Google Data Studio is Google’s free reporting and data visualization tool. It helps you to get data from 12 different sources and lets you understand it in a easy-to-read report. WebFX contributor Austin Stouffer has shared nine benefits of using Google Data Studio in your marketing. Stouffer says, “Data Studio comes with several... [Read more]

Data is the key element in today’s marketing tasks. Correct analysis and understanding of your customer requirements and their behavior can help you to make right marketing decisions. Google Marketing team has published a new guide ‘Linking analytics and ads: The solution to today’s marketing challenges’ to help you improve... [Read more]

Visual content has been a huge part of the web for several years now. Images and other graphical content add more value to your web surfing experience and play a pivotal role in attracting the search engines. In your marketing you can use images to build brand recognition and acquire natural links to your website. Search Engine Journal contributor... [Read more]

If you are in business (or want to be) to help other businesses build a profitable online presence, there is a new done-for-you package of digital assets to let you build a new consultant offering, starting from scratch or adding it to your current capabilities. Actually, as you will see, these tools will be a big help in managing your own website and... [Read more]

Search Engine Marketing is one of the most important marketing channels to generate web traffic. And as we know, Google is the leading player when it comes to search. So if you are able to get into how the search engine acts, you could boost your business growth. Exposure Ninja’s Mike Curley has published a new podcast episode ‘How... [Read more]

Social media has come out as the most important aspects of digital marketing. It provides incredible benefits that help businesses to reach millions of customers worldwide. This cost effective marketing channel helps you to improve your brand awareness, engage your target audience and improve customer loyalty. HubSpot contributor Rebecca White... [Read more]

Google recently hosted a product summit version of the Webmaster Conference in Mountain View, California. This event was designed to facilitate an open dialog between the webmaster and SEO community and Search product teams. Manchester based SEO strategies Kieron Hughes attended the event. He has shared some useful insights from Google’s Webmaster... [Read more]

Create A 6-Figure “Unhustled” Business While Still Having a Life Sean Donahoe has been coaching a private group of students for the last year in his “6-Figure Freedom” program. In this coaching, Donahoe has shown his students how they can create a genuine 6-Figure business without: • paid ads, • complex funnels, • experience •... [Read more]

Continuous education can help you to improve your social media marketing knowledge graph and scale newer heights in your marketing activities. HubSpot contributor Kayla Carmicheal has shared an article highlighting 15 courses on social media marketing. Carmicheal says, “One of my favorite things to do in my free time (besides binge reality... [Read more]

Today, video and podcast publishing have become one of the most innovative strategies undertaken by companies to communicate with their prospects and customers. These two tools allow you to deliver interesting content to your audience and stay connected with them. MOZ team has published a new video ‘Finding Ideas for a Video Series or Podcast’... [Read more]

With the rise of Internet-connected mobile devices, today’s businesses have increased flexibility in terms of executing tasks from anywhere. With the help of different applications (apps) you can perform different tasks smoothly with your mobile phones. SmartCompany team has published a new e-book entitled ‘Make Your Business More Mobile’... [Read more]

Mailvio is a new full-service autoresponder with sophisticated automation, developed by Kyvio.com, under the leadership of Neil Napier and Simon Warner. You may be familiar with other well-known autoresponders, such as Constant Contact, Aweber and GetResponse. Mailvio is similar, but, being just designed, it brings some advantages, while being competitively... [Read more]

Cyber Week refers to the week leading up to Black Friday and lasts until the following Monday (Cyber Monday). Cyber Week is the time you should reach out your Christmas shoppers who are looking for a a bargain. Koonzai contributor Steve Harris has shared eight paid advertising tips to improve your sales during the Cyber Week.  [Read more]

BERT (Bidirectional Encoder Representations from Transformers) is a Natural Language Processing (NLP) model that helps Google understand language better in order to serve more relevant results. BERT will play a significant role in improving conversational search. According to Search Engine Journal, BERT will impact 10% of search queries including... [Read more]

Google’s maximize conversions ad strategy automatically sets bids to help get the most conversions for your campaign while spending your budget. According to Google, “it uses advanced machine learning to automatically optimize bids and offers auction-time bidding capabilities that tailor bids for each and every auction”. Seer... [Read more]

Some new marketers may not be aware of the power of Google AdWords, Google's pay per click service for marketers. For many years, marketers have used AdWords to place ads in the Google search results and on websites that have signed up with Google to display these ads... [Read more]

Social listening is the process of learning what people are saying about your brand or industry. It is an important tool for determining an effective social media strategy. With social listening you can make your products and services the way your customers want. MarketingProfs is hosting a webinar on ‘Using Social Listening in Your... [Read more]

Amazon Advertising, launched in 2018, is a search advertising solution for Amazon vendors. It is similar to pay-per-click ads on Google. Here, sellers only pay when shoppers click on ads. With a carefully designed advertisements you can make more sales on Amazon. MarketingProfs contributor Kerry O’Shea Gorgone has published a new podcast... [Read more]

Organic link building has remained a top marketing priority for every marketer. Natural links help you in attracting search engines and achieving placements in the search result pages. Search Engine Journal contributor Danny Goodwin has published a new podcast episode ‘Paid Links, Top Tools, Cheap Link Building Ideas & More’ featuring... [Read more]

New software, called Speaq Video Software, was released earlier this week by Brad Stephens. It automates the creation of marketing videos. It's available for a very short launch period, starting Monday and ending today. During this launch, you have a choice of making videos for your own websites or, for just $2.95 more, receiving an agency license so you can sell videos you create to clients. In fact, you can let clients build their own videos. Either way, you can charge a fee to your clients... [Read more]