Developing an ideal inbound lead process requires more than generating a lead and hoping for the best. Search Engine Journal is hosting a webinar ‘3 Overlooked Ways To Improve Inbound Marketing ROI’ on Wednesday, April 20, 2022, at 2.00 pm ET. The SEJ team says, “Register now and learn how to improve lead quality and campaign ROI... [Read more]

Affiliate Summit is hosting a webinar ‘How to Gain C-Suite Support for the Affiliate Channel In 2022’ on Wednesday, April 20, 2022. The Affiliate Summit team says, “Join this webinar to hear three diverse industry voices discuss positioning affiliate marketing’s unique attributes of agility, transparency, and measurability to C-suite... [Read more]

Your free Business Profile on Google My Business helps you drive customer engagement with local customers across Google Search and Maps. Search Engine Journal contributor Sherry Bonelli has published ‘The Complete Guide To Google Business Profile Reviews’. She says, “Online reviews are important to local businesses for several... [Read more]

Small businesses have a hard time getting leads because their online reputation is often harmed by bad reviews. Reputor helps businesses get great reviews and improve their online reputation so they can attract more leads. It’s a fast, simple, and affordable solution for small businesses. Every day, this issue grows in importance. Since most commerce... [Read more]

Social media platforms have created a great opportunity for businesses to boost their product sales. With right targeting strategies, you can continue to achieve higher sales. HubSpot has published a new video ‘How To Sell Products On Instagram in 2022’ to help you improve your sales on Instagram. The HubSpot team says, “So you have... [Read more]

A cold email is an unsolicited e-mail that is sent to a receiver without prior contact. It could also be defined as the email equivalent of cold calling. Cold emailing is a subset of email marketing and differs from transactional and warm emailing. Cold email, according to its proponents, is not spam. HubSpot has published a new video ‘5 Ways... [Read more]

Ahrefs contributor Si Quan Ong has published an article featuring 19 easy digital marketing tips. He says, “Looking for some simple yet effective digital marketing tips? You’re in the right place. Get ready to implement the tips below, which will improve your business: 1. Set one to two SMART marketing objectives for the year What is the... [Read more]

John Thornhill has just released new, "simply powerful" software, which he says is, "The Easiest & Most Cost-Effective Page Builder You Will Ever Use." Easy Page Builder was created because many people find that some of the most popular page builders already available aren't very friendly to users...[Read more]

HubSpot has published ‘Media Planning: The Ultimate Guide’. Kristen Baker says, “Discover the importance of media planning and how the process can save you valuable time, boost conversions, and increase engagements. As you work through the following media planning steps, keep in mind that how your business applies the results and conclusions... [Read more]

Hosting webinars is one of the most successful tactics to attract your target audience and keep them coming to your website. Search Engine Journal has shared seven useful strategies to use webinars for generating quality leads. The SEJ team says, “The key to a successful webinar that can attract high-quality leads and increase ROI is a thoughtful... [Read more]

Today you need to try a variety of strategies to get maximum views for your video content. With a strong video SEO strategy, you can do it. Content Marketing Institute contributor Aleh Barysevich has published an article highlighting 21 YouTube SEO tools to boost your video rankings. He says, “Here’s a rundown of tools to help you manage your... [Read more]

Podcasts are powerful marketing tools. PodKastr makes them easy, allowing you to grow your business and boost your results. Secure your special access now (use coupon “early12” to get a 12% discount)....[Read more]

Search Engine Journal has published a new podcast episode ‘Importance of Understanding Your Audience’ featuring Chris Brogan and Brian Clark. Brent Csutoras says, “Chris Brogan and Brian Clark both join SEJ’s Loren Baker on this episode to discuss the importance of building an audience, the value of an email list, the importance... [Read more]

It is very important to choose the right niche to launch a new business. By analyzing the demand in a particular domain, you can move on to offer the right product or service. Ahrefs has published a new video ‘Low Competition Niches with High Earnings Potential’ to help you identify the right niche for your business. The Ahrefs team says,... [Read more]

Google is hosting the ‘Google Marketing Live’ event on Tuesday, May 24, 2022. The Google Marketing Live team says, “It’s almost time for Google Marketing Live, our annual event showcasing the latest product innovations to help your business thrive. This year’s virtual event will take place on Tuesday, May 24 — starting with... [Read more]

Content Gorilla is a content creation tool that helps you create web, email, and social content for your business. The new AI-poered version ws just launched and is proving to be popular with marketers....[Read more]

Video is an integral element of your marketing strategy today. With the help of quality video content, you can drive more sales and grow your business. Social Media Examiner has published a new video ‘Why Your YouTube Videos Are Failing’. The SME team says, “Are your YouTube videos getting really low (or zero) views? Wondering how... [Read more]

Search Engine Journal has published a new e-book titled ‘Mobile SEO: A Complete Guide’ highlighting mobile indexing, ranking, and optimization. Download this e-book to learn the following: The best practices for mobile optimization. WordPress plugins that make your site mobile-friendly. Why mobile and desktop rankings are different. Google’s... [Read more]

The User Experience (UX) means everything to the success of an e-commerce platform. That’s because UX can make or break lead conversion, sales, and customer satisfaction. As you look to a future of business success on a digital platform, trends in UX are especially important to note. These future projections for UX in e-commerce will tell you what... [Read more]

If you have been on YouTube recently, you have probably seen what they call "YouTube Shorts". These are very short videos, less than a minute long. This feature was probably added in response to the popularity of TikTok, which is full of short videos. VidShortz lets you quickly build short YouTube videos and put them to work to enhance your marketing....[Read more]

The email has remained the frontrunner when it comes to online marketing. With the right targeting and designing strategies, you can continue to excel in email marketing. Content Marketing Institute contributor Kevin George has published an article highlighting three email design trends for content marketers to use in 2022. He says, “Let’s check... [Read more]

By tapping the right TikTok influencers, you can give a boost to your business. To improve their performance, you also need to analyze your TikTok influencer campaigns. Social Media Examiner has published a new video ‘How to Analyze Your TikTok Influencer Campaigns’ to help you improve your influencer campaigns. The SME team says, “Working... [Read more]

Ahrefs has published a new video ‘The Only Link Building Tools you Need (Free and Paid)’ to help you find and use the right link-building tools for better SEO performance. The Ahrefs team says, “In this tutorial, we’ll show you the 5 best link building tools and how they can be used in the link building process.” Ahrefs  [Read more]

CAPITALIZATION is a thing of concern for many. Especially when it comes to email marketing, we have to be alert to the use of capitalization in our email subjects and content. AWeber contributor Liz Willits has published an article answering this important question on using capitals in email subject lines. She says, “To find out how top marketers... [Read more]

Social Media Examiner has published a new video ‘YouTube’s Future, Analytics Updates, and More’ featuring Michael Stelzner and Jessica Stansberry. The video covers the following: The Future of YouTube YouTube’s Plans for Podcasting YouTube’s Plans for Creator Support YouTube’s Plans for Shorts YouTube’s... [Read more]

On-page SEO is the process of optimizing the content and HTML elements of your site to earn more organic visibility in search engines. seoClarity has published ‘The 5-Minute Guide to On-Page SEO’ to help you understand and benefit from on-page SEO. Aidan McClain says, “A number of different factors make up on-page SEO: title tags,... [Read more]

A hashtag is a word, phrase, or acronym with the pound symbol (#) in front of it. On social media platforms, if you tap or click on a hashtag, you’ll be shown all of the posts on that platform containing that hashtag. WordStream contributor Kristen McCormick has published ‘The Complete Guide to Instagram Hashtags’ highlighting 120+ hashtag... [Read more]