Google has created analytics, publishing and advertising tools that can help you improve your marketing efforts. The Cognitive SEO contributor Andreea Sauciuc has put together a list of Google Marketing Tools you should know about. Saucius says, “Google is quite disputed be search marketers all over the world but we can all agree on one... [Read more]

The Facebook advertising programs give you an opportunity to reach out your target groups on this wide social network and improve your sales. A well-designed ad presents highly relevant and attention grabbing content that converts more customers. The Social Media Examiner contributor Luke Heinecke has shared four techniques to help you create... [Read more]

The QuickSprout team has published the ‘Website Security Guide’ to help marketers and webmasters develop secure websites. Lars Lofgren says, “Your website is at risk. I’m not saying this to try and scare you, but that’s the reality of the world we live in. More than 50,000 websites get hacked each day. You can’t have... [Read more]

AdWeek is hosting a webinar on ‘Invest in Lasting Influencer Relationships’ on Wednesday, March 20, 2019 at 1.00 pm ET. The AdWeek team says, “Influencer marketing is projected to hit over $10 billion in brand spend by the year 2020. As the playing field shifts due to social media algorithms, the rise of microinfluencers (and nanoinfluencers)... [Read more]

AdWeek is hosting a webinar on ‘The Changing Privacy Landscape’s Impact on Data-Driven Advertising’ on Tuesday, March 19, 2019 at 1.00 pm ET. The AdWeek team says, “From the California Consumer Protection Act (“CCPA”) to various proposals for both state and federal privacy laws, it is clear that the use of consumer data has become... [Read more]

The Social Media Today contributor Irfan Ahmed has shared an infographics featuring 10 video marketing statistics for 2019. Here are the major stats from the infographic: 85% of Internet users in the US watch online video content54% users want to watch more video content87% marketing professionals trust and see video as an effective marketing... [Read more]

An eMarketer report has predicted a significant growth in the social video ad spending. According to the report, the social video ad spend will grow 44% by 2021. The overall video ad spend is estimated to grow by 62.1% between 2019 and 2023. The eMarketer team says, ” Twitter’s US video ad revenues will pass $1 billion in 2021. And... [Read more]

Digital Marketing Depot is hosting a webinar on ‘5 Steps for Competing with Digital Goliaths’ on Tuesday, March 26 , 2019 at 1.00 pm EDT. The DMD team says, “Join our industry experts as they provide five steps to compete with these digital goliaths and build innovative, successful online brands. We’ll also share how Goliaths can ... [Read more]

The Yoast team has announced the launch of Yoast SEO 10.0 platform. Yoast SEO 10.0 is designed to help webmasters correctly analyze their blogs and websites for better search rankings. Yoast team says, “It’s been in production for many months, capped off with two months of beta testing, and now it’s finally here: Yoast SEO 10.0! Yoast... [Read more]

The RankRanger team has published a new podcast episode titled ‘Targeting Users, Staying Creative, & Building Team Harmony with Content Pillars’ featuring Carolyn Lyden. Listen to the podcast to discover following: Thinking about brand identity when setting up content pillarsHow to best target users with your content while keeping... [Read more]

HubSpot contributor Alex Birkett has shared a list of 15 best lead generation tools you should use in 2019. Birkett says, “Online lead generation is difficult. There’s no way around it. There are tons of companies competing for the attention of a finite group of website visitors, and the content marketing world is only getting noisier. So... [Read more]

Instagram has turned out to be one of the most used social media platforms with continuously rising user base. You can achieve desired ROI by using this platform for promotion and marketing. Jeff Bullas has shared seven Instagram tools that can help you grow your Instagram marketing efforts. Bullas says, “we’ve put together a list of... [Read more]

To get your websites indexed in the search engines you need to follow their algorithms and also submit your site and page urls to the search engines. The Search Engine Journal contributor John Mcalpin has shared a useful guide to help you submit your websites and pages to the search engines. Mcalpin says, “Knowing how to submit websites... [Read more]

Google has announced the the ‘Google Shopping Ads’ will appear in Google Images search results. According to a Search Engine Journal report, Google has made the Google Images “a default placement option” for the Google shopping ads. Matt Southern has published the full email that Google sent its advertisers. The... [Read more]

The Search Engine Journal team is hosting a webinar on ‘Content Massacre: Why & How You Must Improve or Remove Your Old Content’ on Wednesday, March 27, 2019 at 2:00 pm ET. The SEJ team says, “In this session, you will learn: A repeatable process for auditing and evaluating your existing content. We’ll tell you how to find out... [Read more]

Authentic email newsletters help you create a long-lasting connection with your prospects and customers. You can also use newsletters to get more sales done. Creating a good newsletter requires you to select the right niche and supply the best content in that domain. The MarketingProfs contributor Chris Gillespie has shared four ways to help... [Read more]

Getting more and more people to visit your websites is something you want to do so that you can convert those visitors into customers. The MarketingProfs contributor Stefan Debois has shared five unconventional ways to help you attract more visitors to your sites. Debois says, “Via the World Wide Web, you can potentially reach millions... [Read more]

MarketingProfs is hosting a webinar on ‘Ssing Conversational Marketing to Reel in More Leads’ on Thursday, March 21, 2019 at 2:00 pm ET. The MarketingProfs team says, “By the time they arrive on your site, your prospects have already conducted searches, analyzed product reviews, and maybe even *gasp* checked out some of your competitors. Engaging... [Read more]

The Social Media Examiner team has published a new podcast episode titled ‘How to Create Long-Form Videos That Sell’. SME team says, “Want to improve your video marketing? Wondering how to make marketing videos that people enjoy watching? To explore how to create long-form video that sells, I interview Daniel Harmon, the chief... [Read more]

The Stone Temple team has published a new video titled ‘Social Media Can Your Brand SEO’. Stone Temple team says, “Can the way people talk about your brand online actually affect the things Google will rank you for? In this episode of the award-winning Here’s Why digital marketing video series, Mark Traphagen explains how... [Read more]