Search engine optimization (SEO) will continue to evolve in 2024, adapting to changing user behaviors and technological advancements. Content Marketing Institute is hosting a webinar ‘SEO Memorial Service: A Fond Farewell to Things That Don’t Matter Anymore’ on Thursday, December 14, 2023, at 1.00 pm ET. The CMI team says, “In this... [Read more]

Social selling is a lead-generation strategy that involves using social media to connect with and nurture sales prospects. It can help businesses reach their sales targets. HubSpot contributor Olivia Deng has published an article featuring six useful social selling tools. She says, “Today, most generations see social media as their preferred platform... [Read more]

Generative AI (GenAI) is a type of artificial intelligence (AI) that can create new data. GenAI can generate a variety of content. HubSpot contributor Tristen Taylor has published an article featuring eight types of AI-Generated content in marketing. She says, “Thanks to the advancements in artificial intelligence technology, content generation... [Read more]

MockUpEngine.ai launches today. If you are ready to step up your social media game, this is worth checking out. Want a Free account and 100 AI Mockups? Attend the launch webinar and get this gift. Key Highlights: 🌟 Showcase YOU: Bring yourself into the spotlight with a powerful and personalized touch to your marketing materials. 🖼️ Moveable... [Read more]

SEO will continue to evolve in 2024, adapting to technological advancements and changing user behaviors. Search Engine Journal has published ‘State of SEO 2024: Disruptions, AI & Content Strategies’. The SEJ team says, “There were three key disruptors to the SEO industry that made the most notable impact: E-E-A-T and content production... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video ‘Link Building for Local Businesses’ featuring Amanda Jordan. The MOZ team says, “Today we’re talking about link building for local. So we all know that quality is more important for links than quantity. We see that time and time and again, and I’m gonna... [Read more]

This is a reminder for the MarTech webinar to be held on December 5, 2023. MarTech is hosting a webinar ‘Upgrade Your 2024 B2B-Marketing Game With This Powerful Ad Channel’ on Tuesday, December 5, 2023. The MarTech team says, “Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise... [Read more]

As we reported last week, every day in December, NAMS is offering a NAMS December Deals special buy, a one-day-only sale price on one of their online marketing products. Today’s product is a collection of 850+ Original Email Swipes that David Perdew (the founder of NAMS) wrote during 2020-2022 to promote 160 evergreen products in the internet... [Read more]

Thought leadership is the expression of ideas and helpful insights that demonstrate your expertise on a specific topic. In content marketing, you use thought leadership to establish brands and individuals as authoritative sources of truth, which leads to SEO benefits. MOZ has published ‘The Complete Guide to Becoming an Authentic Thought Leader’. Chima... [Read more]

YouTube marketing is a strategy that uses videos and ads to promote a business’s products or services. It’s a powerful tool for businesses to reach new audiences, engage with customers, and drive growth. YouTube is the second most visited site in the world, after Google. Neil Patel has published a new video ‘Here’s What The... [Read more]

To achieve content marketing success, you need a platform that offers reach to a wide audience. Search Engine Journal contributor Annabelle Nyst has published an article featuring 17 ad networks for content creators in 2024. She says, “Ad networks serve as a bridge to help advertisers find ad placements on websites that align with their target... [Read more]

AI Image Library is being launched at 9:00 EST. It comes with Unrestricted Private Label Rights. Use them in your own business, of course, but there’s more you can do. You can sell it as a downloadable product, sell access to it for a monthly fee, or even give it away. You can offer it under your own name just as though you had created these... [Read more]

Premium content is digital content that is usually of higher quality or more desirable than free content. It often comes as a subscription service. Adweek has published a new guide ‘The Buyer’s Guide to Premium Video’. The Adweek team says, “Our new guide, “The Buyer’s Guide to Premium Video,” created with Effectv, demystifies... [Read more]

Webinars have become one of our most successful channels because it’s where great content meets audience engagement. But with the power of AI, we can now personalize and scale our webinar programs, and content, in uniquely human ways. MarketingProfs is hosting a webinar ‘How to Use AI to Optimize, Personalize, and Scale Your Webinars and Events’... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Unraveling SEO Secrets for B2B Marketers’ featuring Kyle Roof. George B. Thomas says, “In Episode 573 of Marketing Smarts, Kyle Roof acknowledges the power of the Google algorithm and how it can seem intimidating. “A lot of people are like, ‘It’s... [Read more]

Zeus is designed to help you market on TikTok. (We don't use TikTok, but a lot of people do, especially young people, so there is a large marketing opportunity there.)... [Read more]

Synthetic content is computer-generated data that mimics real-world data. It’s used for testing, training, and developing applications, artificial intelligence (AI) models, and software solutions. Media Daily News has reported that YouTube will require creators to disclose when they create synthetic content. Laurie Sullivan says, “Earlier... [Read more]

This is a reminder for the DMI webinar to be held on Monday, December 4, 2023. Digital marketing is the use of online technologies to promote products and services. It includes social media marketing, SEO, PPC marketing, email marketing affiliate marketing, etc. Digital Marketing Institute is hosting a webinar ‘2024 Trends in Digital Marketing’... [Read more]

AI-powered personalization uses machine learning and other technologies to analyze customer data and create personalized content. MarketingProfs is hosting a webinar ‘AI-Powered Personalization: Crafting the Customer-Centric Future’ on Thursday, December 7, 2023, at 2:00 pm ET. The MarketingProfs team says, ” Join Drift’s Ottavio... [Read more]

TypoGram was released and it appears to be very popular. It's an AI-based tool that creates content for your blog (or other venues) in seconds from just a seed phrase.... [Read more]

Content Marketing Institute is hosting a webinar ‘Content and Marketing Trends for 2024’ on December 6-7, 2023, at 1.00 pm ET. The CMI team says, “It’s that time of year. Planning season. With 2024 just weeks away, are you ready to tackle your content marketing strategy for the new year? Join us on December 6 and 7 for our FREE digital... [Read more]

The content marketing market is expected to grow by $584.02 billion from 2022 to 2027. The growth is driven by the increase in social media users. Content Marketing Institute contributor Lisa Murton Beets has published an article featuring 39+ content marketing statistics to help you succeed in 2024. She says, “Our second annual Content Marketing... [Read more]

Content marketing is a marketing strategy that involves creating and sharing relevant content to attract and engage an audience. The goal is to increase brand awareness, sales, engagement, and loyalty. Ahrefs contributor Si Quan Ong has shared 17 actionable content marketing tips. He says, “Struggling with your content marketing? Don’t worry.... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘I would do anything for links, but I won’t do that’. The WIX SEO Hub team says, “Where is the line between good and bad link-building practices? In what scenarios can links make the difference in a site’s rankings? Understand the pivotal role that links have in your... [Read more]

Your data is your competitive advantage in an environment where enterprises are working to grab market share by designing can’t-miss, always-on customer experiences. Your marketing tech stack enables those experiences. That’s where we come in. Digital Marketing Depot is hosting a webinar ‘Maximizing Marketing ROI With a Composable Stack: Separating... [Read more]