Social media platforms play a pivotal role in discovering what people want and how they wish to be treated. Sprout Social’s Brent Barnhart has published some useful tips on using social listening to improve your marketing messaging. He says, “In this guide, we’ll highlight how to use social listening for marketing messaging to make sure... [Read more]

Marketing Week is hosting a webinar ‘The key customer engagement trends of 2021, and how successful brands are adapting’ on Thursday, March 4, 2021. The MW team says, “Companies that excel at customer engagement see higher customer lifetime value and lower customer acquisition costs, resulting in long-term, capital-efficient business... [Read more]

Sprout Social has published a new cheat sheet called ‘Social Media Video Metrics & Ideas’. The Sprout Social team says, “If you’re optimizing your current video content strategy or even starting from scratch, you should be able to answer the following questions: What do you want your videos to accomplish? What stories can you... [Read more]

Jeanne Kolenda just released GMB Posting Magic, her method for working with local clients to earn consistent, repeat income. And she says it is all on auto-pilot. She helps them with Google my Business (GMB). Many have never heard of it, but she shows them how it can increase their business in their home town dramatically. When they understand they... [Read more]

MarketingProfs has published a new guide called ‘2021 Best Practices for Busy Marketers’ to help marketers improve their marketing performance. The MarketingProfs team says, “You’re an expert on your brand. Oh, and social. Digital. Print. Email. Content marketing. Events. See what we’re getting at here? It’s no wonder... [Read more]

By choosing the right keywords for your SEO campaigns, you can continue to grow your search traffic resulting in better business. Adam Riemer has shared some useful tips to help you improve your Google search rankings. He says, “This post will teach you one of my favorite SEO tips. I use this for clients and affiliates that want to show up for... [Read more]

The images on your website can help you to drive more organic search traffic. Image SEO is as important as optimizing your website text. Bruce Clay has published a comprehensive article on improving Google image search ranking. He says, “If you can optimize it, you should. And images are no exception. The images on your website represent another... [Read more]

Building a reliable income online isn’t actually difficult, it’s simply a process with logical steps that need to be followed. If you are looking for reliable guidance about building a business online, onn that is not a flash in the pan, check out Marketing and Affiliate Training 1. In it, long-time online marketer Matt Garrett is sharing... [Read more]

Infinum Inc. contributor Mirna Hari has published an article on Google Analytics titled ‘A Google Analytics Love Affair’. She says, “Many love stories happen spontaneously; or even accidentally. But some start with a meticulously planned strategy. This particular strategy included asking a boy out using Google Analytics, or more precisely,... [Read more]

Social Media Examiner has published a new podcast episode ‘Instagram Reels Strategy: What Marketers Need to Know’. Michael Stelzner says, “Want to do more with Instagram Reels? Wondering how to enhance your Reels content? You’ll discover a strategy to promote your products and services using Instagram Reels. The last few years have... [Read more]

Social Media Examiner has published a new video ‘Pinterest Analytics: How to Improve Your Pinterest Performance’ featuring Jennifer Priest. The SME team says, “Want better results from your Pinterest content? Wondering how to analyze your pins? Pinterest expert Jennifer Priest explains how to use Pinterest Analytics to analyze your... [Read more]

AffiliShopr is an all-in-one eCom affiliate store builder that solves the biggest problem Amazon affiliates have, no access to the Amazon API. Recently, Amazon changed the rules for affiliates. They now require that you make 3 sales before you can get access to their API... [Read more]

Merkle’s Jason Kim has shared six tips to optimize promotional strategy in 2021. He says, “To offset the volatility of the disruptive months we experienced last year (and are still experiencing), marketers must create compelling promotional strategies to maximize sales. Here are six suggestions that can effectively help marketers optimize... [Read more]

Quick Sprout has listed the top 7 best WordPress web hosts for the year 2021. Lars Lofgren says, “We’ve gone through all the hosts and ranked the best options available for WordPress—including providers WordPress itself recommends. (If you need it, there’s more on how WordPress hosting works later in this post.) The Top 7 Best WordPress... [Read more]

In May 2021, Google is going to announce the page experience update with an emphasis on user experience in search rankings. Vertical Leap’s Kerry Dye has shared some useful tips to help you prepare for page experience and Core Web Vitals. She says, “In this article, we look at all the latest news related to page experience and Core Web Vitals... [Read more]

Unlike other platforms, VideoMan has a lot of benefits specially tailored specifically for marketing videos. They call it "Next-Gen Video Hosting Technology". The essence of its uniqueness is that it offers video creation tools in addition to video hosting.... [Read more]

Search engine result pages (SERPs) are web pages that search engines, such as Google, show in response to a user’s search query. By achieving visibility in the SERPs, you can give your business a competitive edge. See Interactive’s Leah Hillegas has published a comprehensive article on SERPs. She says, “SERPs are primarily made of both... [Read more]

MOZ contributor AbdulGaniy Shehu has published an article highlighting seven emerging technologies in SEO and their applications. He says, “If you want to scale your SEO processes in 2021 and beyond, you should watch out for these technologies, and start implementing them in your business right away. 1. Natural Language Processing (NLP) In December... [Read more]

Social Media Examiner has published a new video ‘New Facebook Ads Data, Topic Exclusion Controls, Account Quality Dashboard, and More’. Explore Facebook ad changes with Michael Stelzner and Facebook ads expert, Amanda Bond. Social Media Examiner  [Read more]

Victory Akpos has just released 'Instant ProfitStores', which they describe as "a brand new cloud-based affiliate store-builder app that automatically adds 50 of the hottest products from Walmart, BestBuy, AliExpress, eBay, and Amazon to a ‘done for you’ E-commerce Affiliate Store that’s proven to get results and convert."... [Read more]

Search Engine Journal is hosting a webinar ‘How We Increased Organic Traffic by 400% with Automation’ on Wednesday, March 10, 2021 at 2.00 pm ET. The SEJ team says, “Want to learn how to increase your ecommerce site’s organic traffic up to 400% and your conversion rate up to 75%? Register now for the next sponsored Search Engine... [Read more]

Search Engine Journal has published a new podcast episode ‘Importance of Understanding Your Audience’ featuring Chris Brogan and Brian Clark. Brent Csutoras says, “Chris Brogan and Brian Clark both join SEJ’s Loren Baker on this episode to discuss the importance of building an audience, the value of an email list, the importance... [Read more]

To make the most of your content, you need to adhere to the guidelines of the search engines. By keeping an eye on the ongoing algorithm changes, you can do it efficiently. Search Engine Journal’s Matt Southern has published an article highlighting John Mueller’s advice on SEO best practices for news sites & short articles. She says,... [Read more]

MOZ has published ‘The Essential Local SEO Strategy Guide’ to support digital marketing agencies and local business owners who want to gain an excellent understanding of topics and tactics within local search marketing. This multi-chapter guide covers: Understanding Google’s local SERPs Assessing demand and analyzing local markets Analyzing... [Read more]

MOZ has published a new Whiteboard Friday video ‘How to Explain Domain Authority to a Non-SEO’ featuring Andy Crestodina. The MOZ team says, “Do you ever have to explain the importance of Domain Authority to clients or co-workers who have little or no SEO experience? If so, this week’s Whiteboard Friday host — Andy Crestodina —... [Read more]

Running a successful business requires a lot of skills and time management is one of the most important among them. Inc. contributor Justin Bariso has published an article highlighting Elon Musk’s profoundly simple productivity hack that may change your life. He says, “With his hands in the mix of so many companies, one might assume that... [Read more]