A well-planned FAQ page helps your website visitors to get answers to their most common questions. It also helps your site in terms of SEO. MOZ contributor Ann Smarty has shared a detailed article on creating a useful and well-optimized FAQ page for your websites. She says, “I did a very detailed article on question research for Moz. It lists... [Read more]

Different Google search operators which are made of one or more characters are used in a search to add more specificity and focus to a query. Siege Media contributor Karlie Kramer has shared a list of 39 Google Search operators that are important for content marketers. Kramer says, “If you’re new to search operators, you’ll first want to... [Read more]

By building effective Google advertisements, you can grow the chances of conversions. PPC Hero contributor Khushboo Aulakh has shared an article highlighting two ways to find missing search terms for Google ads. She says, ” Google Ads reduced visibility for search terms in September. Most advertisers are reporting a 20% drop in the number of... [Read more]

CPA Boss was just released by Team Black Belt. This new product contains both CPA software to help you create effective CPA offers and a proven traffic system to send traffic to your CPA offers. Using the new tools in CPA Boss, you can: ➤ Start your CPA marketing without spending anything as a start-up budget ➤ Easily discover unsaturated CPA... [Read more]

Content Marketing Institute’s Susan Moeller has published the ‘Guide to Instagram Features: Stories, Feed, IGTV, Reels’. This comprehensive guide will help you to understand the Instagram features and use them efficiently for your marketing. Moeller says, “I also will discuss content marketing strategies for each and suggest... [Read more]

Social Media Examiner has published a new video ‘How Much Should You Spend on Facebook Ads? Budgeting Steps’ to help you plan and make most from your Facebook advertising efforts. The SME team says, “Trying to lock the budget for your Facebook ads? Need some ad spend wisdom? Facebook advertising expert Allie Bloyd walks you through... [Read more]

The engagement rate of Instagram varies from industry-to-industry. According to the HubSpot’s Instagram Engagement Report, posts on the platform generate 23% more engagement than Facebook. HubSpot contributor Flori Needle has shared a nine-step guide to help you improve your Instagram engagement. She says, “There is debate among marketers... [Read more]

Ignite Visibility is hosting a webinar ‘Rank #1 In 2021’ on Wednesday, October 14 at 11.00 am PT. Key speakers of this webinar include John Lincoln CEO, Author & Industry Speaker, Fernando Angulo Head of Communications, SEMRush, and Jen Cornwell, SEO Digital Strategist. You will learn the following from the webinar: Get your foundation... [Read more]

Link building is an essential process to strengthen your SEO performance. Search Engine Journal is hosting a webinar ‘How We Built 600+ Links in 30 Days & You Can, Too’ on Wednesday, October 14, 2020, at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Kevin Rowe, CEO at PureLinq, shares how he set up a link building... [Read more]

Real-time marketing refers to the process of marketing in real, or near, real-time. With this form of marketing, you can approach and sell to your prospects in real-time. HubSpot contributor Rebecca Riserbato has published a short guide on Real-Time Marketing. She says, “Real-time marketing helps you provide relevant messaging that is tailored... [Read more]

The holiday season is fast approaching. You need to start working on the campaigns to earn more sales this year. eMarketer is hosting a webinar ‘Unwrap Social Advertising Success for Holiday 2020’ on Wednesday, October 14, 2020, at 2.00 pm ET. The eMarketer team says, “eMarketer is pleased to moderate a Tech-Talk Webinar featuring Smartly.io’s... [Read more]

Content marketing continues to evolve every year. With new platforms and technologies, we get newer ways to reach our audience and expand. Content Marketing Institute’s Ann Gynn has shared a comprehensive guide to content marketing in 2021. She says, “We asked this year’s Content Marketing World presenters for their top 2021 predictions.... [Read more]

Duct Tape Marketing Founder, John Jantsch is hosting a virtual workshop ‘Grow your practice and profits faster offering Facebook and Google Ads services’ on Wednesday, October 14 at 9.00 am CT. Workshop Announcment Whether you’re just testing the waters or ready to scale with Facebook and Google ads, figuring out how to sell, manage, and... [Read more]

Neil Patel has published a video ‘Top-Performing Content Types for YouTube (The MASTER LIST)’ as a part of his YouTube Unlocked series. Patel says, “Today’s another day of YouTube Unlocked, where we teach you how to go from 0 to 100,000 subscribers on YouTube. And today’s lesson is about content types”. Watch the... [Read more]

Portent contributor Timothy Johnson has shared a step-by-step guide to help you set right budget for your PPC campaigns. He says, “Depending on how advanced you are with tools like Google’s Keyword Planner, Google Analytics, and digital marketing in general, the short answer may be: Define your SMART business goals for PPC Evaluate past performance... [Read more]

By developing a large follower base on YouTube, you can give a boost to your business. With quality video content and effective communication, you can achieve this. Social Media Examiner’s new podcast ‘Growing on YouTube: How to Develop a Loyal Following’ features some useful tips on this. The SME team says, “Want to develop... [Read more]

Social Media Examiner has published a new video ‘Facebook Group Changes: What Marketers Need to Know’ featuring Jeff Sieh and Grace Duffy. The SME team says, “Explore new Facebook Group management and conversation tools with special guest, Dana Malstaff; this week on the Social Media Marketing Talk Show with Jeff Sieh and Grace Duffy”. Watch... [Read more]

A pillar page is a page that serves as an anchor for a cluster of related topics (i.e., a topic cluster). Posts related to one of these topics are all ultimately linked to the associated pillar page, as well as being linked to each other. Pillar pages and topic clusters are at the heart of modern SEO. Their importance arises from the growing importance... [Read more]

Connecting with your target audience should be the motto of your advertisements. By doing that you can influence them and get closer to them. MetricTheory contributor Maylin Fuentes has shared a three-step formula to help you test your ad copies during the COVID-19 pandemic. She says, “Here are some things to consider as you navigate ad copy testing... [Read more]