Monday, September 9, 2024
Each year, ranking for a specific keyword can become an increasingly elusive feat. It’s not always clear which SERPs are right for your site, what kind of content will perform best when they are, or even which features and positions represent winnable real estate.
Search Engine Journal is hosting a webinar ‘Navigating SERP Complexity:... [Read more]
As people demand more transparency and control over their data, the trade-off between privacy and performance is a challenge for today’s marketers.
Adweek is hosting a webinar ‘Yes, Privacy and Performance Can Co-Exist’ on Wednesday, September 25, 2024, at 1.00 pm ET.
The Adweek team says, “Discover how marketers can maximize the... [Read more]
Influencer marketing leverages trusted voices to reach targeted audiences, increasing brand awareness and credibility. It drives authentic engagement, making products more relatable and appealing to potential customers.
HubSpot has published the latest ‘Marketing Against The Grain’... [Read more]
Experiential Marketing in Action
Experiential Marketing in Action addresses a trendy subject among marketers, one that is perfectly aligned with the demands of today’s business landscape: Experiential Marketing.
Experiential Marketing focuses on:
➤ Building relationships with your audience, fostering familiarity, affinity, and trust.
➤ Creating... [Read more]
Relationships in marketing foster trust and loyalty, leading to long-term customer retention. Building strong connections with customers enhances brand credibility and drives sustainable business growth.
MOZ has published the latest Whiteboard Friday video ‘Turn Marketing Into Meaningful Relationships’ featuring Meghan Pahinui.
The... [Read more]
This is a reminder for the Adweek webinar to be held on September 10, 2024.
AI-powered segmentation leverages machine learning algorithms to accurately divide images or data into meaningful sections, improving precision in tasks like medical imaging or marketing analysis. This technology enhances efficiency by automating complex classification processes,... [Read more]
Google Search Central has published the latest episode of the ‘Search Off the Record’ podcast titled ‘Let’s talk shopping markup’.
The GSC team says, “In this episode of Search Off the Record, Irina Tuduce from the shopping team joins John Mueller and Lizzi Sassman to chat all things shopping data, from schema.org... [Read more]
Neil Napier and his team has created Slick, which gives you a foolproof technique to transform your existing videos into viral short reels. Moreover, you can even to monetize other people's YouTube videos and use them to expand your business on any video platform…... [Read more]
Search Engine Journal is hosting a webinar ‘How Agencies Leverage AI Tools To Drive ROI’ on Wednesday, September 11, 2024, at 2.00 pm ET.
The SEJ team says, “Join us as we discuss the importance of AI to your performance as an agency or small business, and how you can use it successfully.
We’ll show you the most innovative... [Read more]
This is a reminder for the MarketingProfs webinar to be held on September 10, 2024.
Search and social media have become a critical part of the customer discovery journey. But getting in front of customers requires more than engagement.
MarketingProfs is hosting a webinar ‘The Trust Paradox: Transforming Social Media Into a Trusted Discovery Engine’... [Read more]
Semrush has published a new video ‘Avoid This Common Mistake and Start Setting SMART Goals’.
The Semrush team says, “Discover the secrets behind SMART goals and how they can turn vague ambitions into actionable, achievable outcomes. We’ll break down the five elements of SMART goals and show you how to apply them to your marketing... [Read more]
Master Affiliate Profits is the beginning of a new era in affiliate marketing, along with a unique partnership opportunity unlike any other. MAP, an abbreviation for Master Affiliate Profits, stands as an innovative approach to affiliate marketing. This is where conventional affiliate marketing encounters unparalleled creativity.
Imagine a universe... [Read more]
Affiliate marketing software platforms help businesses manage and track affiliate partnerships, automate commissions, and optimize performance. These tools enable seamless collaboration between affiliates and merchants to drive sales and generate revenue efficiently.
Search Engine Journal’s Loren Baker has published an article featuring 10 affiliate... [Read more]
HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Alex Lieberman on Building A Personal Brand & Influencer Marketing Trends’.
The HubSpot team says, “Can old IP give shut-down businesses a new lease on... [Read more]
Social Media Examiner has published the latest Social Media Marketing Podcast episode ‘Instagram Reel Strategy: How to Connect, Engage, and Sell’ featuring Eden Hazan.
This episode covers the following:
The Importance of Short-Form Video Strategy
What’s... [Read more]
Get Voisi AI now (450+ voices, voice cloning, translations, music & more)
We’ve all seen many different AI apps for audio and languages in the last several months, but there’s an important thing missing in them.
None of these apps are complete. They do just one thing, and they may not do even that well. None of them do everything that you... [Read more]
Copyblogger has published ‘Personal Branding For Solopreneurs: Step By Step Guide’.
Megan Mahoney says, “This post provides a step-by-step guide to personal branding for solopreneurs, along with the tactical information you need to get started today.
Step 1: Define Your Offer And Your Target Audience
The topics you create content for... [Read more]
Search Engine Journal has published an article featuring three steps to create high-quality content.
The SEJ team says, “If you want to understand content quality online, keep these two different definitions in mind.
Every webpage has content. “High-quality” content depends on contexts like:
What the needs of your audience are.
What users... [Read more]
Content pillars are key themes or topics that guide a brand’s content strategy. They ensure consistency, relevancy, and alignment with the brand’s goals and audience needs.
Digital Marketing Institute contributor Clodagh O’Brien has published an article answering the question ‘What are Content Pillars and Why are They Important?’.
She... [Read more]
Imagine crafting stunning websites (and, if you run an agency, acquiring new clients for these sites effortlessly.) This is a reality made possible by WebHub AI.... [Read more]
Partnership ads, also known as co-marketing, can link your brand to top entertainment content, often producing superior ROI results. In the past, securing these kinds of bespoke partnerships was complicated, if not impossible.
Adweek is hosting a webinar ‘Create Breakthrough Digital Ads With Entertainment Partners’ on Tuesday, September... [Read more]
Semrush has published a new video ‘How to Generate Scroll-Stopping Social Media Content In Minutes’.
The Semrush team says, “If you’re looking to simplify your content creation process and keep your social media fresh and engaging, this tool might be just what you need. Watch the full tutorial to see how it works.”
Semrush
[Read more]
Enterprise SEO platforms provide comprehensive tools for large-scale website optimization, offering insights into search engine performance, keyword rankings, and competitive analysis.
MarTech has published ‘Enterprise SEO Platforms: A Marketer’s Guide’.
MarTech’s latest publication of “Enterprise SEO Platforms: A Marketer’s... [Read more]
Voisi webinar today. The best audio AI strategy for videos, etc. #ad
Today, Voisi AI is being launched by the Jeet team, led by Cyril Gupta. If you are a creator or want to create anything related to audio using AI, including:
➤ Audio narrations
➤ Conversations
➤ Music
➤ Even cloning your own voice
The launch webinar is at 10:00 EDT. Get ready... [Read more]