Three Critical PPC Trends for 2021 - IM NewsWatch Newsletter, March 9, 2020

March 9th, 2021 at 6:51 am EST


 

IM NewsWatch

Tuesday, March 9, 2021

CMI Shares 9 Visual Content Options to Consider

Well-designed visuals are the key to achieving content marketing excellence. According to BuzzSumo, on social media platforms, visual content boosts engagement – 2.3 times more than posts without visuals on Facebook and 1.5 times more for tweets. Content Marketing Institute contributor Alina Valyaeva has published an article highlighting nine visual... [Read more]

Content Operations Excellence: DAM + CMS, March 10 [Webinar]

You can achieve content marketing success with a strong and structured organization and content management. Content Marketing Institute is hosting a webinar ‘Content Operations Excellence: DAM + CMS’ on Wednesday, March 17, 2021 at 2.00 pm ET. The CMI team says, “Join us March 10, 2021 for a day of learning about digital asset management... [Read more]

Shaped by 2020: The Future of Experience Management, March 18 [Webinar]

Online experience management (XM) can help you to improve loyalty, boost revenue, and maximize each customer touchpoint resulting in more sales. MarketingProfs is hosting a webinar ‘Shaped by 2020: The Future of Experience Management’ on Thursday, March 18, 2021, at 1.00 pm ET. The MarketingProfs team says, “In 2020, we shifted to... [Read more]

Web pages, sites and funnels by ProfitBuildrr #ad

In the first 12 hours of its launch week, over 500 copies of ProfitBuildrr were bought and, as predicted, the price has risen. Your fellow online marketers have seen the value of this software that builds whole websites without any coding (computer programming) being needed. All sites can be built by unskilled site owners using the built-in drag-and-drop... [Read more]

How to Stop Guessing and Finally Understand What Your Customers Want, March 11 [Webinar]

MarketingProfs is hosting a webinar ‘Human Insight: How to Stop Guessing and Finally Understand What Your MarketingProfsCustomers Want’ on Thursday, March 11, 2021 at 1.00 pm ET. The MarketingProfs team says, “In today’s crazy world, you need to be able to adapt in real-time to your prospects’ and customers’ ever-changing... [Read more]

Top 5 SEO Mistakes [Guide]

Search Engine Watch has published a new guide titled ‘Top 5 SEO Mistakes’ to help you make your SEO efforts more successful. The SEW team says, “Every business owner is raving about Digital Marketing. Not because it’s a ‘trend,’ but due to the plethora of benefits it offers. Helping businesses appear in top search results, driving... [Read more]

Three Critical PPC Trends for 2021

According to Search Engine Watch’s Aayush Gupta, in 2021, advertisers and marketers will witness a new set of PPC trends that will generate more leads and conversions. Gupta has published article highlighting key PPC trends for 2021. He says, “Many things have turned topsy-turvy after witnessing a year full of unprecedented situations and... [Read more]

ProfitBuildrr creates unlimited websites, e-commerce shops, funnels #ad

Creaite has just been released by Joshua Zamora. This is a new artificially intelligent SaaS application that generates fresh, readable, unique content in any major niche you might want to sell into. That’s important. You need good content on your website to rank well in the search engines. At IM NewsWatch we produce quality content every day. Without that, our ranking would drop like a rock. That can happen to you, too, without good, high-quality, plentiful content... [Read more]

Customer Journey Maps for Marketers: Understand and Exceed Expectations, March 9 [Webinar]

MarketingProfs is hosting a webinar ‘Customer Journey Maps for Marketers: Understand and Exceed Expectations’ on Tuesday, March 9, 2021. The MarketingProfs team says, “It gives you an understanding of your customers’ journey. What brought them to you. What motivates them. What scares them. And how your organization can... [Read more]

Beginner’s Guide to WordPress Performance Speed

Quick Sprout has published ‘WordPress Performance Speed Beginner’s Guide’ to help you improve your WordPress site speed. Lars Lofgren says, “WordPress performance is typically measured with various KPIs. In terms of speed, the page loading time will be the most important metric to track. But other WordPress performance KPIs include... [Read more]

Creating Successful Influencer Marketing Campaign Using Webinars

By hosting regular webinars you can reach more people online, stay connected with them, and persuade them to make a purchase. Convince & Convert contributor Joe Sinkwitz has shared some useful tips to help you create a successful influencer marketing campaign using webinars. She says, “Like all mediums, webinars are complex, and the right... [Read more]

Storeblazer: Builds dynamic e-commerce stores for long-term business #ad

Storeblazer let's you run your e-commerce store without all the hassles. Your store is built with hundreds of products in it, real products that people want, and you don’t have to pay big monthly fees, buy inventory in advance, worry about dropshipping headaches, or do your own packing and shipping... [Read more]

Examples of Accessible Websites

A well-designed website enables you to create winder business opportunities by connecting with more customers and boosting sales. Convince & Convert’s Jay Baer has shared 20 examples of accessible websites that can give a boost to your business. He says, “I’m a big an of the solution. To give you an idea of what websites with accessiBe... [Read more]

A Small Business Guide to Accessing Resources, March 11 [Webinar]

T-Mobile for Business is hosting a webinar ‘A Small Business Guide to Accessing Resources’ on Thursday, March 11, 2021 at 1.00 pm ET. The T-Mobile team says, “Being an entrepreneur requires hustle. All entrepreneurs know there are a variety of ways to get things done – and when they can figure out how to gain access to leverageable... [Read more]

How Geofencing Marketing is Driving Hyper Personalization in 2021, March 24 [Webinar]

Search Engine Journal is hosting a webinar ‘How Geofencing Marketing is Driving Hyper Personalization in 2021’ on Wednesday, March 24, 2021 at 2.00 pm ET. The SEJ team says, “Today’s consumer is looking for more personalized, meaningful brand interactions. How can you better connect to maximize your marketing ROI? Register now for... [Read more]

Gift Machine: Give away gifts to build your business #ad

WP Gift Machine helps you get sign-ups, by giving them a gift, but also by attracting people to your offer and nudging them to accept it. Historically, marketers have tried using pop-ups to invite people to sign up for a mailing list. Pop-ups are intrusive and annoying. People don't like them.... [Read more]

Entrepreneur Mag Highlights Top 5 Skills To Acquire In 2021

Entrepreneur magazine contributor Shivang Saxena has published an article highlighting top 5 skills one should acquire in 2021. He says, “While industries are now re-establishing, the skills in employees they are looking for has undergone change. The epidemic has made many companies realize the need for professionals with well-defined skills.... [Read more]

Impact of Machine Learning on Influencer Marketing

Artificial intelligence and machine learning are enabling marketers to automate several marketing procedures. Entrepreneur magazine contributor Eugene Tsaplin has published an article highlighting the impact of machine learning on influencer marketing. He says, “Various KPIs in an ML-enabled system are transforming influencer marketing. These... [Read more]

Google Webmaster Guidelines

Search Engine Journal contributor Brian Harnish has published an in-depth article on ‘Google Webmaster Guidelines’ highlighting tactics and strategies that align with Google’s expectations. He says, “The goal of this guide is to present potential solutions to common problems, so you are armed with actionable advice you can use... [Read more]

Wizzard: Simple All-In-One Affiliate System #ad

If you are just starting out on your online marketing business, 'Wizzard' may get you going on the right track. Affiliate marketing may look really easy, but there is generally some work, some money, and some "smarts" involved to do it effectively... [Read more]

Fostering Loyalty & Captivating Your Customers in a Digital-First World, March 17 [Webinar]

Content Marketing Institute is hosting a webinar ‘Fostering Loyalty & Captivating Your Customers in a Digital-First World’ on Wednesday, March 17, 2021 at 2.00 pm ET. The CMI team says, “Since the start of the pandemic, over 75% of U.S. consumers have changed shopping behaviors and switched to new brands, per McKinsey. Keeping... [Read more]

How to Resolve Duplicate Content [Video]

MOZ has published a new Whiteboard Friday video ‘How to Resolve Duplicate Content’ featuring Meghan Pahinui. The MOZ team says, “What is duplicate content, and why is it a concern for your website? Better yet, how can you find it and fix it? In this week’s episode of Whiteboard Friday, Moz Learn Team specialist, Meghan, walks... [Read more]

Steps to Enable Conversion-Centered Design

Conversion is one of the most sought-after goals of having a website. With a responsive website, you can convert more visitors into customers and grow your profits. Key Medium contributor Elaine Frieman has shared some useful steps to help you enable a conversion-centered website design. She says, “When you build a website for your business, most... [Read more]

Your Guide to Creating a Website Conversion Funnel

Your website works as an entry point for getting new customers. A well-optimized conversion funnel can help you make more profits. The Daily Egg contributor David Zheng has shared some useful tips to help create a website conversion funnel. He says, “The following eight steps will help you turn more of your visitors into leads, and more of your... [Read more]

How to Become an SEO Freelancer

Ahrefs contributor Nick LeRoy has published a comprehensive article on how to become an SEO freelancer based on his lessons learned from 10+ years in the industry. He says, “I started freelancing back in 2010 to supplement my income from my regular 9–5, but there are many other reasons you might want to go out on your own. Here are the most... [Read more]

Seven Tips to Improve Your Content’s SEO Fitness

The quality of your content is the key that helps you to grow your website. It enables you to improve your SEO rankings and get more customers. Yoast contributor Marieke van de Rakt has shared seven tips to help you improve your website’s content fitness for better SEO results. She says, “The way you structure your website, the way you link... [Read more]

LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More [Video]

Social Media Examiner has published a new video ‘LinkedIn Stories, LinkedIn Company Page Changes, Selling Tools, and More’ featuring Michael Stelzner and LinkedIn expert, Michaela Alexis. Watch this video to explore LinkedIn Stories, company page changes, selling tools, and more with Michael Stelzner and Michaela Alexis. Social Media Examiner  [Read more]

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