Humans can be handled easily by understanding their psychological behaviour. When you empathize with your customers, you are making sure that they are going to be loyal to you. In the next episode of Buffer podcast ‘6 Powerful Psychological Biases and How They Influencer Human Behavior Online’, Brian Peters shares some useful advice... [Read more]

The Pay Per Click (PPC) marketing is one of the most convenient options for the marketers as they need to pay only when a user actually reaches your website. Proper optimization of your PPC marketing campaigns can help you grow your sales. The WordStrem team has shared six ways to help marketers improve the PPC conversion rate. WordStream... [Read more]

WordStrem contributor Lisa Smith has compiled a list of top 10 SEO tools that marketers want in 2019. Smith says, “If you happen to be evaluating your own toolkit, 70 is an overwhelming number of options, isn’t it? So we trimmed that list down for you. Here’s a closer look at the most popular tools marketers say they’ll use in the coming... [Read more]

If you have been marketing online for a while, you may know the name of Cindy Donovan. She and her team have created many ueful tools for online marketers, such as: • Videtar • PixlyPro • Covert Commissions • InstaGenius Donovan has just released Traffic Ivy, software designed to get you real traffic for free any time you need it. There... [Read more]

The way you design and deploy your content marketing campaigns helps you in reaping better outputs. Small Business Trends contributor Ann Smarty has shared nine tools that can help you in creating better performing content marketing campaigns. Smarty says, “Content marketing is one of the fastest moving industries. These days a digital... [Read more]

A clear and strong marketing strategy helps you prepare and execute your marketing campaigns with a focus. It helps you to concentrate and stay focused for all your marketing efforts. Small Business Trends contributor Annie Pilon has shared ten ways to evolve your marketing strategy. Pilon says, “Your marketing plan shouldn’t stay stagnant... [Read more]

Customer reviews help your prove your business’ uniqueness and authenticity. The customer reviews also help you in attracting new customers. Small Business Trends team has shared nine ways to correctly utilize your customer reviews. The SBT team says, “Any business that doesn’t have an effective customer review strategy in 2019... [Read more]

AdWeek is hosting a webinar on ‘Messaging’s Impact on Customer Experience: Entering the Era of Conversational Care’ on Tuesday, January 24 at 1.00 pm EST. The AdWeek team says, “Hear from guest speaker Ian Jacobs, Forrester principal analyst, along with messaging experts from Sprint and Spredfast + Lithium to learn how shifting... [Read more]

SEO has been the key driver in helping businesses enhance their global reach. By developing a search engine friendly strategies you can get more done in the new year. The Digital Marketing Depot is hosting a webinar on ‘Intelligent Search Strategies for Better Conversions in 2019’ on Thursday, January 24, 2019 at 2.00 pm EST. The... [Read more]

The new year is here and most of us have already prepared our strategies to win more in the coming time. Learning about what may happen around can always help us plan out our marketing campaigns. Entrepreneur contributor Chidike Samuelson has shared three important marketing trends we may expect in the coming days. One of the important things... [Read more]

Customer is one of the most essential parts of the business. And customer loyalty is the biggest asset that make the business perfect. Entrepreneur contributor Rashan Dixon has shared three strategies to create loyal customer base. On creating a strong community, Dixon says: When you shift toward a customer engagement focus, you don’t just... [Read more]

Continuous learning can help you to experiment with different techniques that can help you move forward. To help content marketers make more from their efforts, Content Marketing Institute contributor Dennis Shiao has shared four proven methods. Your content mission plays vital role in making people take it seriously. Here’s how Shiao... [Read more]

Econsultancy is hosting a webinar on ‘Skills of the Modern Marketer’ on Thursday, January 24, 2019 at 9.00 am EST. The Econsultancy team says, “Econsultancy is soon to release an updated version of its Skills of the Modern Marketer report which has three main objectives: To identify the key skills required for a successful... [Read more]

Motivation is the key to achieving success in your business. Learning from what practices people are adopting to grow their marketing efforts can lead you to plan out your strategy. Content Marketing Institute contributor Jodi Harris has shared eight inspiring content marketing examples that can help you perform better in content marketing. Here’s... [Read more]

Advertising on Facebook is one of the easiest and rewarding promotional methods. With the freedom to set your budgetary requirements Facebook lets you reach out to millions of its audience. Digital Marketing Institute contributor Clodagh O’Brien has published a 7-step guide to help marketers advertise on Facebook. Here’s what says... [Read more]

Content marketing is a growing domain and with the technological advancements there are more hopes for its development. The Digital Marketing Institute contributor Carla Rivera has shared an useful article with some hints on how you can become a successful content marketer. Focusing on the importance of productivity in the lives of content... [Read more]

Marketing automation is the key to enhancing your success probability. This process leads your agency towards improved productivity resulting into better business. Business 2 Community contributor Steve Hamm has shared five automated marketing features that your small business needs. Highlighting the importance of social media automation, Hamm... [Read more]

Podcast publishing is one of the best ways to promote your brand through knowledge sharing. By offering valuable information to your audience you can also establish yourself as an authentic source. AWeber contributor Jon Nastor has shared four tips to help podcasters grow their audience through emails. Here’s how Nastor puts it: Alistair... [Read more]