TikTok for Business: Who, What, and Why for Marketers - IM NewsWatch, March 12, 2020

March 12th, 2020 at 8:03 am EST


 

IM NewsWatch

Thursday, March 12, 2020

Five-Step Process to Finding Profitable Keywords

Keyword research is one of the most essential and SEO tasks. It helps you to find most appropriate terminology for planning and executing your SEO campaigns. seoClarity’s Tyson Braun has shared a five-step process to help you quickly find profitable keywords. Braun says, “Below, I’ve outlined the keyword research process I... [Read more]

‘How Marketing Will Lead Businesses in 2020 and Beyond’ Webinar March 26 [Webinar]

With the passing time marketing faces newer challenges. But the emerging tools and technologies pave a new way for the businesses to boost their revenue. Mobile Marketer is hosting a webinar ‘How Marketing Will Lead Businesses in 2020 and Beyond’ on Thursday, March 26, 2020 at 11.30 am ET. Mobile Marketer team says, “​Digital... [Read more]

40% Marketers Running Multiple Influencer Marketing Campaigns [Study]

Mobile Marketer’s Tatiana Walk-Morris has published some useful findings on the adoption of influencer marketing among the marketers. Here are the findings: 78% Marketers say they want to work with microinfluencers98% of say that transparency was an important part of influencer marketing 57% of marketers plan to increase their influencer... [Read more]

Progressive Apps Builder: convert your site into Android/iOS app in minutes #ad

There’s a relatively new technology being adopted by leading edge marketers, called Progressive Web Apps (PWA). Its primary use is on mobile devices. It has the advantages of a historic mobile app (now called a “native mobile app” to distinguish it from PWAs), but have two major advantages: 1. You don’t have to deliver them... [Read more]

Strategies for PPC When Your Lead Costs £££££ [Video]

Lead generation is an important process to grow your business. It helps you to uncover new business opportunities by getting new prospects and customers. Exposure Ninja’s Tim Cameron has published a new video ‘Strategies for PPC When Your Lead Costs £££££’ to help you develop new PPC marketing strategies. Cameron says,... [Read more]

3 Reasons SEOs Should Learn How to Code [Video]

Coding is an important skill to build an effective SEO campaign. It helps you to validate your code for search engine spider accessibility, improve website speed, serve text-based alternative to on-page scripts and more. Ahrefs’ Joshua Hardwick has published a new video ‘3 Reasons SEOs Should Learn How to Code’ highlighting the... [Read more]

3 Reasons Why I Hate Guest Blogging [Video]

Contributing your content as a guest blogger can help you to increase your website traffic, increase your exposure and brand awareness and develop your authority in your domain. Ahrefs’ Tim Soulo has published a new video ‘3 Reasons Why I Hate Guest Blogging’. Soulo says, “Referral traffic, backlinks, brand exposure…... [Read more]

Affiliate Funnel Bots: Marketing Funnels for Affiliates #ad

If you want to sell your own product or if you want to just get started online, take a look at Affiliate Funnel Bots. The basic premise of this new software is that it gives you “done for you” affiliate funnels. Here are the details. Funnels are a marketing tool that professional marketers have used for years to increase their sales. The... [Read more]

The Ultimate Guide to JavaScript SEO (2020 Edition)

JavaScript in one of the a core components of the dynamic web. By developing the JavaScript SEO skill you can increase your website traffic from Google search. Onely’s Tomek Rudzki has published ‘The Ultimate Guide to JavaScript SEO’ to help you improve your search engine marketing. Rudzki says, “In this article,... [Read more]

Analyzing Dofollow & Nofollow for Link Building

The nofollow attribute is used to inform the search engines not to follow a particular link whereas dofollow is a descriptor of links describing that search engines crawl them. SEMrush contributor Maria Kalyadina has publisheda detailed article comparing the Dofollow & Nofollow attributes to justify their importnce in link building. Kalyadina... [Read more]

TikTok for Business: Who, What, and Why for Marketers [Video]

TikTok has become a new sensation in social media domain. It has become one of the fastest growing social platforms. By discovering the ways to use it for your business you can improve your marketing performance. Social Media Examiner team has published a new video ‘TikTok for Business: Who, What, and Why for Marketers’ featuring Rachel... [Read more]

Video Resource Club: Tens of Thousands (& Growing) Video Resources #ad

Videos add spice to your marketing, causing people to stop look and (sometimes)listen to what you want to present. Video Resource Club, a new service for marketers, offers you unlimited access and all the downloads you can use to Tens of Thousands Ever Growing Video Resources for One Affordable Price... [Read more]

The State of Content Marketing 2019 [Report]

SEMrush has released ‘The State of Content Marketing 2019’ report to help marketers understand the ever-changing world of content marketing and improve their content marketing efforts in 2020. SEMrush team says, “We’ve analyzed thousands of blogs, articles and top-performing tweets to give you data-driven insights that will... [Read more]

Your Guide to Advertising on Facebook

Facebook advertising gives you an opportunity to reach a large pool of social media audience for promoting your products and services. Well-designed ad campaigns can play an important role in growing your business. Vertical Leap’s Callum Coard has published a detailed guide to advertising on Facebook. Coard says, “We’ve written... [Read more]

‘Why Every Brand Should Be Rethinking Their Influencer Strategy’ Webinar March 24 [Webinar]

Influencer marketing is classic celebrity endorsement placed into a contemporary, content-driven marketing campaign. It is one of the most used marketing tactics today. It has acquired center-stage in a short period. Mobile Marketer is hosting a webinar ‘Why Every Brand Should Be Rethinking Their Influencer Strategy’ on Tuesday, March 24,... [Read more]

Arti: Powerful software to build a unique online business #ad

ARTI is brand new software that builds unique content for your website. It uses your niche definition to locate useful content around the web, content that you can modify, combine, add, subtract, sort and otherwise edit to use in social media, blogs, special reports and even products to build your reputation for expertise in your niche... [Read more]

The Future of E-commerce [Report]

According to a Statista study, global e-commerce sales are expected to reach $4.2 trillion USD in 2020 and $6.5 trillion by 2023. It is projected that by 2021, more than 2.1 billion shoppers will purchase goods and services online. Industry Dive has published a new report The Future of E-commerce’ highlighting the trends in e-commerce in... [Read more]

‘How to Build a Rock Solid Agile Events Program’ Webinar March 19 [Webinar]

In today’s increasingly competitive environment marketers need a new way to think about event strategies. Event organization is one of the useful strategies to connect with more people and enhance your sales. MarketingProfs is hosting a webinar on ‘How to Build a Rock Solid Agile Events Program’ on Thursday, March 19, 2020 at 2.00... [Read more]

‘Four Ways to Align Sales and Marketing in 2020’ Webinar March 26 [Webinar]

Synchronization between your sales and marketing teams can help your business to achieve desired targets. According to the Aberdeen Group, 74% of best-in-class organizations have a strong relationship between sales and marketing. But achieving that alignment can be extremely difficult. MarketingProfs is hosting a webinar on ‘Four Ways... [Read more]

Instamplate: Shoppers go to Instagram for ideas. Be there for them #ad

InstamPlate is a professional collection of templates for e-commerce Instagram posts. It includes 100 Instagram post templates that can be easily edited using PowerPoint. The collection includes: Sale templates, Food templates, Discount templates, Refreshment templates, Online store templates. They come with graphics you can use, but you can also use PowerPoint to replace the graphics with others you need. Remove pizza; insert taco, etc... [Read more]

‘How to Create Persuasive Landing Pages That Grow Your Email List’ Webinar March 31 [Webinar]

A landing page is the page of a website where a visitor lands on after clicking a link. A well-designed landing page helps you to present the information your visitors are looking for. It supports your business goals, improves conversions and boosts your business’ credibility. AWeber is hosting a webinar on ‘How to Create Persuasive... [Read more]

How to Create LinkedIn Sponsored Content Ads [Video]

With LinkedIn’s sponsored content ads you can market to professionals active on the LinkedIn network. With this ad format you can target people on LinkedIn and beyond with LinkedIn Audience Network. Social Media Examiner team has published a new video ‘How to Create LinkedIn Sponsored Content Ads’ featuring AJ Wilcox. SME... [Read more]

Steps to Create Your First Instagram Stories Ad

Instagram Stories ads feature in the Instagram Stories. With these ads you can improve your brand awareness, social media reach, lead generation and finally the conversion rate. Social Media Examiner’s Susan Wenograd has shared a detailed article on how to start with Instagram Stories advertising. Wenograd says, “With story creative,... [Read more]

Three Step Guide to Using Google Trends

The Google Trends search trends feature shows how frequently a given search term is entered into Google’s search engine. It compares the search terms with a site’s total search volume over a given period of time. Vertical Leap contributor Ben Olive-Jones has shared a three-step guide to using Google Trends. Jones says, “For... [Read more]

Improve Your Business with Right Personalization

Personalization is considered to be a key element in winning more customers and growing your business. It helps you to connect with your prospects and customers and present right offers. Think with Google’s Kiran Mani and Rachelle Considine have published an article ‘You don’t just need personalization — you need the right personalization’... [Read more]

Arming Publishers To Migrate to Automated Sales Processes [Interview]

Sales process automation enables you to streamline manual, tedious, and time-consuming tasks in the sales process to make your sales team productive. Automation allows your sales team to focus less on administration and more on selling. Harvard Business Review team has published an interview with Bonita Stewart of Google. Listen to this interview... [Read more]

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