Generative AI (GenAI) in marketing has the potential to revolutionize content creation by producing personalized, engaging material at scale. It can also enhance customer experience through predictive analytics, automating responses, and optimizing marketing strategies with real-time data insights. Digital Marketing Depot is hosting a webinar ‘Unlocking... [Read more]

While on-page SEO gets a lot of attention, overlooking your website’s technical foundation can severely limit your ability to rank on search engines (and reach new customers). Search Engine Journal is hosting a webinar ‘Technical SEO Best Practices: How To Improve Discoverability, Crawlability & Rankings’ on Wednesday, July... [Read more]

Improving SEO performance is vital for increasing website visibility and attracting more organic traffic. Enhanced SEO leads to higher search engine rankings, which can drive more potential customers and boost overall business growth. Search Engine Journal contributor Andreas Voniatis has published an article featuring useful tips on using Python to... [Read more]

HubCart eCommerce Management Software for Small Business Are you ready to build your online business to new levels? HubCart was just released. It was designed to revitalize the way you create, manage, and sell your products online. It s built on the ChatGPT platform and cn take advantage of all the features of your ChtGPT subscription, including ChatGPT... [Read more]

The key elements of SEO—authority, relevance, and experience—are essential for improving search engine rankings and driving organic traffic. By focusing on these elements, businesses can enhance their online visibility and attract more qualified leads. Search Engine Journal contributor Mark Traphagen has published an article featuring the three... [Read more]

Brand awareness is crucial as it helps consumers recognize and recall your brand, distinguishing it from competitors. High brand awareness fosters trust and loyalty, leading to increased customer retention and market share. HubSpot has published ‘The Ultimate Guide to Brand Awareness’ featuring useful advice on how to use it for improving... [Read more]

This is a reminder for the Adweek webinar to be held on July 10, 2024. Social media has forever transformed consumer behavior, but most brands fail to leverage essential social touchpoints for meaningful engagement. Yet the brands that have mastered the art of meeting consumers exactly where they are on social platforms have seen unprecedented growth. Adweek... [Read more]

SmartRanker AI was designed to overcome the roblem that traditional, manual SEO doesn’t work for a lot of websites. All because of Google’s ever-changing mystery algorithm for determining a site’s rank. With SmartRanker AI, you can boost your ranking and do it without: ❌ Configuring Backlinks ❌ Setting up Link Wheels ❌ Investing... [Read more]

AI is revolutionizing industries with its ability to analyze vast amounts of data and make intelligent decisions. From healthcare to finance, AI technologies are enhancing efficiency and innovation across various sectors. MOZ has published the latest Whiteboard Friday video ‘Optimizing for AI Overviews’ featuring Garrett Sussman. In this... [Read more]

Digital PR for SEO involves creating high-quality content and building relationships with online influencers to gain backlinks and increase brand visibility. It leverages media coverage, social media, and influencer partnerships to enhance search engine rankings and drive organic traffic. Search Engine Journal is hosting a webinar ‘Digital... [Read more]

Effective marketing campaigns are essential for reaching the right audience and driving business growth. They help build brand awareness, generate leads, and ultimately increase sales and revenue. HubSpot has published ‘The Ultimate Guide to Marketing Campaigns’ featuring information on how to plan, create, execute, and analyze successful... [Read more]

MicroSaaS AI will give you the ability to create your own product and sell it direct to your own customer set, or even create your own customer set using the software. Or just use in your own business. Richard Fairbairnn and Simon Phillips are launching MicroSaaS AI on July 5, 2024. We are always suspicious of the “one-click” apps. But... [Read more]

Email marketing is a cost-effective, high-ROI tool that enables targeted, personalized communication, fostering customer engagement and driving traffic and sales. Its ability to deliver measurable results and automate campaigns makes it indispensable for businesses. HubSpot has published a new video ‘Email Marketing... [Read more]

Data-driven marketing leverages customer data and analytics to create targeted, personalized campaigns, enhancing their effectiveness and ROI. By understanding customer behaviors and preferences, businesses can make informed decisions, optimize strategies, and achieve better results. Digital Marketing Depot has published a ebook paper... [Read more]

A Google Business Profile is essential for enhancing your online presence, making it easier for customers to find and engage with your business. It offers a platform for showcasing important information, customer reviews, and updates, boosting your local SEO and credibility. MOZ SEO expert Miriam Ellis has published an article answering 16 frequently... [Read more]

This cutting-edge system checks your website for the latest 2024 Google SEO Optimization Algorithms. Over 99% of websites fail to rank because they use outdated SEO methods. Don’t let your site be one of them.... [Read more]

Today’s marketers need to be taking a more strategic and purposeful approach to events, shoring up activities like orchestration, automation, technology and data collection while putting the right metrics in place to gauge their success. Adweek is hosting a webinar ‘The Future of Event Marketing’ on Thursday, July 25, 2024, at 1.00 pm... [Read more]

Content Marketing Institute has published a new video ‘How Will You Turn to Face AI Change?’. The CMI team says, “Recent Andreessen Horowitz (aka A16z) research predicts skyrocketing budgets, spending, and experimentation around the use of generative AI tools in marketing. Robert Rose says A16z has good reason to hype an investment... [Read more]

Although we recognize that it serves an important purpose, everybody hates Captcha challenges (especially the ones that say “Click on the pictures that have a ____ in them”). Cloudflare has created an alternative to Captcha. They say that it’s easier than Captcha, but protects your site just as well as Captcha. They call this new system... [Read more]

WP Funnels lets you cancel ClickFunnels, Kartra, Convertri Subscriptions Here’s Why Marketers Love this new funnel builder: ➤ Creates 50000+ Professional Sales Funnels, Landing Pages, etc. in 3 Clicks... [Read more]

Landing pages are crucial for converting visitors into leads or customers by providing focused content and clear calls-to-action. They play a significant role in driving targeted traffic, increasing conversions, and improving overall marketing effectiveness. HubSpot contributor Linday Kolowich has published an article featuring 33 great landing page... [Read more]

In 2024, Google continues to dominate as the top search engine, offering extensive features and a vast database. Microsoft Bing follows as a strong competitor, enhanced by AI integrations and expanding global reach. HubSpot contributor Laura M. Browning has published an article featuring the top search engines of 2024. The list also includes 17 Google... [Read more]

Effective time management in marketing ensures that campaigns are executed efficiently, meeting deadlines and maximizing productivity. Prioritizing tasks and using tools for automation and scheduling can significantly enhance the impact and reach of marketing efforts. Social Media Examiner has published the latest... [Read more]

Data standards are critical for achieving reliable, actionable insights across your organization., Marketers who adopt and maintain data standards are equipped to deliver consistent, accurate, and personalized experiences across all channels. This webinar will guide you through the process of establishing a well-rounded taxonomy, roadmapping implementation,... [Read more]

In 2024, the state of marketing is characterized by a strong emphasis on personalized customer experiences and data-driven strategies. Advances in AI and automation are enabling more precise targeting and enhanced engagement across multiple digital platforms. Content Marketing Institute is hosting a webinar ‘ The State of Marketing to Marketers... [Read more]

The latest The SERP’s Up SEO podcast episode is titled ‘Why downplaying branded keywords is costing you big’. The Wix team says, “Wix’s Mordy Oberstein and Crystal Carter are back for more as they discuss the power of branded search and why it matters way more than you think. SEO and Brand Marketing specialist... [Read more]