TikTok has expanded to include almost every type of content and community. In fact, with over 1 billion monthly users, TikTok is fast becoming a “don’t miss” channel for many brands. Social Media Today has made available ‘Building a TikTok Strategy That’s Right for Your Brand̵#8217; webinar on-demand. The SMT team says, “Tune in... [Read more]

Twitter has published ‘Twitter Connect Playbook’, a 45-page guide on how to utilize Twitter’s various ad formats and tools, including notes on the platform’s audience, key best practices, case study examples, and more. Download the playbook to learn: Why Twitter is the place to run your next ads campaign What makes our audience our superpower The... [Read more]

Marketing Dive is hosting a webinar ‘How to overcome data silos and unlock data-driven marketing’ on Tuesday, July 19, 2022, at 2.00 pm ET. The MarTech team says, “No matter where you are in your personalization journey, we are here to empower you to reimagine your customer experience strategy. In this session, you’ll learn: How... [Read more]

The Local Leader Pre-launch countdown has started. It will be launched Thursday morning. It is the easy way to find local businesses that need your help as a marketing consultant. All businesses need leads. A business can’t grow without new leads. Indeed, with current customers getting what they need and moving on to something else, a business... [Read more]

Influencer marketing continues to be one of the most preferred ways to reach a wide audience. By choosing the right influencers, you can make the most from your investment. Social Media Today has published a new e-book ‘The Top 5 Influencer Marketing Questions—Answered’. The SMT team says, “Don’t expect the rise of influencer marketing... [Read more]

Social media platforms have become one of the primary marketing channels in the past few years. HubSpot contributor Flori Needle has shared 80+ essential social media marketing statistics for 2022. She says, “In November 2021, the HubSpot Blog surveyed 300+ social media marketers to learn about the strategies they use, the formats they leverage,... [Read more]

Retail Dive has published the replay of the ‘Four Tips for Scaling Your E-commerce Growth With a Marketplace in 2022’ webinar. This webinar answers the following questions: How do companies know if they’re ready to adopt a marketplace strategy with third-party products? What are the internal expectations and realistic timelines you need... [Read more]

We ran an ad earlier this week for High Ticket Profit System. It sounded interesting so we bought a copy to get under the covers and give you more information to help you make an informed decision. So here are answers to the most popular questions so you can decide if it’s the right fit for you. Some answers we wrote; others we copied from Kosky. Questions... [Read more]

Portent contributor Evan Hall has published an article featuring a comprehensive list of SEO tools & other useful resources. He says, “The best marketing tool you have is in your head. No amount of software, no matter how all-in-one it is, will perform the most important marketing task: thinking. Competition Research Ahrefs Batch Analysis:... [Read more]

A high-performing B2B marketing ecosystem creates organizational structure and brings capabilities, workflows, and operating environments together seamlessly. Forrester has published a new e-book ‘Close B2B Marketing Performance Gaps’. Read this e-book to learn how you can drive ecosystem success from the outer ring to the inner core and... [Read more]

Consumers expect personalized experiences. But despite the benefits of personalization, many brands struggle to manage the complexity of an enterprise-wide program. eMarketer is hosting a webinar ‘CMO-Level Insights to Elevate Your Personalization Strategy’ on Tuesday, July 12, 2022, at 2.00 pm ET. The eMarketer team says, “In this... [Read more]

Social Media Examiner has published a new video ‘TikTok Video Engagement Success’. The SME team says, “Curious how to market on TikTok? Already on TikTok and wondering how to grow your audience? Learn how to make TikTok videos that engage your target audience and attract more followers.” Social Media Examiner  [Read more]

Content grouping in Google Analytics 4 is a powerful way to organize and analyze the performance of topic clusters on your site or webshop. Data Driven has published ‘Content Grouping in GA4: Beginner’s Guide’ to help marketers understand content grouping in Google Analytics 4. This comprehensive guide covers the following: What is... [Read more]

Semrush has published a new video ‘The Complete Local SEO Checklist for 2022’ to help you improve your local SEO performance. The Semrush team says, “Follow this step-by-step guide and start ranking in Google’s local pack. You’ll learn: ► The 3 factors that determine your local rankings on Google ► How to optimize your... [Read more]

By getting the contact details of your prospects, you can stay in touch with them and continue to promote your products and services. HubSpot has published a new video ‘5 Easy Ways to Collect Phone Numbers for Your SMS Marketing Campaign’ to help you collect the phone numbers of your prospects and customers. The HubSpot team says, “Looking... [Read more]

Designing a great PowerPoint requires a set of skills. Watch HubSpot’s latest video ‘How to Make & Design the Best PowerPoint Ever’ to help yourself. The HubSpot team says, “In this video, AJ goes over the best PowerPoint Presentation and design tips to stand out in front of the crowd. He dives deep into choosing the right... [Read more]

Watch Ignite Visibility’s latest Ignite Friday video ‘Is Inflation Influencing Ad Spend?’.  [Read more]

Ahrefs contributor Tim Soulo has published a case study ‘How We Used a Video Course to Promote Ahrefs’ explaining how a video course helped in the promotion of Ahrefs. He says, “Back in 2017, about two years after joining Ahrefs, I decided to create a course on content marketing. I had a very clear understanding of how an educational... [Read more]

If your technical SEO isn’t implemented properly, your website will never rank high on SERPS—no matter how valuable your content is because poor technical site health most often equates to a poor user experience. Conductor has published a new guide ’11 Technical SEO Strategies to Increase Organic Traffic’. The Conductor team says, “It’s... [Read more]

Marketing Dive has published a new report ‘The Top Influencer Marketing Trends to Watch’. The MD team says, “Brands have continued to invest in influencer marketing, with nearly three-quarters of U.S. marketers set to utilize influencers this year. The strength of the creator economy points to how delivering fresh digital creative... [Read more]

Automation helps businesses improve efficiency and eliminate human error leading to better customer experiences. Inc. contributor Kelly Richardson has shared four ways to use automation for customer success. She says, “Every business wants loyal customers, and what better way to get them than to keep them happy and satisfied with fast and efficient... [Read more]