Voice Search: A No-Nonsense Guide - IM NewsWatch Newsletter, November 2, 2020

November 2nd, 2020 at 6:36 am EDT


 

IM NewsWatch

Monday, November 2, 2020

Doing Content Right [Podcast]

The latest episode of The Tim Stodz Podcast is entitled ‘Doing Content Right’ featuring Steph Smith. Podcast announcement My guest today is Steph Smith. Steph Smith is a writer, a traveler and currently is leading the team at Trends. Trends is the product associated with The Hustle. You may know them from their insanely popular daily newsletter. Recently,... [Read more]

Voice Search: A No-Nonsense Guide [Guide]

According to a Google report, states that 41% of adults and 55% of teens use voice search daily. With the rising adoption of voice search, it’s high time we adapt to the new voice SEO practices now. Ahrefs has published a new guide called ‘Voice Search: A No-Nonsense Guide’. Joshua Hardwick says, “More people than ever are searching... [Read more]

10 Ways to Measure SEO Performance and Results

An effective SEO strategy helps you to optimize your webpages and content to rank high on a search engine. By regularly measuring your SEO performance, you can continue to grow your online reach. SEMrush contributor Erika Varagouli has shared 10 ways to help your measure your SEO performance and results. Varagouli says, “In our State of Content... [Read more]

MaxFunnels: Fast, Easy Funnel, Landing Page Builder #ad

MaxFunnels has been off the market for a while, by Dr. Amit Pareek, the creator, is again making it available as MaxFunnels Reloaded. This time, he is even offering a free version, one that will always be free. A marketing funnel is a collection of related products, offered one after the other. Usually, the first product is inexpensive. People who invest... [Read more]

Impact of Search Intent on Business

Search intent refers to the state of mind of a person while he is searching for something on the Internet. You can enhance your business performance by analyzing the user search intent. State of Digital contributor Milosz Krasinski has published a comprehensive article on improving your business with search intent. He says, “Informational intent is... [Read more]

E-commerce Marketing in 2021 : Dos and Don’ts

The E-commerce continues to evolve with the widespread adoption of mobile devices across the world. As the holiday season approaches and we transition to the new year, it is time we gear up for the new e-commerce strategies. State of Digital’s Travis Jamison has published an article highlighting the dos and dont’s of e-commerce marketing... [Read more]

Quick Sprout’s List of Top 5 Website Builders for 2020

A well-designed website is a big asset tomorrow. With an interactive website, you can continue to improve your conversion rate. Quick Sprout has published a list of top 5 website builders for 2020. The Quick Sprout team says, “If you’re looking for the easiest way to create a site, a website builder like Wix will certainly get you there. It’s... [Read more]

1-Click Social for WordPress; repair your broken Facebook/Instagram links #ad

On Oct 24th, 2020, Facebook decided to do a major change in its API (Application Programming Interface) that resulted in breaking more than 20 million websites. If your site embeds content from Facebook or Instagram, you were affected. This change has been in the news throughout October. Nevertheless, many website owners have not been aware of the problem.... [Read more]

Your Guide to Real-Time Marketing

Real-time marketing refers to the process of marketing in real, or near, real-time. With this form of marketing, you can approach and sell to your prospects in real-time. HubSpot contributor Rebecca Riserbato has published a short guide on Real-Time Marketing. She says, “Real-time marketing helps you provide relevant messaging that is tailored... [Read more]

Your Guide to Using Google Search Console for SEO

Search Engine Journal has published a comprehensive guide that covers everything you need to know about the key sections of Google Search Console, and how you can use it for better SEO. Ann Crowe says, “Originally known as Google Webmaster Tools for nearly a decade, Google rebranded its suite of tools as Google Search Console in 2015. With every... [Read more]

How Much Should You Spend on Facebook Ads? Budgeting Steps [Video]

Social Media Examiner has published a new video ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through... [Read more]

Fliik's comparison videos sell products without 'selling' #ad

FLIIK (sometimes, they spell it in all lower-case [fliik]) is a cloud-based ‘self-contained’ income system which automates a proven formula enabling anyone to generate income from other people's products through comparison of options. Users can expect to generate real results within the first 7 days of use (on average) with the potential of ongoing results when users continue to use the software.... [Read more]

Guide to Creating Black Friday SEO Strategy

As the holiday season comes closer, it is time to prepare our strategy to reach more buyers this year and create more sales. The Conductor team has published a guide to creating the Black Friday SEO strategy. Claudia Higgins says, “Google serves more than 5 million searches per month that are related to Black Friday. And we know this estimate... [Read more]

Setting Your SEO Strategy [Podcast]

Searchmetrics has published a new episode of the Voices of Search podcast episode titled ‘Setting Your SEO Strategy’ featuring Cassie Dell. Episode Overview Join host Ben as he continues SEO Workflow Week with Searchmetrics’ Client Success Manager Cassie Dell to talk about how to correctly establish your SEO strategy. Together they review the... [Read more]

Should We Use PDFs for SEO?

Seer Interactive contributor Katelyn Sidley has published an article on the use of PDFs for SEO. She says, “PDFs have widely been debated in the SEO community as to whether or not they are “bad for SEO”. It’s largely dependent on a few different items which we will cover: Why PDFs may be bad for SEO How to tell if your PDFs are harming... [Read more]

Lighting Fast Video Hosting Served from your WordPress Site #ad

Many individual marketers and small marketing companies use YouTube to host their videos. No wonder; it is free and convenient, and there's a chance that random YouTube visitors might come across your video. That's all good, but there are also drawbacks. Primarily, on YouTube, you don't have control over how your content is displayed. YouTube takes over the display of your videos.... [Read more]

Four Steps to Get Your YouTube Video Featured in Google

YouTube video publishing allows you to grow your online reach to your target audience and promote your products. Search Engine Watch contributor Ann Smarty has shared four steps to help you get your YouTube video featured in Google’s featured snippet. She says, “YouTube provides brands with all kinds of unique marketing opportunities, one... [Read more]

Three Ways to Create Meaningful Content

Context is the core of your content. It helps you to connect with your audience and make them step up to take the desired action. Search Engine Watch contributor Jack Schuleman has shared three useful strategies to help you create meaningful content with your personal passion. He says, “Using a passion to inform content is straightforward, but... [Read more]

How to Do Online Competitor Analysis [Guide]

By learning about your competitors in the market, you can plan the marketing strategy that can help you to mark your presence and grow your sales. Search Engine Watch has published a new guide called ‘How to Do Online Competitor Analysis’ to help you do this. The SEW team says, “In this guide, we will take you through the main points... [Read more]

AcademyZPresso creates your own online fee-based academy #ad

The folks running Udemy have found an online business that has grown from year to year, based primarily on other peope's work. They offer a platform where experienced (and aspiring) teachers can gather an audience for their training. The teachers do the hard work of building a course and place it on Udemy. Whenever someone buys a course, the teacher gets paid and Udemy earns a commission.... [Read more]

Improve Your Content Performance using Free Images

SEMrush contributor Amanda Milligan has shared a list of eleven sites to find free images for your content. Milligan says, “Continue reading for a list of selected sites containing free-to-use images to boost your content. And before choosing images, we recommend you use the SEMrush Content Marketing Toolkit to find trending topics and keywords that... [Read more]

Strategies to Improve Your SEO Performance

An effective search engine optimization (SEO) strategy helps you to grow your online reach and make more sales online. Well-researched SEO techniques can enable you to get more interested customers to your website. Search Engine Guide’s Robert Clough has shared seven effective SEO strategies to help you achieve your business growth. Clough says,... [Read more]

How To Go From Zero to 100,000 Subscribers on YouTube [Video]

Neil Patel has published a new video ‘How To Go From Zero to 100,000 Subscribers on YouTube’ to help you increase your YouTube subscribers. He says, “I’m really excited today because I’m going to teach you how to go from zero to 100,000 subscribers on YouTube. This is a two-week course, eight videos in total, actually six... [Read more]

The CX Professional’s Guide to 2020 Holiday E-commerce

Bolt has released a new e-book titled ‘The CX Professional’s Guide to 2020 Holiday E-commerce’ to help you improve your holiday e-commerce performance. The Bolt team says, “Get our free 35-page CX/CI guide to ensure your site is really ready to convert and delight holiday shoppers! From Amazon to Dynamic Creative Optimization... [Read more]

Preparing 2021 Content Marketing Strategy

IMPACT’s Jen Barrell has shared a useful article on ‘what should a 2021 content marketing strategy include’. She says, “The atmosphere we’re building a content strategy in isn’t like it was last year. I’ve heard the phrase “these are unprecedented times” so often that it should be turned into a (socially responsible)... [Read more]

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