Tech Alone Can’t Align Content Planning - IM NewsWatch, October 30, 2023

October 30th, 2023 at 8:00 am EST


 

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How to Boost SERP Rankings: The Role of Topic Clusters & Pillar Pages, November 2 [Webinar]

The world of SEO and content marketing moves fast. To stay competitive and maintain top rankings for your content, you have to keep up with the latest strategies and signals search engines value most. Content Marketing Institute is hosting a webinar ‘How to Boost SERP Rankings: The Role of Topic Clusters & Pillar Pages’ on Thursday,... [Read more]

Everything You Need to Know about SERP Volatility

SERP volatility is the degree of fluctuation in search engine rankings. It refers to the changes and fluctuations in search engine rankings over a period of time Search Engine Journal contributor Winston Burton has published an article explaining SERP Volatility. He says, “There are a bunch of different tools to measure SERP volatility, which... [Read more]

Drive Foot Traffic With Pinterest: Better Measurement and Attribution, November 7 [Webinar]

Pinterest is a haven for visual purchase planners, making it an ideal place to reach consumers in the mood to spend. But there are some platform-specific best practices of which marketers might not be aware. Adweek is hosting a webinar ‘Drive Foot Traffic With Pinterest: Better Measurement and Attribution’ on Tuesday, November 7, 2023, at... [Read more]

The Simpler Traffic method; more traffic than Mr Beast #ad

According to a well-known website traffic estimation tool: ➤ Alex Hormozi’s Website Gets 10,500 visitors per month and he has 1.9 million Instagram followers driving traffic to it. ➤ Kim Kardashian’s Website Gets 20,600 visitors per month and she has 364 million Instagram followers for traffic. ➤ Mr. Beast’s Website Gets 63,500 visitors... [Read more]

Optimizing for TikTok Search: How to Reach a Larger Audience [Podcast]

TikTok SEO is the process of optimizing your content to increase its visibility in search results. The goal is to rank your videos at the top of the app’s search results. Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Optimizing for TikTok Search: How to Reach a Larger Audience’ featuring... [Read more]

Tech Alone Can’t Align Content Planning [Video]

Content planning is the process of organizing content creation to achieve specific goals. It involves identifying the target audience, conducting research, choosing the type of content, etc. Content Marketing Institute has published a new video ‘Tech Alone Can’t Align Content Planning’. The CMI team says, “The content marketing news... [Read more]

How to Build Remarkable Products to Grow Your Business [Podcast]

Copyblogger has published the latest podcast episode ‘How to Build Remarkable Products to Grow Your Business’ featuring Ramit Sethi. The Copyblogger team says, “Tim Stoddart had the opportunity to speak with entrepreneur, New York Times bestselling author, and founder of iwillteachyoutoberich.com, Ramit Sethi. Tim and Ramit dig... [Read more]

Chronos: Set and Forget Online Marketing System #ad

Fergal Downes and associates are releasing Chronos. Set it up once and never touch it again; 100% beginner friendly: no tech skills or experience needed; Backed by Downes, a top 10% marketer... [Read more]

SEO Auditing Success [Video]

An SEO audit is a process that evaluates how well a website is optimized for search engines. It identifies errors that can prevent a site from ranking well and opportunities that can help it gain more visibility. MOZ has published the latest episode of the Whiteboard Friday video ‘SEO Auditing Success’ featuring Aleyda Solis. The MOZ team... [Read more]

Humans Using AI Outperform Humans without AI by a LOT [Video]

Neil Patel has published a new video ‘Humans Using AI Outperform Humans without AI by a LOT’ featuring a case on how people are using AI. . He says, “The advent and widespread adoption of artificial intelligence (AI) have dramatically reshaped the landscape of human performance in various domains. One prominent aspect of this transformation... [Read more]

Does Google Think Your Website Is Spam? [Answered]

HubSpot contributor Rebecca Churt has published an article answering the question ‘Does Google Think Your Website Is Spam?‘. She says, “If you have concerns about your website being considered spammy, here is helpful information to know when optimizing your website. As you read through these items, ask yourself, “Do I or has... [Read more]

The 22k Low-Competition Affiliate Blueprint by Anthony Mancuso #ad

The 22k Low-Competition Affiliate Blueprint was just released by Anthony Mancuso, an acknowledged super-affiliate, It’s training in how to set up marketing websites in micro-niches that will continue to bring in revenue for years to come without ongoing maintenance being needed. This is a good time to get started in this since the holiday season... [Read more]

Emergency SEO: How To Recover When SERP Rankings Suddenly Drop, November 15 [Webinar]

With constantly evolving search algorithms and user behaviors, fluctuating search rankings are a common occurrence in the world of SEO. Search Engine Journal is hosting a webinar ‘Emergency SEO: How To Recover When SERP Rankings Suddenly Drop’ on Wednesday, November 15, 2023, at 2.00 pm ET. The SEJ team says, “Join us... [Read more]

Level Up Your Customer Recommendations, November 16 [Webinar]

In the age of personalization, marketers know that building a powerful recommendation engine makes for more engaged customers. Adweek is hosting a webinar ‘Level Up Your Customer Recommendations: How Foursquare and Atmosfy Transformed the Discovery App’ on Thursday, November 16, 2023, at 1.00 pm EST. The Adweek team says, “Unpack their... [Read more]

The Complete Guide to AI Algorithms [Guide]

AI algorithms are instructions that enable machines to analyze data, perform tasks, and make decisions. It’s a subset of machine learning that tells computers to learn and operate independently. HubSpot has published ‘The Complete Guide to AI Algorithms‘. Harshit Baluja says, “AI algorithms work this way — they identify the patterns,... [Read more]

MAVAS: 150,000 AI prompts for 100s of marketing tasks #ad

Dr. Amit Pareek (the creator, along with his brother, Atul Pareek) say it is the 𝐖𝐨𝐫𝐥𝐝'𝐬 𝐅𝐢𝐫𝐬𝐭 and 𝐌𝐨𝐬𝐭 𝐏𝐨𝐰𝐞𝐫𝐟𝐮𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐕𝐢𝐫𝐭𝐮𝐚𝐥 𝐀𝐬𝐬𝐢𝐬𝐭𝐚𝐧𝐭. It can a𝐮𝐭𝐨𝐦𝐚𝐭𝐞 e𝐞𝐫𝐲𝐭𝐡𝐢𝐧𝐠 𝐢𝐧 y𝐨𝐮𝐫 m𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 a𝐧𝐝 t𝐫𝐢𝐦 𝐘𝐨𝐮𝐫 w𝐨𝐫𝐤𝐥𝐨𝐚𝐝 & expenses big time... [Read more]

How to Make Your Podcast More Popular [Video]

Podcasts are an effective marketing tool because they can help brands reach a niche audience. Promoting a podcast is essential to grow your audience. Neil Patel has published a new video ‘How to Make Your Podcast More Popular’ sharing useful tips to promote your podcasts. He says, “Creating and maintaining a popular podcast... [Read more]

How to Scale Your Marketing Agency [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Scale Your Marketing Agency’ featuring Jake Baadsgaard. The SME team says, “Want to grow your agency? Looking for a proven strategy for growing a multi-million-dollar agency? Learn how one agency owner grew to $25M in revenue.” Social... [Read more]

Can Adobe’s Content Credentials Conquer Deepfakes? [Video]

Content Marketing Institute has published a new video ‘Can Adobe’s Content Credentials Conquer Deepfakes?’. The CMI team says, “The content marketing news you need to lead in 5 minutes, from Content Marketing Institute’s Robert Rose. Adobe has announced the launch of Content Credentials, a capability that displays the provenance... [Read more]

Voice2Content: Speak the word and grow your business #ad

Voice2Content is a new cutting-edge tool that allows you to effortlessly transform voice prompts into captivating marketing content using AI. With this innovative solution, you can create a wide range of content formats, including articles, ads, social media posts, and more, all with a single voice command.... [Read more]

2023 Marketing Data Impact Report [Report]

Marketing data can come from various sources, such as: Social media, Customer feedback, Website analytics, and Transactional data. Digital Marketing Depot has published the ‘2023 Marketing Data Impact Report’. The DMD team says, “Marketers are under pressure to meet their 2023 goals and prove the value of their efforts. Over 320 B2B... [Read more]

Become a Data Champion By Mastering Marketing Analytics Automation, November 9 [Webinar]

Today, actionable data is key. Yet, drowning in a sea of information from various sources can be overwhelming. Digital Marketing Depot is hosting a webinar ‘Become a Data Champion By Mastering Marketing Analytics Automation’ on Thursday, November 9, 2023, at 1.00 pm EDT. The DMD team says, “Automation can elevate your marketing game... [Read more]

How to train your SEO team [Podcast]

The latest The SERP’s Up SEO podcast episode is titled ‘How to train your SEO team’. The WIX SEO Hub team says, “How do you get and keep your SEO team up to speed? Where do you even start when training an SEO team? What tactics should you follow when building a strong SEO training program? Take your team to the next level as... [Read more]

X Turns To Google To Sell Ads [Video]

Neil Patel has published a new video ‘X Turns To Google To Sell Ads’ sharing useful tips to measurecontent marketing ROI. He says, “In today’s digital age, advertising is a cornerstone of business success, and companies are constantly seeking innovative ways to reach their target audiences. As the digital advertising... [Read more]

2023 Survey Review: State Of Marketing Data Standards In The AI Era, November 8 [Webinar]

Claravine and Advertiser Perceptions surveyed 140 marketers and agencies to better understand the impact of data standards on marketing data, and they’re ready to present their findings. Search Engine Journal is hosting a webinar ‘2023 Survey Review: State Of Marketing Data Standards In The AI Era’ on Wednesday, November 1, 2023,... [Read more]

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