Strategies to Improve Website Copywriting - IM NewsWatch, January 3, 2024

January 3rd, 2024 at 5:44 am EDT
Internet Marketing NewsWatch
Wednesday, January 3, 2024

10 AI Predictions That Will Completely Change Life In 2024 [Podcast]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ’10 AI Predictions That Will Completely Change Life In 2024′. The HubSpot team says, “Kipp and Kieran dive into 2024 predictions for tech giants, and anticipate the revolutionary Apple Vision Pro. Learn more insights on early adoption, the impact... [Read more]

Strategies to Improve Website Copywriting

Website copywriting is the process of writing digital content for a website, including landing pages, product pages, and blog posts. The goal of website copywriting is to keep visitors engaged and lead them to take actions that are meaningful to them. HubSpot contributor Martina Bretous has published an article featuring 11 expert tips to increase... [Read more]

Your Guide to Becoming A Ghostwriter

A ghostwriter is a freelance writer who is hired to write content that is credited to someone else. Ghostwriters can write various works, including nonfiction books, public speeches, online content, and book proposals. Copyblogger contributor Megan Mahoney has published an article on how to become a ghostwriter. She says, “In this post, you’ll... [Read more]

Monetize Amazon’s Reviews System with Amplify #ad

The Amplify system is being launched today. Let’s face it, every day a new AI product is released. And marketers who don’t quickly take advantage of a good AI tool are going to be left behind. Chat GTP, Bard, Perplexity AI, and Anthropic are just a few of the heavy-hitters of AI. Now Venkata Ramana has found a way to use AI to get world’s... [Read more]

SEJ Highlights Three Pillars Of Content Marketing Strategy

A content marketing strategy is a plan for creating and distributing content to attract and influence a target audience. It answers questions like who the content is for, what type of content will be created, and where it will be distributed. Search Engine Journal contributor Robert Rose has published an article featuring three pillars of content marketing... [Read more]

Are Homepages The Most Important To Google? [Answered]

A website’s homepage is important because it’s the first page visitors see when they navigate to the site. It’s also the page that receives the most views. Search Engine Journal contributor Roger Montti has published an article answering the question ‘Are Homepages The Most Important To Google?’. He says, “The home... [Read more]

Content Marketing Career & Salary 2024 Outlook [Report]

Content Marketing Institute has released a new report titled ‘Content Marketing Career & Salary 2024 Outlook’. The CMI team says, “How much do content marketers make? How is AI affecting careers and compensation? What steps should marketers take to future-proof their skills? The Content Marketing Institute undertook its second... [Read more]

FaceSwap Holiday Special; change any face on any video #ad

FaceSwap uses powerful AI technology that enables you to change any face on any video or image (newly created & pre-existing), opening the door to unlimited actors, real, animated, and even toons - for your videos and images.... [Read more]

Here’s How To (Really) Learn To Write [Podcast]

Copywriting is a content production strategy that aims to persuade readers to take a specific action. It’s a critical component of many marketing efforts, including landing page optimization and social media marketing. Copyblogger has published the latest podcast episode ‘Here’s How To (Really) Learn To Write’ featuring Ethan Brooks... [Read more]

Three Ways Marketers Bring Sales Content to Life With Digital Rooms, January 18 [Webinar]

By 2026, 30% of B2B buying interactions will happen in Digital Rooms, according to Gartner. Discover how these deal-specific, buyer-centric microsites can improve your product launches, bring sales content to life, and foster deeper customer and analyst relationships. MarketingProfs is hosting a webinar ‘Three Ways Marketers Bring Sales Content... [Read more]

Search Engine Land’s Top 10 PPC Expert Columns

Pay-per-click (PPC) advertising is a type of internet marketing that allows businesses to pay a fee each time someone clicks on their ad. PPC is important because it provides businesses with real-time control over their ad spend, ad targeting, and ad copy. This allows businesses to optimize ad performance to improve returns. Search Engine Land contributor... [Read more]

AI Funnels Workshop: Funnel creation service for self, clients #ad

>AIFunnels was created based on this fact: Almost every successful online business owner you have heard of owns at least one funnel. This is the secret of many top marketers like Russell Brunson, Tony Robbins, Dean Graziosi, Anik Singal, Robby Blanchard, Paul Ponna, Todd Gross & So Many Others ...... [Read more]

2024 Trends in Digital Marketing [Podcast]

The latest Digital Marketing Institute podcast is titled ‘2024 Trends in Digital Marketing’. Will Francis says, “Yes – it’s that time. For our most popular podcast of the year! We’ve asked 6 of our experts what they’re looking out for in 2024 in digital marketing. AI is of course the main focus, but we get to... [Read more]

Four Constraints That Fuel Deeper Creative Output [Podcast]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Four Constraints That Fuel Deeper Creative Output’ featuring Andrew Davis. The SME team says, “Is overwhelm stopping you from making progress on a new idea? Are you looking for a way to unleash your creativity and move quickly toward your... [Read more]

How Artificial Intelligence Is Impacting SEO [Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘How Artificial Intelligence Is Impacting SEO’ featuring Chris Rodgers. George B. Thomas says, “In fact, explains SEO specialist Chris Rodgers, a lot of what AI does for SEO isn’t all that new. “With ChatGPT, all of a sudden everyone is like, ‘AI... [Read more]

TrendsHunter AI builds curated AI news sites #ad

TrendsHunter AI lets you harness the power of viral content with content curation technology and share it with your subscribers and push your offers along with the news.... [Read more]

What is the secret to writing high-performing content online? [Podcast]

Copyblogger has published the latest podcast episode ‘What is the secret to writing high-performing content online?’ featuring Nicolas Cole. The Copyblogger team says, “In this throwback episode of the Copyblogger Podcast, Tim interviews Nicolas Cole about the secrets of writing high-performing online content.” What is the secret... [Read more]

How to Increase Your Content Maturity Level and Prove ROI [On Demand Webinar]

Content Marketing Institute’s webinar ‘How to Increase Your Content Maturity Level and Prove ROI’ is available on demand. The CMI team says, “In this presentation, we’ll show you how your healthcare organization can increase the maturity of its content strategy, meet organizational goals and ensure its content marketing program... [Read more]

10 Content Marketing Institute Articles from 2023

The Content Marketing Institute (CMI) is a global organization that provides education and training in content marketing. CMI’s mission is to advance the practice of content marketing through online education and in-person and digital events. The CMI contributor Kim Moutsos has published an article featuring 10 popular articles published by Content... [Read more]

2024 AI Trends for Digital Marketing [White Paper]

As we look ahead to 2024, there are several emerging digital marketing trends that marketers should keep an eye on to stay ahead of the game – none bigger than Artificial Intelligence. Digital Marketing Depot has published a new white paper titled ‘2024 AI Trends for Digital Marketing’. The DMD team says, “In this white paper, MoreVisibility highlights... [Read more]

What Entrepreneurs Can Learn From Native Deodorant [Video]

HubSpot has published a new video ‘What Entrepreneurs Can Learn From Native Deodorant’. The HubSpot team says, “This video explores how Native leveraged a simple consumer frustration into a multi-million dollar business, offering invaluable lessons for marketers and SMBs. Discover the strategies behind effective brand... [Read more]

We Filmed 131 Episodes In 1 Year… Was It Worth It? [Podcast]

HubSpot has published the latest episode of ‘We Filmed 131 Episodes In 1 Year… Was It Worth It?’. The HubSpot team says, “Shaan Puri ( / shaanvp ) and Sam Parr ( / thesamparr ) look back at 2023 and the nine new philosophies they’ve picked up after 131 episodes of MFM. “ https://www.youtube.com/watch?v=0-_DpXtdCT0       HubSpot  [Read more]

Do-it-yourself SEO Tips for You

Search engine optimization (SEO) is a set of techniques that improve a website’s ranking in search engine results. Practical Ecommerce contributor Ann Smarty has published an article featuring 10 do-it-yourself SEO tips to save money. She says, “Here are my top 10 do-it-yourself SEO tips, including related ChatGPT prompts. 1. Research Keywords Keyword... [Read more]

Scale Your Campaigns Without Sacrificing Creativity, January 25 [Webinar]

In the face of current economic headwinds and tightened budgets, bold ideas often take a hit—even as marketers are urged to scale their efforts. Adweek is hosting a webinar ‘Scale Your Campaigns Without Sacrificing Creativity’ on Thursday, January 25, 2023, at 1.00 pm EST. The Adweek team says, “Unlock proven strategies for scaling... [Read more]

Did Google Just Kill Email Marketing? [Podcast]

HubSpot has published the latest ‘Marketing Against The Grain’ podcast episode ‘Did Google Just Kill Email Marketing?’. The HubSpot team says, “We can’t have nice things. We’ve abused email to death. Kipp and Kieran dive into the impending email policy changes affecting Gmail and Yahoo users. Learn more on how... [Read more]


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