State of Marketing Careers 2022 - IM NewsWatch, October 6, 2022

October 6th, 2022 at 7:18 am EDT


 

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Sleigh the Holiday Shopping Season with These Strategies, Noveber 3 [Webinar]

​This holiday shopping season could be a breakout year for small local businesses. C Social Media Today is hosting a webinar ‘Sleigh the Holiday Shopping Season with These Strategies’ on Thursday, November 3, 2022, at 2.00 pm ET. The SMT team says, “In this must-watch webinar, retail experts share what small businesses should do... [Read more]

Your Ultimate Guide to Driving Conversions With Video [Guide]

Eighty-five percent of consumers want to see more video content from brands, according to QuickFrame by MNTN research. Plus, video is expected to account for 82% of all internet traffic this year, making it the ideal way to reach your audience. eMarketer has published ‘Video for Performance Marketing: Your Ultimate Guide to Driving Conversions... [Read more]

How to Land Your Holiday Emails in the Inbox, October 20 [Webinar]

The last thing you can afford is to have your emails land in the dreaded spam folder or otherwise fall victim to insidious email mistakes. MarketingProfs is hosting a webinar ‘How to Land Your Holiday Emails in the Inbox’ on Thursday, October 20, 2022, at 2.00 pm ET. The MarketingProfs team says, “Join ZeroBounce COO Brian Minick for... [Read more]

pCommerce Launch (Webinar at 10 AM NY Time) #ad

pCommerce is being launched this morning. Neil Napier is holding a launch webinar this morning to demonstrate the power of pCommerce, which launches at 11. Here’s what will be covered on the call: ➤ How to make considerable income from the comfort of your home this holiday season. ➤ Why is now the best time to start your own online biz? ➤ How... [Read more]

The Role of Influencers within Social Commerce [Report]

Influencers have been powering the social media marketing and promotions segments for years now. They help brands reach their target mass and promote products and services. Influencer Intelligence has published a new white paper ‘The Role of Influencers within Social Commerce’. This whitepaper takes a deep dive into the concept of social... [Read more]

The State of Marketing Careers 2022 [Report]

Marketing Week has published ‘The State of Marketing Careers 2022’ report. It features exclusive data and interviews with some of the biggest names in marketing. The MW team says, “You will find essential insight into how business sees marketing’s role post-pandemic; skills gaps and how brands are bridging them; how marketing teams... [Read more]

Go Down the Content Rabbit Hole to Jumpstart Your SEO, October 27 [Webinar]

Search Engine Land is hosting a webinar ‘ Go Down the Content Rabbit Hole to Jumpstart Your SEO’ on Thursday, October 27, 2022. The SEL team says, “Join loyalty leaders from Merkle and Salesforce as they break down the latest trends in consumer loyalty – including findings from Merkle’s 2022 Loyalty Barometer Report – and share... [Read more]

IM Checklist Vol 58 Customer Service & Retention (PLR) #ad

As with all his previous checklists, this package includes multiple checklists (18, to be exact) related to the topic, in this case Customer Service & Retention... [Read more]

What should the title tag length be in 2023? [Answered]

SEO performance depends on a variety of entities. The title tag is one of the most important SEO elements. Search Engine Land contributor Sara Taher has published an article explaining the title tag length recommendations for 2023. She says, “In this post, we’ll explore the basis for such concerns, Google’s official statement about title length,... [Read more]

HubSpot Highlights Nine Sales Challenges for 2023

With rising competition, it becomes quite difficult to persuade people to purchase. But with the right tactics, you can continue to deal with those challenges. HubSpot contributor Jay Fuchs has published an article featuring nine sales challenges for 2023 and how you can overcome them. He says, “In the interest of helping you identify and overcome... [Read more]

2022 Video in Business Benchmark Report

Vidyard has published ‘2022 Video in Business Benchmark Report’. The Vidyard team says, “Thought video for business was just a flash in the 2020 pan? Think again. Video’s popularity continued to explode through 2021, with more businesses creating more videos than ever. Our 2022 Video in Business Benchmark Report breaks down everything... [Read more]

FrugalRecipe: Personal Label Rights for Frugal Recipes #ad

Recipes are one of the most popular niches on the web. Frugal Recipe PLR was just released by Super Good Products, and it will get you started in building your own recipe site.... [Read more]

Is RankBrain a Ranking Factor in Google Search?

Search Engine Journal contributor Matt G. Southern has published an article explaining whether RankBrain is a ranking factor in Google Search. He says, “RankBrain does more than understand language; if you need a hint at its other function, it’s in the name: Rank. In this article, we’ll investigate the claims around RankBrain as a ranking... [Read more]

Reminder- How Rising Inflation Is Shifting Shopping Habits, October 7 [Webinar]

This is a reminder for an Adweek webinar to be held on October 7. Adweek is hosting a webinar ‘How Rising Inflation Is Shifting Shopping Habits’ on Friday, October 7, 2022, at 1.00 pm EDT. The Adweek team says, “Join leaders from Future Publishing as they share insights from exclusive research into how consumer shopping habits are... [Read more]

Stand Out in an Age of Increasing Ecommerce Complexity: Leverage the Power of New Digital Shelf Analytics, October 25 [Webinar]

Every brand knows that mastering ecommerce is essential to driving growth, and for CPG manufacturers, the competition is fierce. How your product shows up in search, the availability and visibility of your product and promotions in your category all vary by where the shoppers live. Adweek is hosting a webinar ‘Stand Out in an Age of Increasing... [Read more]

GiveSites Pro: All-in-one advanced giveaway site creator for low 1-time price #ad

GiveSites Pro is a brand new creator for a 1-click self-updating giveaway site. It comes with giant 90,000+ premium gifts that you can give away. It lets you build a giveaway site without any coding or designing skills.... [Read more]

The Ultimate Guide to Sales Compensation [Guide]

HubSpot has published ‘The Ultimate Guide to Sales Compensation’ explaining how to structure your sales compensation plan. Kristen Baker says, “The purpose of a sales compensation plan is to encourage positive behaviors across your team, set expectations and standards for compensation for all salespeople, and drive results to achieve... [Read more]

TikTok vs. YouTube: Which Is Better for You? [Answered]

Search Engine Journal contributor Donna Almonte has published an article explaining the advantages of using TikTok and YouTube for marketing. She says, “If you’re marketing to teens, a.k.a., Gen Z (and by extension, Generation Alpha who are becoming teens next year), TikTok is a strong bet. This means that TikTok is especially popular with Gen... [Read more]

Five Instagram Monetization Strategies

Instagram monetization refers to the practice of earning money via Instagram through influencer marketing, affiliate programs, and other practices. HubSpot contributor Martina Bretous has published an article sharing five ways to make money on Instagram. She says, “Here’s a list of the monetization tools available or being tested on the platform: Influencer... [Read more]

Instant List Builder builds list tools in minutes (reseller license included) #ad

Instant List Builder is all-in-one software that can help you to build your list right away, without wasting your time.... [Read more]

Reminder- If the Customer is Always Right, Your Technology Should be Too, October 6 [Webinar]

This is a reminder for a MarTech webinar to be held on October 6. MarTech is hosting a webinar ‘Make Your Marketing Stand Out This Holiday Season’ on Thursday, September 29, 2022. The MarTech team says, “Join this webinar to hear experts from AWS, Forrester, Merkle, and Treasure Data discuss findings from the study about the state... [Read more]

ON24 Webinar Benchmarks Report 2022 [Report]

ON24 has published the Webinar Benchmarks Report 2022. The ON24 team says, “Webinars are one of the most powerful tools for creating more engagement, collecting more data and driving more efficiency out of your marketing efforts. But what does a good webinar program look like and what can you do to have your webinars stand out from the competition? We’ve... [Read more]

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