Search engine optimization (SEO) is still a smart investment in 2023 for increasing brand visibility and attracting new business. Search Engine Land contributor Danny Goodwin has published a blog post summarizing Search Engine Land’s top 10 SEO columns of 2023. He says, “No surprise, Generative AI was the hottest topic in 2023 and dominates... [Read more]

Organic social media is free, non-paid content shared on social media platforms. This can include posts, photos, videos, and stories shared by individuals or businesses without paying for advertising. Practical Ecommerce’s webinar ‘Harnessing Organic Social Media to Boost Sales’ is available on-demand. The Practical Ecommerce team... [Read more]

B2B content marketing is a strategy for creating and distributing content to increase brand awareness, traffic, leads, and sales for business-to-business companies. Influencer Marketing Hub has published ‘The Ultimate Guide to B2B Content Marketing Strategy’. Geri Mileva says, “Welcome to the world of B2B content marketing in 2024,... [Read more]

Chat Bot AI 3-day launch ends Saturday midnight. Not much time for the launch pricing, but it’s a simple concept so you won’t need much time. With this new tool, you can add an AI Bot to your site that works to bring in commissions. You do it by simply copy and pasting 1 line of AI code onto your site. This pulls in free traffic and converts... [Read more]

Google Search Central has published a new video ‘A Search Central year in review 2023!’. The Google team says, “We’re celebrating 12 months of SEO updates, new series, experiences, education, and more with all of you. Thank you for sharing your feedback and continuing to make this community great. It wouldn’t be the same without... [Read more]

Retail SEO, or search engine optimization, makes a website and its products more discoverable in search results. It involves optimizing a website’s content, pages, and code. Semrush has published ‘Retail SEO Guide: How to Conquer the Competition’. Sydney Go says, “The higher a website ranks in organic search results, the more... [Read more]

The content marketing market is expected to grow by 16.01% between 2023 and 2028, increasing by $654.78 million. Practical Ecommerce contributor Armando Roggio has published an article featuring five content marketing ideas for February 2024. He says, “In February 2024, content marketers can produce articles and videos about pizza, marriage, evolution,... [Read more]

The Amplify system is being launched today. Let’s face it, every day a new AI product is released. And marketers who don’t quickly take advantage of a good AI tool are going to be left behind. Chat GTP, Bard, Perplexity AI, and Anthropic are just a few of the heavy-hitters of AI. Now Venkata Ramana has found a way to use AI to get world’s... [Read more]

WooCommerce SEO is essential to any successful eCommerce business. It can help your company appear higher on search engine results pages. Semrush has published ‘WooCommerce SEO: Complete Optimization Guide for 2024’. Sydney Go says, “Optimizing your WooCommerce store consists of several steps to help you rank higher in search engine... [Read more]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ’10 AI Predictions That Will Completely Change Life In 2024′. The HubSpot team says, “Kipp and Kieran dive into 2024 predictions for tech giants, and anticipate the revolutionary Apple Vision Pro. Learn more insights on early adoption, the impact... [Read more]

Website copywriting is the process of writing digital content for a website, including landing pages, product pages, and blog posts. The goal of website copywriting is to keep visitors engaged and lead them to take actions that are meaningful to them. HubSpot contributor Martina Bretous has published an article featuring 11 expert tips to increase... [Read more]

FaceSwap uses powerful AI technology that enables you to change any face on any video or image (newly created & pre-existing), opening the door to unlimited actors, real, animated, and even toons - for your videos and images.... [Read more]

A ghostwriter is a freelance writer who is hired to write content that is credited to someone else. Ghostwriters can write various works, including nonfiction books, public speeches, online content, and book proposals. Copyblogger contributor Megan Mahoney has published an article on how to become a ghostwriter. She says, “In this post, you’ll... [Read more]

A content marketing strategy is a plan for creating and distributing content to attract and influence a target audience. It answers questions like who the content is for, what type of content will be created, and where it will be distributed. Search Engine Journal contributor Robert Rose has published an article featuring three pillars of content marketing... [Read more]

A website’s homepage is important because it’s the first page visitors see when they navigate to the site. It’s also the page that receives the most views. Search Engine Journal contributor Roger Montti has published an article answering the question ‘Are Homepages The Most Important To Google?’. He says, “The home... [Read more]

AIFunnels was created based on this fact: Almost every successful online business owner you have heard of owns at least one funnel. This is the secret of many top marketers like Russell Brunson, Tony Robbins, Dean Graziosi, Anik Singal, Robby Blanchard, Paul Ponna, Todd Gross & So Many Others ...... [Read more]

Content Marketing Institute has released a new report titled ‘Content Marketing Career & Salary 2024 Outlook’. The CMI team says, “How much do content marketers make? How is AI affecting careers and compensation? What steps should marketers take to future-proof their skills? The Content Marketing Institute undertook its second... [Read more]

Copywriting is a content production strategy that aims to persuade readers to take a specific action. It’s a critical component of many marketing efforts, including landing page optimization and social media marketing. Copyblogger has published the latest podcast episode ‘Here’s How To (Really) Learn To Write’ featuring Ethan Brooks... [Read more]

By 2026, 30% of B2B buying interactions will happen in Digital Rooms, according to Gartner. Discover how these deal-specific, buyer-centric microsites can improve your product launches, bring sales content to life, and foster deeper customer and analyst relationships. MarketingProfs is hosting a webinar ‘Three Ways Marketers Bring Sales Content... [Read more]

TrendsHunter AI lets you harness the power of viral content with content curation technology and share it with your subscribers and push your offers along with the news. "Trending" is important for marketers because that implies that a lot of people are searching for it. So more people will see what you create.... [Read more]

Pay-per-click (PPC) advertising is a type of internet marketing that allows businesses to pay a fee each time someone clicks on their ad. PPC is important because it provides businesses with real-time control over their ad spend, ad targeting, and ad copy. This allows businesses to optimize ad performance to improve returns. Search Engine Land contributor... [Read more]

The latest Digital Marketing Institute podcast is titled ‘2024 Trends in Digital Marketing’. Will Francis says, “Yes – it’s that time. For our most popular podcast of the year! We’ve asked 6 of our experts what they’re looking out for in 2024 in digital marketing. AI is of course the main focus, but we get to... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Four Constraints That Fuel Deeper Creative Output’ featuring Andrew Davis. The SME team says, “Is overwhelm stopping you from making progress on a new idea? Are you looking for a way to unleash your creativity and move quickly toward your... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How Artificial Intelligence Is Impacting SEO’ featuring Chris Rodgers. George B. Thomas says, “In fact, explains SEO specialist Chris Rodgers, a lot of what AI does for SEO isn’t all that new. “With ChatGPT, all of a sudden everyone is like, ‘AI... [Read more]

Copyblogger has published the latest podcast episode ‘What is the secret to writing high-performing content online?’ featuring Nicolas Cole. The Copyblogger team says, “In this throwback episode of the Copyblogger Podcast, Tim interviews Nicolas Cole about the secrets of writing high-performing online content.” What is the secret... [Read more]

Content Marketing Institute’s webinar ‘How to Increase Your Content Maturity Level and Prove ROI’ is available on demand. The CMI team says, “In this presentation, we’ll show you how your healthcare organization can increase the maturity of its content strategy, meet organizational goals and ensure its content marketing program... [Read more]

The Content Marketing Institute (CMI) is a global organization that provides education and training in content marketing. CMI’s mission is to advance the practice of content marketing through online education and in-person and digital events. The CMI contributor Kim Moutsos has published an article featuring 10 popular articles published by Content... [Read more]