A strong content marketing strategy enables you to increase your return on investment by growing customers and making more sales online. TechBullion.com has shared five tips to improve your content marketing strategy. The TechBullion.com team says, “To improve your content strategy, follow these simple and evergreen marketing tips. Stick to a... [Read more]

A Semantic SEO page includes knowledge panels, search carousels filled with entities, featured snippets that may answer questions about the entities that may appear in a query, related questions, related entities, and more. And, Technical SEO is the framework that makes it easier for search engines to crawl, index, and rank your website. Go Fish Digital’s... [Read more]

Ahrefs contributor Brett G. Friedman has published an article highlighting six steps to find influencers in your niche. He says, “Influencers come in all shapes and sizes, so finding the right fit for your product can prove challenging. But fear not! It’s easier than it looks. If you know your product and can plan a budget, it’s all fun and... [Read more]

Traditionally, autoresponders sent out emails to designated people. ProfitSend does more. Besides sending emails, it can send SMS messages and it can do lead generation through social media posts. Besides that, typical autoresponders charge a monthly fee; during launch week (through this Friday), ProfitSend charg4es only a one-time fee That’s... [Read more]

Ahrefs contributor Marc Thomas has published an article highlighting 25 marketing metrics we should be tracking. He says, “A lot of marketing metrics are only good for making you look good—that’s why they’re called vanity metrics. Vanity metrics don’t give you the insight you need to make good marketing decisions, leading you to pour resources... [Read more]

Content Marketing Institute has published a new video titled ‘Digital Video Marketing’. In this episode of Marketing Makers, learn why you should rethink your digital video marketing strategy around optimizing the content for the channel where it will be experienced. This video covers the following: In the lab: Why digital video matters... [Read more]

Content Marketing Institute contributor Ann Gynn has shared a list of 24+ must-read marketing books. She says, “To celebrate Women’s History Month, CMI shares our community’s book recommendations every content marketer should read written or co-written by women. Their input created this list of over two dozen books. I’ve grouped the recommendations... [Read more]

Serial product developer Venkata Ramana has just released his latest software, Breeze Funnels. It creates a brand new, unique type of sales funnel that he has worked with an underground group of marketers to beta test. It’s now ready for all online marketers to put it to use. He calls this new type of funnel a “magic-funnel”. They... [Read more]

Exposure Ninja‘s Tim Cameron has published a new video titled ‘Your Digital Marketing Problems – Solved!’ highlighting common digital marketing problems and their solutions. He says, “Bring your website for feedback/live digital marketing strategy, come and share your opinions, or just watch along and learn digital marketing!... [Read more]

Affiliate Summit has published a new report titled ‘eCommerce in a “Cookieless” World’. The Affiliate Summit team says, “It’s already happening — Apple’s Safari and Mozilla Firefox have given third party cookies the boot, with Google Chrome racing to phase them out by 2022. What does this mean for eCommerce? How does... [Read more]

MOZ has published a new episode of the Whiteboard Friday episode ‘Every Metric Is A Vanity Metric’ featuring Dr. Peter J. Meyers. The MOZ team says, “Marketers can get caught up in specific metrics, focusing on those data points that make you look good in reporting, but don’t help you understand your performance. In this week’s... [Read more]

Ben Murray and Karthik Ramani have teamed up to launch Rewardsly, new software that builds a loyalty program for a business, offering rewards for customers who frequently shop at the store. This new SaaS tool is easy to use (it’s point-and-click) and is designed both for online businesses and for physical stores. Plus, it comes with a Commercial... [Read more]

Search Engine Journal is hosting a webinar ‘How to Prioritize SEO Initiatives for Greatest Business Impact’ on Wednesday, April 14, 2021 at 2.00 pm ET. The SEJ team says, “Join this sponsored webinar as Ajay Rama of iQuanti shares how to manage your SEO program more effectively. In this presentation, you will learn: How to identify... [Read more]

Search Engine Journal has published a new podcast episode ‘Enterprise Site Crawl Management & Staying Ahead of the Google Algorithm’ featuring Patrick Kajirian. Listen to the podcast for answers to the following questions: How are you preparing for the Core Web Vitals transition in May? How are you managing the mobile-first index transition? What... [Read more]

Personalization is the key to content marketing success. It enables you to achieve your content marketing objectives by persuading your audience. Search Engine Journal’s Alex Valencia has shared six customer-centric ways to personalize on-site content. He says,”Want to create content your audience is itching to gobble up? Personalization... [Read more]

The Essential 8 Combo Package consists of 8 of Kevin Fahey's most recent and best selling information marketing products. Our training is loved by over 25,000 customers including many top marketers and industry leaders... [Read more]

Search Engine Journal is hosting a webinar ‘Proven Local Marketing Strategies to Drive Customer Experience & ROI’ on Wednesday, March 24, 2021 at 2.00 pm ET. The SEJ team says, “Register now for the next sponsored Search Engine Journal webinar. Dan Dillon, VP for Marketing at Reveal Mobile, shares five proven hyperpersonalized... [Read more]

Sprout Social has published a new cheat sheet called ‘Social Media Video Metrics & Ideas’. The Sprout Social team says, “If you’re optimizing your current video content strategy or even starting from scratch, you should be able to answer the following questions: What do you want your videos to accomplish? What stories can you... [Read more]

MarketingProfs has published a new guide called ‘2021 Best Practices for Busy Marketers’ to help marketers improve their marketing performance. The MarketingProfs team says, “You’re an expert on your brand. Oh, and social. Digital. Print. Email. Content marketing. Events. See what we’re getting at here? It’s no wonder... [Read more]

Do you know how to build a funnel? I mean, practically. Step by step set up sales pages and properly link them together so the visitor is taken systematically through your buying process, starting with the introductory product all the way through the final upgrade... [Read more]

Digital marketing continues to evolve with the introduction of new tools and technology. Along with this, also that newer strategies adopted by marketers play an important role. Entrepreneur magazine contributor Peter Daisyme has published an article highlighting four digital marketing trends to take advantage of. He says, “Anyone who tries to... [Read more]

Entrepreneur magazine has published a new video ‘3 Key Principles for Leveraging Cold Email Outreach for Capital Fundraising’ featuring James McKinney. The Entrepreneur team says, “In this video, James McKinney sits down with Thomas Fairey, the founder of Stakester, to break down three important lessons you can learn to improve your... [Read more]

By choosing the right keywords for your SEO campaigns, you can continue to grow your search traffic resulting in better business. Adam Riemer has shared some useful tips to help you improve your Google search rankings. He says, “This post will teach you one of my favorite SEO tips. I use this for clients and affiliates that want to show up for... [Read more]

With new blog post ideas, you can continue to attract new visitors and try to convert them into customers. Koozai contributor Joe Johnson has published a video on findings new blog post ideas. He says, “Hi Joe here. Today we’re gonna look at how to find blog ideas in seconds using SEMrush. So this is our client, a site that sells workout gear... [Read more]

When it comes to reaching out to your target audience. The newly launched LinkedIn product pages can help you build awareness and sales for your products. Social Media Examiner’s Louse Brogan has published an article on how to use LinkedIn Product Pages for marketing. She says, “When LinkedIn members visit your product page, they’re invited... [Read more]

Social Media Examiner has published a new video titled ‘How to Use Facebook Ads And Organic Content to Build’ featuring Emily Hirsh. The SME team says, “Want to get your brand in front of new audiences? Wondering how to amplify your organic content to reach new people? Facebook ads expert Emily Hirsh explains how to build brand awareness... [Read more]