Search engine marketing is one of the best ways to reach your desired audience and achieve your sales targets by persuading them to make a purchase. With changing algorithms you need to change your strategies. To help you strengthen your search engine marketing in 2020, Vertical Leap contributor Dave Colgate has shared five important search marketing... [Read more]

Traffic generation is the key to achieving business growth. Effective SEO tactics combined with quality content can help you to generate more traffic for your website resulting into sales growth. Neil Patel has published a new video titled ‘Copy the 5 Winning Strategies Behind My 238% Traffic Growth in 2019’ to help you increase your... [Read more]

Video helps you to strengthen your marketing strategy by enabling you to add persuasiveness to the marketing mix. According to WordStream, people could retain about 95% of a message when they watch it in a video. Jeff Bullas has published ‘Ultimate Video Marketing Guide For 2020’ to help you excel in your marketing with video. Bullas... [Read more]

LinkedIn is the professional social media site. Nothing else compares; not Facebook, not Twitter, not Instagram; nothing. The people who use LinkedIn are professional business people, often business owners or highly placed people is a business. They can be good prospects for what you are selling. If you offer services to other businesses, LinkedIn is... [Read more]

Email is one of the most trusted marketing channels. But with rising restrictions of email service providers, reaching subscribers’ inboxes is more challenging than ever. Digital Marketing Depot is hosting a webinar on ‘Emerging Elements for Email Marketers in 2020 from the Periodic Table of Email and Deliverability’ on Thursday, January... [Read more]

Social media platforms have become immensely important to reach your target audience. With a variety of tools and strategies you can utilize these platforms to achieve your business goals. Marketing Land contributor Ashley Cooksley has shared five things that you should do to improve your social media marketing this year. Cooksley says,... [Read more]

A strong SEO strategy is essential to achieve success in your business. To get desired placements in search engine results your content and strategies should cope with the search engine algorithms. Impact contributor Christi Wharton has shared seven elements to help you improve your SEO strategy in 2020. Wharton says,”As marketers,... [Read more]

When people are interested in a product, they often seek out reviews of the product to get other people’s assessments of the product before they make their buying decision. If you create a review, place an affiliate link on the review page and drive traffic to the page, you should get clicks on your link, and ultimately earn commissions. You could... [Read more]

Reading is the key to continuous learning. There are several books on marketing that you can use. But its difficult to identify the ones that suit your requirements. Impact contributor Carolyn Edgecomb has shared an article highlighting 48 useful marketing books. Edgecomb says, “Staying on top of what works, what no longer works,... [Read more]

Marketing automation is the key to improved performance. You can improve your website performance and improve traffic by adopting right automation practices. eMarketer is hosting a webinar on ‘Five Ways to Maximize Your Marketing Automation’ on Tuesday, January 14, 2020 at 2.00 pm ET. eMarketer team says, “Join this webinar and... [Read more]

Forrester Research team has releases ‘Predictions 2020’ guide featuring its predictions on Artificial intelligence (AI), Automation, B2B marketing and more. Forrester team says, “A new decade begins with great uncertainty in business, government, and society. The atmosphere is charged with energy. Sweeping changes are poised to... [Read more]

Need a complete, all-inclusive, easy to use video creation platform to simplify your video creation? Check out Video Catalyst. This new software allows you to create stunning animated images and videos that command better attention and increase the engagement of your viewers... [Read more]

The purpose of content creation is to express your ideas effectively to that the target audience understands it clearly and takes desired action. To help you create effective content, Marcus Sheridan has published a video ‘Explain What You Sell by Using Content’. Sheridan says, “It’s crazy how often companies sell... [Read more]

Live social video helps you to connect with your target audience and promote your products and services. Impact contributor Dylan Lepak has shared an article highlighting the importance of live social video in 2020. Lepak says, “As we start 2020 and embrace all of the beautiful, magical tech disruptions in front of us, it’s important... [Read more]

An effective search engine optimization strategy helps you to get more website traffic and improve the conversion rate. You can also accelerate your content marketing with SEO. Impact contributor Liz Moorehead has published a podcast episode ‘Top SEO best practices for content marketers in 2020’ to help you improve your content marketig.... [Read more]

AnimationStudio is the World’s first video creation software that enables you to produce animated Explainer videos. Your videos can have narration in any of 25 world languages and with the text-to-speech function, you can do it in just minutes. You know from experience know how powerful video is (we all are moved to buy when we see a powerful sales video, right?)... [Read more]

Case studies and success stories work as tools to inspire marketers in their goal setting and achievement journey. These two elements also save a lot of your time by showing a clear way to success. Exposure Ninja’s Tim Cameron has published a new video titled ‘Unlocking Gymshark’s £150 Million Marketing Strategy Success Story’... [Read more]

The Google Analytics platform enables you to measure your advertising ROI and track your Flash, video, and social networking sites and applications. SEMrush contributor Phil Pearce has published the ‘Beginner’s Definitive Guide to Google Analytics’ to help you improve your marketing with Google Analytics. Pearce says,... [Read more]

Zero-click searches are search engine result pages that Google displays at the top of its search results. It answer to a user’s query. These results satisfy the user’s intent without having to actually click on any search result links. Forbes contributor Kevin Indig has shared three ways to help you deal with zero-click searches. Indig... [Read more]

A while back, we bought Brendan Mace and Jono Armstrong's training, Eclipse. It is training on how to earn income from YouTube, with or without making and uploading videos. They have decided that they want to give it away now, at no charge, to anyone who needs to earn more in their online marketing business. Why would they do this? It must be an economic decision, based on how they will profit best in their business... [Read more]

Creativity is the key to content marketing success. You can give an edge to you content marketing campaigns by observing how successful marketers do it. Neil Patel has published a video ‘How to Instantly Find Dozens of Content Ideas’ to help you improve your content marketing. Patel says, “How to Instantly Find Dozens of... [Read more]

Continuous traffic generation is the key to driving more online sales. And Google plays a pivotal role in getting traffic to your website. But what if Google becomes your competitor? To answer this question, Digital Marketing Depot is hosting a webinar on ‘Google is Hogging Half Your Traffic: How to Get It Back’ on Tuesday, January 28,... [Read more]

Google has launched a new marketing video series called ‘One Minute With’. This series features leading marketers who shared their marketing tips in a minute. The Google team says, “In this video series, we spend a minute with marketing leaders from across the industry. Watch as they share their marketing mantras, career inspirations,... [Read more]

The Accelerated Mobile Pages (AMP) technology helps you to improve your mobile website speed. By using different plugins you can further enhance your site performance. Search Engine Journal contributor John Lincoln has shared an article highlighting nine AMP WordPress plugins to improve site speed, search and tracking. Lincoln says, “Here... [Read more]

Improving conversion rate is one of the most important thing when it comes to online marketing success. Online advertising helps you to acquire more prospects who could be converted into customers. Practical Ecommerce contributor Matthew Umbro has shared an article highlighting how you can use Google’s dynamic ads to employ personalization... [Read more]

Innovative idea generation is the key to strengthening your content marketing efforts. You can refer to various case studies to improve your content creation process. Practical Ecommerce contributor Armando Roggio has shared five ideas to help you improve your content marketing. Roggio says, “Content marketing is the act of creating... [Read more]

Instagram, with more than 500 million daily active users, is one of the best social media platforms to boost your business. You need to develop strong campaigns to get more and more people to follow you. Social Media Examiner’s Rafaella Aguiar has shared three ways to help you increase your Instagram following. Aguiar says, “Want... [Read more]