The Key to Selling or Marketing Anything - IM NewsWatch Newsletter, July 8, 2020
July 8th, 2020 at 8:18 am EDT
Wednesday, July 8, 2020
‘The Key to Selling or Marketing Anything’ Webinar July 8 [Webinar]
To grow you business online, you need to cultivate the skills that can help you to persuade prospects to become customers. With an ability to market and sell your products, you can give an edge to your business.Copyblogger is hosting a webinar ‘The Key to Selling or Marketing Anything’ featuring Sonia Simone on Wednesday, July 8, 2020 at 2.00 pm... [Read more]
‘Employee Advocacy is Out, Employee Influencer Is In’ Webinar July 9 [Webinar]
Creating and securing new influencers who can promote your business is a great way to grow your business. Strong influencers can help you to drive more business revenue.PostBeyond is hosting a webinar ‘Employee Advocacy is Out, Employee Influencer Is In’ on Thursday, July 9, 2020 at 2.00 pm ET.The PostBeyond says, “In today’s digital... [Read more]
Using Keyword Planner to Find New Keywords
Microsoft’s Keyword Planner is a great tool to perform keyword research. It helps you to find right keywords and reach out to the customers who are continuously searching for products and services you offer.Microsoft Advertising’s Kevin Salat has published an article on using Keyword Planner to grow your search engine presence.Salat says,... [Read more]
Drop-shipping gets you into eCommerce without inventory worries #ad
The easy way to get started in eCommerce is with drop-shipping. With drop-shipping you avoid the hassles of shipping products and handling return. A manufacturer or wholesaler handles the mechanics of fulfilling a sale. You just:1. advertise the product,2. accept orders (and collect the money) and3. tell your drop-shipper where to ship the product... [Read more]
Veedyou’s 85+ Video Marketing Statistics for 2020
Video is the an essential part of your marketing strategy. By analyzing and understanding video marketing statistics you can improve your your marketing strategy.Veedyou Media SRL has shared 85+ video marketing statistics you should need to keep in mind for 2020.The Veedyou team says, “Compared to other marketing channels, video content is... [Read more]
Chatbot Strategy: How to Improve Your Marketing With Bots [Podcast]
Chatbots help you to stay connected to your customers and communicate with them in a personalized way. You can also use chatbots to improve your customer service resulting in improved customer experience.Social Media Examiner has published a new podcast titled ‘Chatbot Strategy: How to Improve Your Marketing With Bots’ to help your achieve... [Read more]
Content Marketing in Times of Uncertainty [Guide]
LinkedIn has published a new guide entitled’Content Marketing in Times of Uncertainty’. This guide aims at helping businesses to focus on key content and advertising elements that should be focused during the COVID-19 pandemic.The LinkedIn team says, “Filled with advice from industry heavy-weights, B2B marketers and experts, this... [Read more]
Affilibuilder builds affiliate websites in a flash #ad
Affiliate marketing, in which you find interested people and send them to a merchant’s website for a commission, is one of the quickest ways to get started online. And it’s not just for start-ups. Some big businesses do nothing but affiliate marketing.If you do all the work by hand, though, it can be time-consuming. That’s why we... [Read more]
10 Steps to Start Your Own Podcast
Podcast publishing is a great way to create and share content online and simultaneously promote your product. Besides this, podcasting also enables you to get established as an authentic voice.Lifehacker’s Patrick Allan and Emily Long have published a step-by-step guide to starting your own podcast.Allan and Long say, “For many of us,... [Read more]
Strategies to Improve Your Google Ads Performance
Google advertising helps you to increase your brand awareness, reach more customers in the Google network, reconnect with visitors of your website and measure your ad performance.Search Engine Journal contributor Susan Wenograd has shared eight useful strategies to make more money from your Google ads investment.Wenograd says, “Here are eight... [Read more]
Creating Live Video Like a Pro: Tips for Any Personality [Podcast]
Video content enhances your marketing strategy and show your product on multiple networks. Being shareable – is the biggest advantage of video as a marketing tool.Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Creating Live Video Like a Pro: Tips for Any Personality’ featuring Luria Petrucci to... [Read more]
Offline Marketing checklists for consultants by Kevin Fahey, with PLR #ad
Local business owners are generalists. They have to do everything at their business or hire someone rlse to do it. They don't have time to be experts at copywriting, marketing strategy, and media selection. They probably know almost nothing about what it takes to do good marketing online... [Read more]
Facebook Algorithm to Favor Original Reporting [Podcast]
Search Engine Journal’s Christine Zirnheld has published a new podcast episode ‘Facebook Algorithm to Favor Original Reporting’ highlighting how Facebook is going to treat original reporting on its network.Zirnheld says, “This week on Marketing O’Clock, the team covers Facebook’s newsworthy algorithm change, free... [Read more]
Beginner’s Guide to Inbound Links
Search Engine Journal’s Helen Pollitt has published a new guide called ‘A Beginner’s Guide to Inbound Links: What Are They & How to Get More of Them’ to help you learn about and use inbound links.Pollitt says, “Inlinks, backlinks, inbound links.They all mean the same thing – someone else’s web property is linking... [Read more]
‘Content After the Apocalypse’ Webinar July 21 [Webinar]
If you are finding it difficult to connect with customers and prospects in the current state of the world, here is a useful webinar coming up on July 21.MarketingProfs is hosting this webinar ‘Content After the Apocalypse’ on Tuesday, July 21, 2020 at 2.00 pm PT.The MarketingProfs team says, “Now is the time to build (or rebuild) your connection... [Read more]
Content Sparks releases "Low-Cost Marketing Strategies" with PLR #ad
Looking for Low-Cost Marketing Strategies? For you and your followers? Today, Content Sparks, the training development company operated by Sharyn Sheldon, releases its newest PLR training package, Low Cost Marketing Strategies. In these days when nearly all companies are needing to cut expenses due to a pandemic-related drop in sales, they need a menu of low-cost marketing techniques that will bring in sales without spending money they don't have... [Read more]
Three-Step Guide to Creating Facebook Lead Ads
With Facebook Lead Ads, you can allow users to stay on the platform to submit your lead form. With this form of ads, you can avoid sending your prospects to external lead pages.Social Media Examiner’s Paul Ramondo has shared a three-step process to help you create Facebook Lead Ads.Ramondo says, “To learn how to create Facebook lead ads,... [Read more]
Optimizing and Updating Your Content for B2B Success [Podcast]
Searchmetrics has published a new podcast episode ‘Optimizing and Updating Your Content for B2B Success’ featuring Lillian Haase.Episode Overview: Most content requires some technical tweaks or edits after publication to truly maximize any content piece’s reach. SEO strategies and data acquisition are integral to these processes. Join... [Read more]
How to Use Instagram Tagging for More Exposure [Video]
When it comes to social media marketing, Facebook and Instagram are the leading platforms with growing audience. With an effective promotional strategy and techniques, you can grow your online sales.Social Media Examiner has published a new video ‘How to Use Instagram Tagging for More Exposure’ featuring Jenn Herman.The SME team says,... [Read more]
341Hosting Unlimited: 3 years of hosting for less than many charge for 1 #ad
341 (that is, Three for One) Hosting Unlimited offers you three years of hosting for a lower cost than many hosting companies charge for a single year. This isn't bargain basement second-class hosting either. Here's the first-class list of what they are offering: Host Unlimited Websites, Unlimited SSD-Optimized RAID Storage, Unlimited WordPress Installations, Unlimited Free SSL Certificates, Unmetered Bandwidth... [Read more]
How to Deal with Keyword Research During Pandemic
Effective keyword research helps you to find and focus right keywords for better search engine marketing. The SEO has changed in the wake of COVID-19 pandemic. To keep your search engine performance steady during these tough times, you need to cope with the search engine algorithm changes.Kozai’s Gary Hainsworth has published an article highlighting... [Read more]
‘The Role of Marketing in the All-Digital World’ Webinar July 14 [Webinar]
With the changing times and situation around the world, the ways in which marketing is done are also changing. Due to the COVID-19 pandemic, many more things are turning digital.Martech Today is hosting this webinar ‘The Role of Marketing in the All-Digital World’ on Tuesday, July 14, 2020 at 1.00 pm EDT.The Martech Today team says, “Marketers... [Read more]
Page Speed Optimization: Metrics, Tools, and How to Improve [Video]
MOZ has published a new Whiteboard Friday video titled ‘Page Speed Optimization: Metrics, Tools, and How to Improve’ featuring Britney Muller.Watch this video to learn how to optimize your site for Google and improve page speed.The MOZ team says, “Page speed has always been a crucial part of SEO work, and as more companies make... [Read more]
Bill Slawski on How Google Might Rank Image Search Results
Google continues to update its search engine algorithm for providing better search experience to its users. The recurring changes bring variation in how the search engine would rank your content.SEO by the Sea’s Bill Slawski has published an article titled ‘How Google Might Rank Image Search Results’.Slawski says, “As I was... [Read more]
Yoast’s Linguistic Approach to Creating High Ranking Content
Yoast SEO expert Fleur Heesen has published an article highlighting a linguistic approach to creating content that ranks.Heesen says, “Before we can go into the linguistic approach to SEO, we first have to understand what language is. Language consists of many different aspects. Think about it: we make speech sounds or write letters, which together... [Read more]
What’s The Best Time to Publish Your Blog Posts?
Blogging is a rewarding marketing tactic. By adjusting your content and your schedule with your audience priorities and interests in mind, you can get better results from your blogging efforts.Blogging Wizard’s Kim Lochery has an article highlighting the best time to publish your blog posts.Lochery says, “Timing is everything when it... [Read more]
Strategies to Increase Your Organic Traffic
Organic traffic is important for any website. Organic website traffic refers the users who visit your website from a search engine’s organic results.Ahrefs contributor Si Quan Ong has shared eleven ways to grow your organic traffic.Quan Ong says, “In this post, we’ll cover some simple content writing tips that have helped us achieve... [Read more]
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