You need the traffic to keep your websites alive. Traffic is the lifeblood of any website. Google AdSense has shared four useful tips to help you increase your website traffic. The AdSense team says, “Once you’re clear on your goals, you’ll be all set to start promoting your site, and growing your traffic. Typically, website promotion can... [Read more]

Aira has released the ‘State of Link Building Report 2022’. The Aira team says, “Now into our third annual report, the State of Link Building Report continues to be the most comprehensive report on link building in the SEO industry. This year, we’re able to share the collective thoughts and insights from 270 SEOs across agencies,... [Read more]

Copyblogger has published a new podcast episode ‘How to Automate Your Agency’ featuring Tim Stoddart and Ethan Brooks. The Copyblogger team says, “On this week’s episode, Tim Stoddart (@timstodz) and Ethan Brooks (@damn_ethan) talk through the automations that Tim uses to allow his agency to run smoothly, remotely, and without a... [Read more]

The AgencyScale Special Launch is going to close tonight. If you wait to get it, you will be paying a much higher fee (which will be a recurring one). Today is the last one-time opportunity to get the deal at the lowest price possible. Here is what this Customer Relationship Management (CRM) system will do for you: ➤ Agency Business Manager for tracking... [Read more]

Social media platforms have created an opportunity for businesses to reach out to prospective customers and convert them. Watch Social Media Examiner’s latest video ‘How to Turn Instagram Fans Into Customers’ to learn some useful Instagram strategies. The SME team says, “Want to turn your Instagram followers into paying customers?... [Read more]

TokTok continues to grow as another social media giant. With more than 1 billion monthly active users, it has created a new marketing opportunity for businesses. Search Engine Journal contributor Miranda Miller has shared 40+ TikTok statistics that digital marketers need to know. She says, “Here are a few interesting things we know about who... [Read more]

Search Engine Journal contributor Alexandra Tachalova has published an article explaining when you can expect link-building campaign outcomes. She says, “In my experience building links for different companies, I’ve noticed these factors, but results will vary depending on individual cases. Let’s break down these factors influencing link-building... [Read more]

® LinkedIn has grown in importance to marketers over the years. That’s while some other platforms once considered critical to marketing success have diminished in importance. Why? Probably because LinkedIn is focused on business relationships. Most others are predominantly used for personal interests. Ads may work, but they are a disruption... [Read more]

If your email marketing isn’t measuring up despite all the time and energy you spend on campaigns, it can feel demoralizing. MarketingProfs is hosting a webinar on ‘New Email Marketing Techniques Working for B2B Now’ on Tuesday, June 21, 2022, at 2.00 pm EDT. The MarketingProfs team says, “In this session, Jay will share email... [Read more]

Search Engine Land is hosting a webinar ‘Build an Integrated Search Strategy Across Google, Amazon and YouTube’ on Tuesday, June 21, 2022. The SEL team says, “Search behavior is no longer limited to a single space. So, how can you build a unified keyword strategy across Google, Amazon, and YouTube? In this webinar, you’ll see how... [Read more]

Customers are what drive your business. To win and keep them, you must build rapport. The stronger the relationship is between your customers and your brand, the greater their loyalty and your lifetime customer value. Genesys and Retail Dive are hosting a webinar ‘Three strategies to strengthen customer relationships’ on Tuesday, June 21,... [Read more]

MarketingBlocks is packed with world-class features, such as an AI-powered graphics editor, video editor, text to speech editor, page builder, inbuilt translator, resizing wizard and SO MUCH more..... [Read more]

Google has published a new guide ‘Drive sales, leads and web traffic with Video’ to help marketers get the most from their websites. The Google Ads team says, “People are turning to digital platforms like YouTube for shopping inspiration and product discovery. In fact, 70% of viewers say they’ve purchased products they found on YouTube. Whether... [Read more]

Good customer experience can be achieved by listening to customers and using customer feedback to develop your future business strategies. Entrepreneur magazine is hosting a webinar ‘How to Drive a Better Customer Experience in Today’s Overcrowded, Experience-Driven World’ on Thursday, June 30, 2022. The Entrepreneur team says, “In... [Read more]

Search Engine Journal has published ‘TikTok Ads for Beginners: A Complete Guide & Steps to Success’ for marketers. Andrea Atzori says, “Even if you run a smaller, local business, it’s possible to make TikTok ads work for you (more on that later), but for now, let’s look at how to get started with the advertising platform and... [Read more]

Francis Ochoco has been studying how crypto functions in the marketplace. He has found a way for you to build a crypto account without investing your personal finances in buying it. More and more merchants are accepting crypto currency in payment. Getting your feet wet in crypto without risking any money is a wise move in light of direction online business is heading..... [Read more]

You can achieve the best SEO performance by combining content creation with keyword research. Keyword research continues to evolve with the new tools and tactics. Search Engine Watch contributor Ann Smarty has published an in-depth article highlighting three critical keyword research trends you must embrace. She says, “Google’s understanding... [Read more]

According to Juniper Research, by 2023 the global cost of digital advertising fraud will reach $100 billion. Invalid traffic and fraud consume your budget, leaving you with few genuine leads and poor advertising ROI. Marketing Land is hosting a webinar ‘Protect Your Paid Advertising Spend Against Ad Fraud and Invalid Traffic’ on Tuesday,... [Read more]

Your content needs to be well-optimized for the search. From keywords to the ideas you share in your content, everything matters. Search Engine Land contributor Himani Kankaria has shared 17 content optimization mistakes affecting ROI. She says, “Now that SEOs have the budget for content optimization and know how to optimize content (even for... [Read more]

The 2022 Marketing Rolodex contains a mammoth collection of the most high quality, top-rated service providers, outsourcers, and freelancers for a wide variety of the most popular marketing tasks and services. Use this enormous targeted collection of the most competent, trusted (and well-vetted) service providers currently working on the most trusted outsourcing platforms on the internet..... [Read more]

Amazon just announced 2022 Prime Day (their biggest “day” of the year) is actually two days, July 12-13. Well, that’s the official Prime Day, but in their press release, they also say that “Shop on Amazon Live: Starting June 21, customers will have an opportunity to shop early Prime Day deals alongside their favorite celebrities... [Read more]

Search Engine Land’s Barry Schwartz has published a post reporting Google’s new featured snippet layouts test run. He says, “Google has recently been testing new formats, layouts and interfaces for its featured snippet slot in the search results. Generally, Google shows a single source for a featured snippet but since 2018 Google... [Read more]