Social Media Marketing Strategy in 5 Steps - IM NewsWatch Newsletter, January 14, 2020
January 14th, 2021 at 7:20 am EDT
Thursday, January 14, 2020
Instagram Enhances Reels, Stories, and Shopping Features [Podcast]
Social Media Examiner has published a new podcast episode ‘Instagram Enhances Reels, Stories, and Shopping Features’ featuring Natasha Samuel. The SME team says, “Explore the newest creative and marketing tools rolling out to Instagram Reels and Stories with Michael Stelzner and Instagram expert, Natasha Samuel“. Instagram Enhances... [Read more]
Four Steps to Analyze Your Facebook Ad Performance
Advertising on Facebook is one of the most popular ways to help you reach more people online and grow your sales. By analyzing the performance of your ads, you can enhance your business performance. Social Media Examiner’s Allie Bloyd has shared a four-step approach to help you analyze the Facebook ad performance using Facebook Ads Manager. She... [Read more]
Social Media Marketing Strategy in 5 Steps [Video]
Social Media Examiner has published a new video ‘Social Media Marketing Strategy in 5 Steps’ featuring Dana Malstaff. The SME team says, “Need a better social media strategy that leads to conversions and sales? Wondering how to naturally accelerate the path to conversion? Facebook marketing expert Dana Malstaff explains how to build... [Read more]
E-commerce growth offers a chance for small businesses to prosper #ad
Right now, millions of people are stuck at home and they’re shopping online more than ever. Consider these stats: ➤ E-commerce grew by nearly 20% in 2020 (according to research by IBM) ➤ 36% of people now shop online weekly (that’s 28% more than 2019 (according to Selligent)) ➤ 62% of U.S. shoppers say they shop more online now than they did... [Read more]
Intro to Affiliate Marketing, January 19 [Webinar]
SEMrush is hosting a webinar ‘Intro to Affiliate Marketing’ featuring Craig Campbell and Chris Palmer on Tuesday, January 19, 2021. The SMT team says, “Craig Campbell is back and will be doing an ongoing series on affiliate marketing. The first episode will feature Chris Palmer and we will be introducing affiliate marketing and... [Read more]
9 Steps to Creating SEO-Friendly Content [Ebook]
SEMrush has published a new ebook titled ‘9 Steps to Creating SEO-Friendly Content’ to help you come out with content that gets you more web traffic. The SEMrush team says, “Looking for specific steps to boost organic traffic to your website? Download a checklist on how to create engaging and SEO-friendly content from scratch. Nothing... [Read more]
Amazon Keyword Research [Guide]
By learning how to perform Amazon keyword research and understanding how to use keywords on the platform, you can grow your e-commerce business. SEMrush contributor Connor Lahey has published an in-depth guide on ‘Amazon Keyword Research’. This guide covers the following: An Introduction to Amazon’s A9 Algorithm Amazon Keywords Explained Using... [Read more]
DigitalMarketer Insider Newsletter: weekly online business tips #ad
DigitalMarketer.com, led by Ryan Deiss has been publishing online marketing training for nearly 20 years (four years longer than Internet Marketing NewsWatch). In the process they have become one of the most respected, professional, and successful training companies for internaet marketers. Through the years, we have watched their progress and have invested in several of their training packages, ourselves. They have staying power because of their quality work... [Read more]
The Evolution of SEO [Video]
MOZ has published a new video ‘The Evolution of SEO’ featuring Moz VP Product, Rob Ousbey. The MOZ team says, “Last November, Moz VP Product, Rob Ousbey, gave a presentation at Web Con 2020 on the evolution of SEO, and we’re sharing it with you today! Rob draws on his years of research experience in the industry to discuss... [Read more]
SEJ Highlights 10 Common Mistakes In Google Ads
Search Engine Journal contributor Susan Wenograd has highlighted 10 common mistakes in Google ads. She says, “In no particular order, here are the top 10 most common mistakes found repeatedly in Google Ad accounts. 1. Outdated Conversions Once upon a time, you would place a Google Ads conversion tag on the conversion page, and that was that. It... [Read more]
How to Optimize SEO with UGC [Guide]
User-generated content works incredibly when it comes to getting more visitors and improving SEO rankings. The Shopper Approved team has published a free guide called ‘How to Optimize SEO with UGC’. In this 47-page ebook, learn how User-Generated Content (UGC) can dramatically improve your traffic and sales. It’s packed with over 85... [Read more]
Power Publishing Bundle makes low-content books to sell on Amazon #ad
You may have heard of low-content books. They are books that you write very few words for. At first, that may seem strange, but every year, people buy hundreds of thousands of them. Examples include calendars, diaries, and journals. Other examples include coloring books and puzzle books. Considering how many kinds of low-content books there are and how they become woven into people's lives, it's no wonder that they are popular... [Read more]
‘Five Ways to Maximize Your Marketing Automation’ Webinar January 14 [Webinar]
Marketing automation is the key to improved performance. You can improve your website performance and improve traffic by adopting right automation practices. eMarketer is hosting a webinar on ‘Five Ways to Maximize Your Marketing Automation’ on Tuesday, January 14, 2020 at 2.00 pm ET. eMarketer team says, “Join this webinar and learn: How... [Read more]
Amazon Trends in 2021: Expert Forecast, January 14 [Webinar]
SEMrush is hosting a webinar ‘Amazon Trends in 2021: Expert Forecast’ featuring Robyn Johnson, Dan Saunders, Will Haire, and Destaney Wishon on Thursday, January 14, 2021. The SMT team says, “2020 has been a rollercoaster ride – so much has happened, and so much has changed related to consumers. Against all this uncertainty, we’re... [Read more]
Everything You Need to Know about Meta Keywords
Meta keywords are used to give search engines more information about your website page’s content. By using meta tags, you can attract more visitors from the search engines. Ahrefs contributor Joshua Hardwick has published an in-depth article on meta keywords. He says, “It’s important to remember that there’s more to SEO than Google, so... [Read more]
Can you spare 5 minutes daily to build your empire? #ad
Jason Oickle has just released his new 9-Part over-the-shoulder PLR video training series EZ Viral Listbuilding. It teaches you and you and your customers how to build a profitable list, using his untapped viral strategy!. List building is a timeless subject. Every online marketer needs to build a list of people interested in his/her niche. You need this list to make follow-up sales to people who accepted your free offer or bought your product... [Read more]
SEO Planning: Securing SEO Resources [Podcast]
Searchmetrics has published a new episode of the Voices of Search podcast episode titled ‘SEO Planning: Securing SEO Resources’ featuring Jordan Koene and Benjamin Shapiro. Episode Overview: Join host Ben as he concludes SEO Planning Week with Searchmetrics’ Strategist and Advisor Jordan Koene to talk about how to secure the right resources to... [Read more]
Improving Content Performance Using Free Images
SEMrush contributor Amanda Milligan has shared a list of eleven sites to find free images for your content. Milligan says, “Continue reading for a list of selected sites containing free-to-use images to boost your content. And before choosing images, we recommend you use the SEMrush Content Marketing Toolkit to find trending topics and keywords that... [Read more]
Is It Time for SEOs to Adopt a Growth Mindset? [Podcast]
Rank Ranger has published a new episode of its ‘Ths In Search SEO’ podcast titled ‘Is It Time for SEOs to Adopt a Growth Mindset?’ featuring Yuriy Yarovoy. Listen to this episode to learn: How a growth mindset relates to SEO and how it opens new opportunity What does a growth mindset in the context of SEO actually look like? Why... [Read more]
How to Grow Your Facebook Group: 4 Steps [Video]
Social Media Examiner has published a new video ‘How to Grow Your Facebook Group: 4 Steps’ to help you grow your Facebook group and get more members. The SME team says, “Want Facebook to recommend your group? Looking for ways to quickly grow your Facebook group? Facebook marketing expert Dana Malstaff shares four ways to grow your... [Read more]
Converting More Prospects with Email Sequence
Email is one of the most trusted marketing tools. Among the rise of fall of several online tools and platforms, email has been a constant support to businesses in terms of marketing and communication. Social Media Examiner’s Dana Malstaff has published an article highlighting some useful techniques to convert more prospects into customers using... [Read more]
Improve Your SEO Performance with These SEO Metrics
SEO is the life and blood of your business. It helps you reach out to the right audience and grow your sales beyond boundaries. Terakeet’s Jonas Sickler has published an article highlighting 15 most important SEO metrics to track performance. He says, “Let’s look at the 15 most important SEO metrics you should be tracking on a regular... [Read more]
Best Social Media Platforms for Business
Social media promotion is one of the most beneficial ways to grow your business online. By tapping the right opportunities, you can continue to expand your online presence using different social media tools. Constant Contact’s Patrick Gillooly has published an article highlighting best social media platforms for business. He says, “The... [Read more]
11 Email Design Trends for 2021
To achieve marketing success in 2021 you need to be using all the tools that offer you an extended reach. Email remains one of the best performing marketing technology. Uplers has shared an infographic highlighting email design trends for 2021. The Uplers team says, “A lot has happened and unexpectedly changed over the past year. No wonder brands... [Read more]
Seven Ways to Get New Visitors to Your Blog
Launching a blog or website is a really easy thing today. But creating the first great impression on your target audience and maintaining it is the challenge. Tanya Mimi has shared seven strategies to help you get new visitors to your blog or website. She says, “Writing great content alone won’t generate traffic to your blog. Don’t get me... [Read more]
How to Get Consistent Traffic to Your Website
Getting quality website traffic is a concern for most businesses out there. By creating an appealing and user-friendly website and adopting the right SEO strategy, you can continue to thrive your business online. Tanya Mimi has shared some useful tips to help you get consistent traffic to your website. She says, “You should stop using short-term... [Read more]
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