With AI-powered data to fill the gaps in consumer knowledge, brands can keep pace with evolving customer preferences, habits and motivations to personalize every touchpoint. Adweek is hosting a webinar ‘Leveraging AI Throughout the Customer Journey: Reimagine CX’ on Thursday, September 7, 2023, at 1.00 pm EDT. The Adweek team says, “Learn... [Read more]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘The Shift From Digital Transformation to Digital Evolution’ featuring Jill Roberson. George B. Thomas says, “The problem with the term “digital transformation,” says podcast guest Jill Roberson, is that it implies a one-and-done operation with a... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘How to Move From Agency Vendor to Trusted Marketing Advisor’ featuring John Jantsch. The SME team says, “Tired of being viewed as a disposable marketing vendor? Wondering how to become a partner your clients turn to for advice instead? Learn... [Read more]

Synthesys AI Studio Max was just released (along with Synthesys AI Studio Max Bundle.) It’s a real game-changer in Humanistic AI content generation. Imagine human-based Text-to-Voice, Real human-derived Text-to-Video, and the very latest Text-to-Image, and more, all in one place. That’s just the basic version. What’s in the Bundle... [Read more]

This is a reminder for the SEL webinar to be held on August 15, 2023. Search Engine Land is hosting a webinar ‘SEO Reporting Demystified: Winning Over Executives and Influencing Strategies’ on Tuesday, August 15, 2023. The SEL team says, “Join Conductor’s SEO experts, Dewey Lovett and Ryan Maloney, as they break down how to do... [Read more]

MOZ has published the latest episode of the Whiteboard Friday video ‘Site Architecture for Resource & Content Libraries’ featuring Kavi Kardos. The MOZ team says, “Kavi outlines a four-step process for building resource and content libraries. The process includes auditing for technical and content-related issues, mapping out a... [Read more]

This is a reminder for the Adweek webinar to be held on August 15, 2023. Adweek is hosting a webinar ‘How AI Will Change the Face of Customer Experience: Embrace the Revolution’ on Tuesday, August 15, 2023, at 1.00 pm EDT. The Adweek team says, “Join Jascha Kaykas-Wolff, president of Lytics, who will unpack how organizations can... [Read more]

If you want to get Google traffic w/o buying AdWords, Free GPT is worth a look. It can send traffic from Google to any website or affiliate link, with ChatGPT doing all the work? The creator says that is is the world’s first cloud-based software suite that does everything you need to finally get buyer traffic. This is a new way to drive free... [Read more]

Neil Patel has published a new video ‘2023 Ad Quality Score: Is It Still a Decisive Factor?’ sharing useful tips to strengthen your marketing. He says, “As the digital advertising landscape continues to evolve, marketers are constantly seeking ways to optimize their campaigns and achieve better results. One metric that has long been... [Read more]

This is a reminder for the MarketingProfs webinar to be held on August 15, 2023. MarketingProfs is hosting a webinar ‘Analytics Tomorrow: The End of the Ad Hoc Question’ on Tuesday, August 15, 2023, at 2.00 pm ET. The MarketingProfs team says, “Jim Sterne, author of Artificial Intelligence for Marketing: Practical Applications,... [Read more]

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Google Analytics 4 (GA4) is the latest version of Google Analytics. Search Engine Journal contributor Ginny Marvin has published an article featuring seven tips to become a GA4 pro. She says, “Whether you’re... [Read more]

It’s not easy to create a sales funnel that really brings in the sales. AIFunnels changes all that even if you are a still-wet-behind-the-ears beginner. You don’t need to be a tech genius or marketing all-star to use it. And it keeps from from making the typical funnel mistakes that can kill your sales. Most people fail before they ever... [Read more]

Ahrefs has published a new video ‘Meet The Best Looking SEO Book’ featuring information on Ahrefs’ SEO Book for Beginners. Ahrefs  [Read more]

Neil Patel has published a new video ‘The Old School Approach to SEO That Still Works Today’ featuring useful SEO tips. He says, “In the fast-paced world of digital marketing, search engine optimization (SEO) techniques come and go at lightning speed. With Google’s constantly evolving algorithms and the rise of new technologies,... [Read more]

Social Media Examiner has published the latest episode of the Social Media Marketing Podcast ‘Video and Storytelling: How to Connect With an Audience’ featuring Virginia Kerr. The SME team says, “Want to grow your business? Wondering how to create videos that position you as a relatable authority? Discover how to use video to connect... [Read more]

AI Reel Academy has just been launched. It trains you to make Instagram Reels, YouTube Shorts, TikTok videos and other short videos using the power of AI to enhance your video quality.... [Read more]

In today’s tough economic times, many teams are feeling squeezed by budget constraints and high expectations from within. SEO professionals are under more pressure than ever to deliver results with less resources. Google’s algorithm is always changing, and along with new AI integrations, it’s crucial to know how your clients’ websites could... [Read more]

There is both an art and a science to driving webinar and digital event registration and attendance. Mastering both can make the difference between a successful event and an empty digital room. MarketingProfs is hosting a webinar ‘Keys to Driving Webinar & Digital Event Registration’ on Thursday, August 24, 2023, at 2.00 pm ET. The... [Read more]

E-commerce link building is the process of getting other websites to link back to an e-commerce site. The Semrush team says, “Let’s look at seven proven e-commerce link building tactics to earn quality links from trusted sources. 1. Publish High-Quality Blog Content for Specific Keywords High-quality content—like well-written and useful blog... [Read more]

Use AI BizBox to start your own AI service business offering AI services to clients through your AI BizBox-powered website.... [Read more]

Enterprise SEO is the process of using different tactics to improve a large organization’s website so it gains better visibility in search engine results. Semrush has published ‘A Guide to Choosing an Enterprise SEO Platform’. The Semrush team says, “Where SEO for small businesses often looks at how to build brand awareness with... [Read more]

WIX SEO Hub has published a new episode of the SERP’s UP SEO podcast ‘Does social media matter for SEO?’. The WIX team says, “Is social media good for SEO? What are the myths and truths when it comes to ranking signals and social media? Join Wix’s own Crystal Carter and Mordy Oberste and learn how social media does and doesn’t... [Read more]

WIX SEO Hub has made available its webinar on ‘SEO competitor backlink analysis’. The WIX team says, “Reverse-engineer a strong backlinking strategy by taking stock of what’s working for your competitors. Join Ahrefs’ Patrick Stox and Dialpad’s Debbie Chew to learn how to uncover valuable backlink opportunities that can help... [Read more]

Doremi Slides Pro could be the easiest, fastest, and most complete tool for creating unlimited stunning and high-converting professional presentations in minutes.... [Read more]

MOZ has introduced a new metric called Brand Authority. It is available in the Moz Pro SEO toolset and the Moz API. Dr. Peter J. Meyers says, “Brand Authority is a (1-100) score developed by Moz that measures a domain’s total brand strength. Starting today, you’ll find something new in our Domain Overview tool: a Brand AuthorityTM score... [Read more]

If your personal computer or the server that hosts your website runs on an Intel-based computer, you are probably at risk of security breaches. This is a widespread issue, affecting hundreds of millions of computers. The flaw was first introduced into the Intel CPUs in 2015, in their 6th generation Core processor. It was still an issue earlier this... [Read more]

If marketing analytics is any part of your job description, your clients—internal and external—likely rely on you to run reports, tweak digital dashboards, or (shudder) track down database errors. MarketingProfs is hosting a webinar ‘Analytics Tomorrow: The End of the Ad Hoc Question’ on Tuesday, August 15, 2023, at 2.00 pm ET. The MarketingProfs... [Read more]