According to a Statista report, Instagram Stories receives 500 million daily active worldwide. This brings a great advertising opportunity for brands and marketers. Social Media Examiner’s Michael Stelzner has published a new podcast ‘Instagram Stories Ads: What Marketers Need to Know’ featuring Susan Wenograd to help you utilize... [Read more]

Research is the key to boost the growth of your company. By performing competitive research you can gain an insight into the needs of your business and act accordingly. MarketingProfs is hosting a webinar on ‘How to Close More Deals With Competitive Intel’ on Thursday, January 30, 2020 at 2.00 pm ET. MarketingProfs team says, “One... [Read more]

Customer acquisition is the key element in building and growing your e-commerce business. Also you need a strong policy to retain those customers for long term. Rakuten team has published new e-book ‘Hello Again! An eCommerce Guide to Building Customer Loyalty and Improving Retention’ to help you improve your customer loyalty and retention.... [Read more]

Marketing case studies help us to learn and improve our marketing process. It is one of the best ways to strengthen your marketing performance. HubSpot contributor Caroline Forsey has shared 25 case studies to help you improve your marketing. Forsey says, “To help you create an attractive and high-converting case study, we’ve... [Read more]

When it comes to marketing, video content score high as it helps you to engage more people via different channels. With the help you appropriate video content you can give a boost to your business. Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Creating Engaging Video Content That Spurs an Emotional Connection’... [Read more]

To create long lasting impact on your customer’s minds and influence them your visual content must be well-optimized. Image optimization process can help you to get more traffic to your sites. PPC Hero contributor Alaina Thompson has shared a video ‘Images Are Going To Infiltrate Google Search’ describing the future of images... [Read more]

Website redesigning is a complex process. But at the same time it is quite essential and your website plays a vital role in attracting prospects who could turn into customers. Impact contributor Stacy Willis has shared an article explaining simple yet detailed website redesigning process. Willis says, “A lack of website process, or... [Read more]

Rival IQ’s Christina Everett has announced the release of ‘2020 Instagram Stories Benchmark Report’. This report reveals some significant findings on how your investments in Instagram Storied would pay off. Everett says, “Benchmarking your Stories success against real data makes all the difference in setting attainable... [Read more]

Data matters a lot in today’s business environment. The customer journey begins with the data submission and continues till they remain with your company. There are long lasting effects of data on your e-commerce performance. Practical Ecommerce contributor Anna Kayfitz has shared seven ways big data will impact e-commerce this year. Kayfitz... [Read more]

A strong local SEO strategy helps you to win more customers from around for your business. By combining some important metrics based on research, you can create a strong local SEO plan. Rank Ranger’s Mordy Oberstein and Sapir Karabello have published a new In-Search SEO podcast episode ‘Getting Local SEO Competition Analysis Right’... [Read more]

To reach out a lot of people only you need a comprehensive list of target audience interested in your products and services. Just like list creation, listing management is also an art that needs patience and skills. Binary Fountain is hosting a webinar on ‘Build a Winning Strategy for Listings Management’ on Thursday, January 30, 2020 ... [Read more]

Facebook’s advertising options can enable you to take your business to new heights by reaching a vast pool of audience on the social network. To create attention-grabbing ads you need to do comprehensive research that lands you in the right spot. Social Media Examiner’s Brenton Turley has shared five ways to improving your Facebook... [Read more]

Creating Facebook groups is a great way to enhance your online reach for the purpose of promotion of your products and services. But to do this you need to engage the people who are in your group. Social Media Examiner team has published a new video ‘How to Improve Your Facebook Group Engagement’ featuring Bella Vasta. SME team... [Read more]

Lead generation is the key to getting new customers and increasing your sales. You can get more people to visit your websites with right tools and strategies. BrightEdge contributor Gabriele Regalbuto has shared six best practices to improve lead generation. Regalbuto says, “Ninety three percent of B2B buying processes begin with... [Read more]

Digital marketing continues to redefine itself with new technologies and strategies that incorporate such technology. The new year has started it’s high time to learn how things are going to change this year. Search Engine Journal team is hosting a webinar ‘2020 Digital Trends’ on Wednesday, January 29, 2020 at 2.00 pm ET. SEJ... [Read more]

Rank Ranger team has published a new podcast episode titled’How Accurate are Google’s Results?’ featuring Jenny Halasz. Talking about this episode, Mordy Oberstein says, “The wonderfully wonderful Jenny Halasz chats it up about Google’s ability to offer nuanced results on the SERP: Is Google living up to the... [Read more]

TikTok is one of the fastest growing social media platforms that allows its users to create short videos with music and filters. According to Datareportal, TikTok reached 500 million active user mark in the year 2019. This rise brings a brighter marketing opportunity for businesses. Search Engine Journal’s Brie E Anderson has shared... [Read more]

Quality content creation can help you to grow your business by the way of promoting your products and services to the target audience. Authenticity matters a lot in the content promotion as it helps you to win customer trust. eMarketer is hosting a webinar on ‘The Anatomy of a Perfect Review: Five Strategies to Collect and Leverage Authentic... [Read more]

Business-to-Business (B2B) marketing is a form of advertising designed for companies to sell their services or products to other companies. As we have entered the new year, it is time to explore how B2B paid advertising is expected to change. Search Engine Journal contributor Brent Scutoras has published a new podcast episode ‘B2B Paid... [Read more]

WordPress is one of the most popular content management systems. According to W3Techs, WordPress powers 35% of all the websites on the Internet. Search Engine Journal’s Julia McCoy has shared 10 reasons why WordPress scores high when it comes to SEO. McCoy says, “What are the reasons behind WordPress’s popularity? There... [Read more]

By advertising on Amazon you can improve your online sales by promoting your products to the people interested in buying them. Knowing the do’s and don’ts of Amazon advertising you can make most from your investment. Search Engine Journal’s Robyn Johnson has shared 11 Amazon advertising mistakes you should avoid. Johnson... [Read more]

Search Engine Journal’s Danny Goodwin has published a new podcast episode on Ranking Factor Nonsense, Machine Learning & SEO featuring Ryan Jones. Listen to this podcast and explore some useful ways to enhance your SEO efforts. This episode covers the following: Do we still have a common sense problem in SEO?  The challenges... [Read more]

Data is the backbone of any marketing initiative. Correct analysis of customer data can help you to improve customer experience and take your business to new heights. MarketingProfs is hosting a webinar on ‘Data Science 101 for Marketers: From Data to Insights’ on Tuesday, February 18, 2020 at 2.00 pm ET. MarketingProfs team says, “Join... [Read more]