Top 10 Google Ranking Factors of 2020 - IM NewsWatch Newsletter, September 11, 2020

September 11th, 2020 at 8:52 am EDT


 

IM NewsWatch

Friday, September 11, 2020

WordStream Highlights Top 10 Google Ranking Factors of 2020

A search engine presence enables your businesses to get more customers. To make sure that your website is listed in the search engine results, you need to keep your SEO strategy in sync with the latest search algorithms.WordStream has published an article highlighting the top 10 Google ranking factors of 2020.The WordStream team says, “For... [Read more]

‘How brands can leverage video from engagement to conversion’ Webinar September 17 [Webinar]

Video is an integral element of your marketing efforts. Well-crafted video content can help you to improve your engagement and conversion rate.Martech Today is hosting a webinar ‘How brands can leverage video from engagement to conversion’ on Wednesday, September 17, 2020 at 1.00 pm EDT.The Martech team says, “Video has become a necessity... [Read more]

‘Great Marketing Starts with Better Planning’ Webinar September 23 [Webinar]

To excel in marketing, you need to plan it well. A well-planned marketing strategy can help you to reach your business goals.Martech Today is hosting a webinar ‘Great Marketing Starts with Better Planning’ on Wednesday, September 23, 2020 at 1.00 pm EDT.The Martech team says, “We can all agree that 2021 can’t come soon enough, and... [Read more]

MarketPal Pro: All-in-One Platform to Start a Profitable Online Business #ad

MarketPal Pro is a powerful lightning-fast application that creates fast-loading Pages, Pop-Ups, Splash Pages, and Sticky Bars. It also sends unlimited emails in minutes without any hassles.oHere’s what it can do for you:► Create unlimited Converting Sales, Lead, Webinar, Affiliate Review Pages for Any Niche► Advanced Sales Boosters with... [Read more]

Here’s Why You Should Invest in Content Marketing

Content marketing enables you to establish yourself as an authority in your niche. Also, it helps you to drive more website traffic and improve conversion rate.Ahrefs contributor Si Quan Ong has shared five reasons why content marketing is important for your business.He says, “Here are five reasons why content marketing is an important marketing... [Read more]

Everything You Need to Know about 301 vs. 302 Redirects for SEO

The website redirects are useful when you are relocating your website content permanently or temporarily. Ahrefs contributor Joshua Hardwick has published an article on using 301 vs. 302 Redirects for SEO.He says, “Redirects are simple. If you’re moving content to a new location permanently, use a 301 redirect. If you’re moving it temporarily,... [Read more]

6 Tips & Tricks for Increasing Your Organic Traffic [Podcast]

Exposure Ninja’s Tim Cameron has published a new podcast ‘6 Tips & Tricks for Increasing Your Organic Traffic’.Cameron says, “Today, the team and I are giving you six tips and tricks for increasing your organic traffic.And this is just the first six. We’ve more coming.In today’s podcast, I’m joined... [Read more]

EdUpay: Build your own online for-profit training site #ad

New SaaS software called EdUpay lets you build a site with educational online courses that you make available to end users for a fee. E-learning sites like Udemy, Coursera, and Skillshare are big business. Now, more than ever, with all the business closures, people need to build their skills so they can find jobs... [Read more]

Your Guide to Using Data Forecasting for SEO

Patrick Stox from Ahrefs has published a comprehensive guide to titled ‘How to Use Data Forecasting for SEO’.This comprehensive guide covers the following:Why forecasting is importantWhy use third-party data in forecasting?Forecasting with SEO data: use casesAdjusting script settings & details.Stox says, “SEO forecasting... [Read more]

Five Ways to Design Better FAQ Pages

Your websites FAQ pages serve the visitors when they need help to find answers to their questions. A well-planned FAQ page can help you to solve many of their queries.Orbit Media Solutions’ Andy Crestodina has shared five best practices, SEO ideas, and examples to help you design better FAQ pages for your websites.Crestodina says, “The... [Read more]

Branded Keyphrase SEO: The 7 Actions for the Fastest Kind of Search Optimization [Video]

Orbit Media Studios has published a new video ‘Branded Keyphrase SEO: The 7 Actions for the Fastest Kind of Search Optimization’.Branded keyphrases are a goldmine of insights and opportunities. This video shows you the seven steps for getting those insights and capturing those opportunities quickly. Finding all of your branded keywords... [Read more]

DoodleMaker: No Ordinary Video Creation App (Earlybird Discount) #ad

The fastest way to grow your business and generate more leads and sales is to create captivating doodle videos that educate and convert your prospects into buyers. But that is easier said than done. Making your own colorful doodle explainer videos was always hard, time-consuming and creativity-intensive. But Paul Ponna has tackled these problems and solved them with his new software - DoodleMaker... [Read more]

How to Get More Live Video Engagement [Video]

Live video helps you to connect with your audience in real-time. By creating a strategy that involves your viewers, you can get most from your video creation efforts.Social Media Examiner has published a new video ‘How to Get More Live Video Engagement’ to help you improve your live video performance.The SME team says, “Wish people... [Read more]

Seven Ways to Optimize Your Website with Video

Video is a crucial element in attracting more visitors to your website. By embedding videos in your articles and blog posts, you can engage visitors for more time.Entrepreneur magazine contributor Syed Balkhi has shared seven tips to help you optimize your website with video content.Balkhi says, “Here are seven ways you can optimize your website... [Read more]

’94 Ways To Repurpose Your Content on Social Media’ Webinar September 18 [Webinar]

To attract more and more people on your social media channels, you need to publish content that matters to them. You also need to maintain a regular schedule in publishing this content.Entrepreneur magazine is hosting a webinar ‘94 Ways To Repurpose Your Content on Social Media’ on Friday, September 18, 2020 to help you create content for social... [Read more]

Project Restart: Business plan to restart your online business #ad

We told you about the launch of Kevin Fahey's new training, Project Restart. As we write this, 167 smart marketers have picked this up, and because the price goes up after each sale, you will pay a little more today. Don't worry; it's still super cheap and completely under-priced for the value you get... [Read more]

Ways to Avoid Broken Links in Your Websites

Many times it happens that multiple 404 pages appear when you are browsing your own website. This surely does not give a good impression to your visitors.Lifehacker contributor Brendan Hesse has shared a useful article on linking websites without the eventual broken links.Hesse says, “Have you ever been browsing an older website, only to find... [Read more]

Strategies to Update Your Content for SEO

Your website or blog content plays the most important role in achieving higher SEO rankings. You need fresh content that matches with the search engine algorithm.Orbit Media’s Andy Crestodina has shared some useful tips on updating your content for better SEO.Crestodina says, “The bloggers that update past content are roughly 20% more... [Read more]

Your Guide to Choosing Google My Business Categories

For creating your presence in Google My Business, you need to choose the most relevant categories. This enables you to reach the people who are looking for your products and services.MOZ contributor Miriam Ellis has shared a comprehensive article on choosing the right categories in Google My Business.She says, “Categories impact the attributes... [Read more]

VisuaLab: Powerful Whiteboard Videos from PowerPoint templates #ad

VisuaLab is a powerful, all-in-one tool for creating stunning graphics and videos for all your marketing campaigns. You won't need to buy any fancy software. Included in this new software are all the professional templates for dozens of projects, and they can be effortlessly edited using Powerpoint... [Read more]

AMP Announces ‘AMP in WordPress Video Series’

AMP has announced the launch of ‘AMP in WordPress Video Series’.The AMP team says, “Have you ever asked yourself: what does it take to succeed on the web as a content creator? If you’re a publisher, site owner, blogger, or creator on the web, I am sure you have. Achieving sustainable success is of paramount importance for anyone... [Read more]

6 MORE Tips & Tricks for Increasing Organic Traffic [Video]

Organic traffic is the primary channel that includes visitors coming from search engines. With the right content and indexing strategies, you can continue to get more traffic from the search engines.Tim Cameron has published a new video ‘6 MORE Tips & Tricks for Increasing Organic Traffic’ to help you increase your organic traffic.Cameron... [Read more]

‘How to Catch & Fix SEO Issues Before It’s Too Late’ Webinar September 23 [Webinar]

SEO is an important part of your business today. It enables you to grow your online reach and increase sales.Search Engine Journal is hosting a webinar ‘How to Catch & Fix SEO Issues Before It’s Too Late’ on Wednesday, September 23, 2020 at 2.00 pm ET.The SEJ team says, “Join our next sponsored webinar as Steven van Vessum, VP of... [Read more]

Six New Ways to Use Google Analytics

Google Analytics is one of the most popular digital analytics software. It allows you to analyze in-depth detail about the visitors on your website and offers insights that can help you to shape the success strategy of your business.Search Engine Journal’s Kayle Larkin has shared six new ways you can utilize Google Analytics.She says, “Here... [Read more]

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