyen has shared four useful tips... [Read more]

Search Engine Optimization is an ongoing process. Your efforts to rank your websites in search engines may take longer than expected. With the changing search algorithms, you need to keep your SEO strategies updated. Otherwise what you face is known as SEO burnout. Botify contributor Kameron Jenkins has shared 10 possible causes for SEO... [Read more]

With constantly increasing user base, Instagram helps you to target a bigger pool of audience. It enables you to promote your business by sharing photos and videos as well as by the way of advertising. Instagram marketing expert Sue B. Zimmerman has published a new video ‘Practical Beginner Tips On Instagram’ to help you start marketing... [Read more]

John Chow has published a new video ‘How To Create an eCommerce Email Marketing Funnel That Sells 24/7’ showing how you can build your e-commerce business with effective email marketing. Watch this video to learn following: How to maximize sales with a simple email series that will get customers to buy again and again.The 2-to-3... [Read more]

The COVID-19 pandemic is going to bring in a huge change how people work. The WFH (work from home) concept is going to be seen as one of the most preferred options in the digital world. To meet the needs of your market in the WFH world, you need to create content that helps them in the new environment. Content Marketing Institute is hosting... [Read more]

The pandemic like COVID-19 test the businesses’ for their abilities to cope with the adverse situations and continue serving the customers. In such situations social media can play an important role. Adweek is hosting a webinar on ‘Using Social and Media Insights to Address the Coronavirus Effect: Stay Ahead of Consumer Needs’ on... [Read more]

A crisis like COVID-19 pandemic tests our ability to respond to the unexpected. In such situations, by staying calm and managing our business functions efficiently, we can show our strength. By staying focused and being empathetic with our followers, we can keep our business running properly as well as support our customers. Similarly, Social... [Read more]

Referral marketing refers to the concept of promoting products or services to new customers through referrals. Word of mouth is a popular way to do referral marketing. Content Marketing Institute is hosting a webinar ‘How a Referral Marketing Strategy Can Boost Sales’ on Wednesday, May 6, 2020 at 2.00 pm EST. The CMI team says, “Rapid... [Read more]

Blogging is of tremendous help when it comes to promoting your business and establishing your authenticity. But, to achieve this, you need a lot of web traffic. Exposure Ninja’s Time Cameron has published a new video ‘5 Hacks for Turning Your Blog from Tumbleweed to Traffic’to help you improve your blog traffic. Cameron says,... [Read more]