This is a question faced by every marketer using the social media. And at the same time it is extremely important to integrate the social media channels in your marketing strategy as they offer extended reach. The Sprout Social team has published some useful findings from a research highlighting the best time to publish on social media platforms... [Read more]

Instagram leads the social media platforms with continuous rise of the users. Most marketers use it to promote their products and services. The eMarketer team has published a new podcast episode ‘How Instagram Is Changing’ to highlight how the social network is changing. The eMarketer team says, “eMarketer principal analyst... [Read more]

This Independence Day, the Unemployable founder Brian Clarke has published a special podcast episode titled ‘How to Scale Your Business Without Sacrificing Freedom’. Listen to this episode to cultivate some useful insights on continuing to strengthen your business and take care of yourself too. The Unemployable team says, “Listen... [Read more]

If you have a problem putting together a professional looking, sales generating website, you might want to check out DFY Hero. It contains over 100 websites ready for your domain name so you can start selling. (By the way, your domain is optional. You can use yours or, if you prefer, use theirs.) These were created by a team led by Cindy Donovan. These... [Read more]

Viral marketing refers to the concept of quick and fast spread of an idea which leads your marketing efforts. Things go viral in the form of text, images and video content. The JeffBullas.com contributor Matthew Yeoman has shared five viral marketing tactics that work well today. Yeoman says, “Let’s look beyond the typical “make... [Read more]

Content marketing is a necessity today as it allows you to spread a word about your product or service in a dynamic manner. The Copyblogger contributor Stefanie Flaxman has shared a five-step process to start and successfully complete your content projects. Flaxman says, “My writing and editing business was less than a year old, and... [Read more]

Keeping your websites in the top search results is something you always desire. By targeting the right niche you can surely do it. Also the use of proven SEO tools can help you to achieve your SEO goals. The Cognitive SEO contributor Andreea Sauciuc has shared an article highlighting the best local SEO tools and software that can help you to achieve... [Read more]

In the USA, today is known as Independence Day, remembering the struggles beginning in 1776 for freedom. Other countries have a similar celebrations of their own history and the foundation for their modern society. In the American case (perhaps others, too), the purpose and the mission of the struggle was well-defined in advance. They were going to,... [Read more]

I am frequently dismayed by the poor writing in the promotional emails I receive. There are a lot of grammar errors and misspellings. There are also sentences that don’t make sense. I have wondered if there would be a market for having sales pages, emails, etc. reviewed for good English prior to release. The errors I see reduce a reader’s... [Read more]

With the help of right tools and apps you can reach out to more customers online and enhance your business. The Social Media Examiner contributor Erik Fisher has shared a list of 24 tools and apps that can be useful to the marketers. Fisher says, “Wondering how to get more marketing tasks done in a day? Looking for some fun tools to try? In... [Read more]

The AWeber team has published the ‘2019 Summer GIF Guide’. It consists of eleven free summer GIFs. Jill Fanslau says, “Unfortunately, it can be expensive to buy creative, high-quality GIFs, and creating your own animated images can be frustrating and time consuming. That’s why we wanted to make it super simple for you.... [Read more]

Images play an important role in your marketing and it applies to your email campaigns as well. Appropriately chosen and well crafted images can improve your email marketing performance. The AWeber contributor Nicole Mascola has shared an article highlighting some useful ways to create great photos for emails. Mascola says, “Larger businesses... [Read more]

The Incite Group is hosting a webinar on ‘Engage Your Customer With Data-Driven Authentic Marketing’ on Thursday, July 18, 2019 at 2.00 pm ET. Attend this webinar to learn some useful ways to improve your email marketing performance. The Incite team says, “Your audience is growing increasingly immune to your marketing, they crave... [Read more]

Backlinko has published the ‘2019 SEO Service Report’ highlighting the state of Search Engine Optimization in this year. Read this report to learn: How much people spend on SEO.Where people find SEO services.Why people choose one agency over another.Why people decide to leave their current SEO provider. Here are a few statistics... [Read more]

The MOZ contributor Ann Smarty has published an in-depth article on creating and running effective link building campaigns. She has covered the following: Sample Link Building CampaignWhat Non-Spammy Non-Scaled Link Building Methods Do We Know?Tools for every part of the processLaunching a well-rounded link building campaign. Smarty says,... [Read more]

Keyword research is a very important process to secure higher search engine rankings and get more web traffic. It is something you need to perform everyday so that you can know how you need to change your search marketing strategy. The Porten contributor Caleb Cosper has shared five steps to perform effective keyword research. Cosper says,... [Read more]

Google has moved its Ads SPI back to the beta mode due to certain performance issues. What is Google Ads APIThe Google Ads Application Programming Interface (API) is designed for developers representing large, tech-savvy advertisers and third parties. This includes agencies, search engine marketers (SEMs), and other online marketing professionals... [Read more]

The ReadWrite team has published ‘Guide for Voice Search Optimization in 2019’. This useful guide covers the following: Voice Search EvolutionImportance of Voice Search OptimizationVoice Search Optimization Guide. John Tie says, “If you want to see your website rank as high as other voice searched optimized websites–use... [Read more]

The RankRanger team has published a new episode of the In-Search SEO podcast titled ‘Fully Leveraging Google Posts’ featuring Greg Gifford. Listen to this podcast to learn the following: From copy to images; how to optimize your Google PostsHow to use Google Posts to promote your businessWhat mistakes you should avoid when working... [Read more]

The MarketingProfs contributor Kerry O’Shea Gorgone has published a new podcast featuring Linkedin Ads expert AJ Wilcox. In this podcast Wilcox discusses how you can build the foundation for effective LinkedIn Ads and generate valuable leads for your sales team and more. The following points are covered in the podcast: LinkedIn Ads... [Read more]

The Backlinko has published the results from a study that analyzed 10,000 Google Home results. The results reveal useful voice search ranking factors. Here is a summary of the findings: PageSpeed plays a major role in voice search SEO Google prefers short, concise answers to voice search queries Authoritative domains produce voice search results... [Read more]

To achieve success in your email marketing efforts, you should adhere to the rules and regulations such as GDPR and CAN Spam Act. Duct Tape Marketing’s John Jantsch has shared five email rules and regulations to you should follow. Jantsch says, “Here, I’ll walk you through the essentials of all the relevant laws so that you can... [Read more]